Credit to Angelene Lyu

1. Medium
Tools and Apps Sharing
Angelene Lyu Xiaolin
Everyone’s stories and ideas
https: //medium.com

2. INTRODUCTION
FEATURES
THOUGHTS

3. INTRODUCTION
• A Blog Host, A Social Journalism
Example
Medium is an online publishing platform developed
by Blogger and Twitter’s co-founder Evan Williams
in August 2012.
It gathers professional writers and also amateur
writing about social issues on this platform, which is
regularly regarded as a blog host. People login
Medium usually with Twitter Facebook or Google
account. So, it is also seen as an example of
evolved SOCIAL JOURNALISM

4. More than Twitter’s 140-character
Maximum
Website & Mobile Apps
Separated and Independent
Social Media Platform of
Twitter’s BrandOwn Online
Publications
Simple User
Interface
Easily Understood User
Instruction

5. FEATURES
1. WYRIWYG Writing Interface
Medium PC Writing Interface
WYRIWYG is for “What You Write Is What You
Get”. A WYSIWYG editor is a system in which
content (text and graphics) can be edited in a
form closely resembling its appearance when
printed or displayed as a finished product.
Medium’s simple user interface also allow user to
use rich text format and view the outcome when
they are editing

6. FEATURES
1. WYRIWYG Writing Interface
Medium Mobile Writing Interface
WYRIWYG is for “What You Write Is What You
Get”. A WYSIWYG editor is a system in which
content (text and graphics) can be edited in a
form closely resembling its appearance when
printed or displayed as a finished product.
Medium’s simple user interface also allow user to
use rich text format and view the outcome when
they are editing

7. FEATURES
2. Theme-Based Mode
Instead of Showing
and Suggesting
People for your
preference,
Medium Suggests
and Shows Tags
you preferred.
Recent
Heated Topics
and Issues
will be
presented on
the top of the
pages right
behind the
Title

8. FEATURES
2. Theme-Based Mode
Theme-Based Mode instead of timeline-based mode is
kind of a revolution for social media platforms.
On Medium, firstly, when user starts to write his own
stories, he does not need to set up his own blog as he
always did on WordPress or Blogger.
Secondly, a writer does not need to worry about nobody
comes to their blog site since their articles is under
certain tags/ themes. User who interested in those
themes are more likely to read the writer’s words when
he browsing the theme page.
Thirdly, creating a tags is to some extent constricted.
Not like Instagram or Facebook that users can create
hashtag whatever they like, Only a small group of
professional User on Medium has the right to edit tags.
The role of Individual is blurred that makes user more
concentrate on ideas and words

9. FEATURES
3. Recommendation and Sharing
Functions
The recommendation and sharing functions are
similar to Twitter’s.
Articles can be shared to different themes either by
reader or by author.
The page will recommend articles by reader’s
recommendations rather than the reputation or
authority of the writer.

10. MY OWN THOUGHTS
HIGHLIGHTS:
• A platform with equality and openness
As a user-generated platform, Medium is more focus on
content rather than individual user, so everyone on the platform
Is equal and can equally share their stories and opinions.
• High quality
Medium could be seen as a blogging revolution that boost the
Innovation of blog. It does not follow timeline to present social user
content that makes user to more concentrate on the quality instead
of
instantaneity. Personally thinking, it is a good place for journalists
to write insightful report and analysis towards certain social issues.
• Good user experience on writing and
reading
Due to its simple user-friendly interface design, it gives reader and
writer a good experience on reading and writing, It could be seen as
an good example for content-based news/ social media apps or
website
WEAKNESS:
• Lack of social interaction
Unlike other social media platform, users cannot mutually
follow each other or have private chat on Medium.
• Hard to trace Subscriptions
The online Medium publications is for users to subscribe
to. However, on the homepage，medium does not push
users 'subscriptions, which make it hard for users to
update their subscriptions
• Lack of instantaneity
Unlike typical news apps or websites, medium does not
focus on the instantaneity, which means it does not
contain breaking news and the articles may some kind
not follow the latest news update.

11. Thanks !