2. Mind Map
Knucks type song Kanye type song
Nemzzz type song
Chill UK rap
Tempo 110-140 BPM
Tells stories in his
songs
Uses a lot of
samples from old
sole/jazz songs
Has jazzy loops
with harsh
drums over it
Tempo 120-140
Tempo 100-160 BPM
Beats are similar to knucks
Has slower
BPM then most
songs its genre
Chill UK rap
Jazzy type beats
3. Mind Map
Knucks type song
Tempo 110-140 BPM
Chill UK rap
Tells stories in his songs
Has jazzy loops with
harsh drums over it
Has slower BPM then
most songs its genre
Target audience;
male 15-30
https://youtu.be/zSRFc8T64w8 - Los Pollos Hermanos
https://youtu.be/G4Dih99NAj8 - Nice & Good
https://youtu.be/eKb0XPEnwOk - Home
MOST POPULAR SONGS
5. Mood Board Analysis
Is there any repetition in the images you have collected?
Repeated colours/images styles/fonts/tone/mood
Yes I think im going to something similar to the 1st one and the
3rd one
How will your mood board influence your final product? To get a
feel
6. Informal Proposal
Current Idea
Concept song
Type of
products you
would make
• Song
• Album cover
• Music video
What you will
need to make
them
Camera
Few extra people
My laptop
Photoshop
LMMS
Audience 15-25
7. Choices
Discounted ideas Reasons for not choosing this
project
Kanye type song • More difficult to do and I don’t have a
long time to complete it
Nemzzz type song • Already has similar music to knucks but I
wanted to make it more like knucks
Editor's Notes
Bubbl.us or hand drawn-scanned using college printers exploring 3 potential ideas
Bubbl.us or hand drawn-scanned using college printers exploring your final idea
Collection of images related to your product/inspirational/visually interesting
At least 15 needed
For your idea, write a brief, informal proposal. Ensure you proof read and check spelling etc
For the audience section consider age/gender/psychographic/geodemographic/social grade etc
Discuss the other two ideas from your initial mind map and reasons for why you didn’t choose them
