1. Institute of Directors coverage
I worked with Institute of Directors between 2009-2011, providing
PR services. The brief was to raise awareness of IoD events across
the North West and secure profile pieces for key IoD spokespeople.
Coverage around key IoD events in Manchester such as the Annual
Conference and IoD North West Director of the Year Awards. A
great account to work on, with some really interesting people!

2. OFFLINE COVERAGE SUMMARY INSTITUTE OF DIRECTORS COVERAGE
North west bu… North west bu… Men 19 nov 0… Men 24 mar 1… Businessdesk … Lancashire ev…
Ldp 31 jan 11 … Lep sarah boo… The business … Men 11 feb 10… Men 24 mar 1… Nw business i…
PIECES OF COVERAGE: 13

3. NORTH WEST BUSINESS
INSIDER JAN 11 PHIL JONES
IOD DOY MENTION

4. NORTH WEST BUSINESS
INSIDER JAN 11 PHIL JONES
IOD DOY MENTION2

5. MEN 19 NOV 09 DARRELL
MATTHEWS THE ART OF
LEADERSHIP

6. MEN 24 MAR 10 FRONT PAGE

7. BUSINESSDESK ONLINE
ANNUAL DINNER 4TH
NOVEMBER

8. LANCASHIRE EVENING POST 20
OCT 10 ECONOMIST SAYS CUTS
MUST COME

9. LDP 31 JAN 11 GRAEME LEACH
COMMENTS

10. LEP SARAH BOOTH COMMENT
PIECE ONLINE

11. THE BUSINESS DESK COM 31
AUG 10 NW TRIO VIE FOR
NATIONAL IOD AWARDS

12. MEN 11 FEB 10 KEN CLARKE TO
SPEAK AT IOD 23 MARCH
EVENT

13. MEN 24 MAR 10 KARREN BRADY
INVOKES TEAM SPIRIT

14. NW BUSINESS INSIDER DEC 09
HOW WILL 2009 BE
REMEMBERED DARRELL
MATTHEWS

15. LIVERPOOL DAILY POST 30TH
DEC LORRAINE DODD PROFILE
PIECE