Mavis Chuah, Territory Sales, Malaysia, AWS AWS Customer Speaker: Greg Meehan, Partner & VP of Sales, Supahands. The AWS platform offers unprecedented choice and flexibility for builders. In this session hear real life stories of companies that have transformed with AWS. Additionally, in this session we will share with you ways in which you identify your first workloads on AWS, and the tools that AWS offers to help you get started.

1. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Mavis Chuah
Territory Sales, Amazon Web Services
Building a Case for Cloud

2. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
The average lifespan of an
S&P company dropped from
60 years in the 1960s to 15
years today
Over 2/3 of New Project
Budgets* ($413 BN USD) will
go to building technologies
to help win, serve and retain
customers vs running
existing operations.
84% of CIOs have
responsibilities outside of
traditional IT commonly
including innovation and
transformation. CIO success
criteria is shifting from
delivery (cost center) to
business-based measures
(revenue generation)
* New project budgets are net new investments as opposed to projects designed to provide business continuity

3. • You’re left without the necessary resources to
pursue critical business initiatives required to
maintain a competitive advantage
• Your traditional IT model lacks the agility you need
to keep pace with innovative startups
• Insufficient security, compliance and availability can
hamper your ability to compete and open the door
to sophisticated, hard-to-identify attacks
How this
affects you
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

4. Responding requires a new model
FOCUS
on differentiating
your company.
at speed.
INNOVATE
under your terms.
MIGRATE
risk.
REDUCE
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

5. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Focus on
differentiation
and reduce technical debt.

6. Reduce time-consuming, expensive tasks
Rethink your approach to technology
investments, reducing complexity and cost
Stop guessing at capacity planning
Remove complicated infrastructure
management that adds little business value
Optimize the life of your existing IT
investments
GE Oil & Gas is migrating
500 applications, and
more than 750TB of data,
to the cloud by the end of
2016 as part of a major
digital transformation,
helping it attain a 52%
reduction in TCO and
greater speed to market.
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

7. ASEAN Customers

8. AWS Global Infrastructure
18 Regions – 52 Availability Zones – 102 Edge Locations
Region & Number of Availability Zones
AWS GovCloud (2) EU
Ireland (3)
US West Frankfurt (3)
Oregon (3) London (3)
Paris (3)
Northern California (3)
Asia Pacific
US East Singapore (3)
N. Virginia (6), Ohio (3) Sydney (3), Tokyo (3),
Seoul (2), Mumbai (2)
Canada
Central (2) China
Beijing (2)
Ningxia (2)
South America
São Paulo (3)
Announced Regions
Bahrain, Hong Kong SAR, Sweden© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

9. Innovate at
speed
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

10. Focus on your core mission
Lower the time
spent on
infrastructure
Concentrate on new
business initiatives
Dedicate more
resources to
innovation Marcelo Wesseler
SVP for eCommerce, SingPost
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

11. 11
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

12. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
CORE SERVICES
Integrated Networking
Rules Engine
Device Shadows
Device SDKs
Device Gateway
Registry
Local Compute
Custom Model
Training & Hosting
Conversational Chatbots
Virtual Desktops
App Streaming
Schema Conversion
Image & Scene
Recognition
Sharing &
Collaboration
Exabyte-Scale
Data Migration
Text to Speech
Corporate Email Application Migration
Database Migration
Regions
Availability Zones
Points of Presence
Data Warehousing
Business Intelligence
Elasticsearch
Hadoop/Spark
Data Pipelines
Streaming Data
Collection
ETL
Streaming Data
Analysis
Interactive SQL
Queries
Queuing & Notifications
Workflow
Email
Transcoding
Deep Learning
(Apache MXNet,
TensorFlow, & others)
Server MigrationCommunications
MARKETPLACE
Business Apps Business Intelligence DevOps Tools Security Networking StorageDatabases
T
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c
t
u
r
e
c
a
n
't
b
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d
i
s
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e
d
.
API Gateway
Single Integrated
Console
Identity
Sync
Mobile Analytics
Mobile App Testing
Targeted Push
Notifications
One-click App
Deployment
DevOps Resource
Management
Application Lifecycle
Management
Containers
Triggers
Resource Templates
Build & Test
Analyze & Debug
Identity
Management
Key Management
& Storage
Monitoring &
Logs
Configuration
Compliance
Web Application
Firewall
Assessment
& Reporting
Resource & Usage
Auditing
Access Control
Account
Grouping
DDOS
Protection
TECHNICAL & BUSINESS SUPPORT
Support
Professional
Services
Optimization
Guidance
Partner
Ecosystem
Training &
Certification
Solutions Management Account Management
Security & Billing
Reports
Personalized
Dashboard
Monitoring
Manage
Resources
Data Integration
Integrated Identity &
Access
Integrated Resource &
Deployment Management
Integrated Devices
& Edge Systems
Resource
Templates
Configuration
Tracking
Server
Management
Service
Catalogue
Search
MIGRATIONHYBRID ARCHITECTUREENTERPRISE APPSMACHINE LEARNINGIoTMOBILE SERVICESDEV OPSANALYTICS
APP SERVICES
INFRASTRUCTURE SECURITY & COMPLIANCE MANAGEMENT TOOLS
Compute
VMs, Auto-scaling, Load
Balancing, Containers,
Virtual Private Servers,
Batch Computing, Cloud
Functions, Elastic GPUs,
Edge Computing
Storage
Object, Blocks, File, Archivals,
Import/Export, Exabyte-scale
data transfer
CDN
Databases
Relational, NoSQL,
Caching, Migration,
PostgreSQL compatible
Networking
VPC, DX, DNS
Facial Recognition &
Analysis
Facial Search
Patching
Contact Center
T
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p
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c
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M O S T R O B U S T , F U L L Y F E A T U R E D T E C H N O L O G Y I N F R A S T R U C T U R E P L A T F O R M

13. Migrate under
your own terms.
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

14. Migration to the Cloud is a
process that takes time and
iterations
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

15. Stages of Adoption
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

16. PHASE 1 - ASSESSMENT PHASE 2- READINESS & PLANNING PHASE 3- APP MIGRATIONS
MIGRATION FRAMEWORK OVERVIEW
Design
Build
IntegrateValidate
Cutover
Security &
Compliance
Landing
Zone
Skills/CoE
Operating
Model
Discovery
& Planning
Migration
Experience
(POC)
Migration
Business Case
Migration
Plan
Operating
Model
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

17. Migrate Enterprise Applications
• Amazon RDS for Oracle
provides managed Oracle
database deployments
• Oracle Applications are fully
supported on AWS
• Oracle licenses owned by
customers are fully portable
to AWS
• AWS is an SAP-certified
Global Cloud Services
Partner and Global
Technology Partner
• Most SAP products are now
certified for production
deployment on AWS
• Full, licensed Windows
Server OS on AWS
• Easily install services that
you know - AD, SCOM,
SQL, Exchange,
SharePoint
• Use your existing MS licenses
on AWS using BYOL
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

18. We’re expecting to save at
least $650,000 over the next
three years in hardware-
related expenditure thanks
to AWS.
Fazley Rabbi
Head of Digital Transformation
Program, Pacific Inter-Link Group
”
“
• PIL Group needed a highly agile
infrastructure to run its mission-critical
SAP business applications
• The business runs its SAP systems on
AWS
• Reduced TCO for its SAP environment by
70%
• Expects to save at least $650,000 over the
next three years in hardware-related
expenditure
• Reduced SAP administration workload by
300%
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

19. Reduce risk.
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

20. Source: Channel News Asia
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Reduce Security Risk

21. Security infrastructure built to satisfy military,
global banks, and other high-sensitivity
organizations
Leverage security enhancements from
millions of customer experiences
Benefit from AWS industry leading security
teams 24/7, 365 days a year
Over 50 global compliance certifications and
accreditations
” In the last four years as we
transitioned to the cloud, I have come
to realize that as a relatively small
organization, we can be far more
secure in the cloud and achieve a
higher level of assurance at a much
lower cost, in terms of effort and
dollars invested. We determined that
security in AWS is superior to our on-
premises data center across several
dimensions, including patching,
encryption, auditing and logging,
entitlements, and compliance.
John Brady
FINRA CISO
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Strengthen your security posture

22. Virtual Private Cloud
Isolated cloud resources
Web Application
Firewall
Filter Malicious Web
Traffic
Shield
DDoS protection
Certificate Manager
Provision, manage, and
deploy SSL/TSL
certificates
Networking
Key Management
Service
Manage creation and
control of encryption keys
CloudHSM
Hardware-based key
storage
Server-Side
Encryption
Flexible data encryption
options
Encryption
IAM
Manage user access and
encryption keys
SAML Federation
SAML 2.0 support to
allow on-prem identity
integration
Directory Service
Host and manage
Microsoft Active Directory
Organizations
Manage settings for
multiple accounts
Identity &
Management
Service Catalog
Create and use
standardized products
Config
Track resource inventory
and changes
CloudTrail
Track user activity and
API usage
CloudWatch
Monitor resources and
applications
Inspector
Analyze application
security
Compliance
Macie
Discover, Classify &
Protect data
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Access a deep set of security tools

23. AWS DR Scenarios
Backup and Restore
Pilot Light for Simple
Recovery into AWS
Warm Standby Solution
Multi-site Solution
Amazon RDS – Cross Region Read Replicas
Improved disaster recovery operations.
Readable copies for cross-region applications.
Easy migration between regions
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Disaster Recovery

24. Let’s hear it from our customer
What do they have to share about their AWS journey…
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

25. • Offers data cleaning and data training service
for businesses that leverages on its elastic,
remote workforce located across Southeast
Asia.
• Started with all-in AWS fundamental services
and uses Amazon Elastic Load Balancer to
scale-out 50x while maintaining team velocity
• Built advanced and elastic architecture with a
lean team, using Amazon Kinesis and AWS
Lambda to build event-driven architecture.
• Able to launch new app features much faster
and increase the job matching request
effectiveness.
”
““With AWS, Supahands is
able to scale our business
and launch new application
feature within days. We've
built a custom analytics
platform using AWS
services which has
improved our business
productivity by 100x.
Mark Koh,
Founder & CEO of Supahands
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

26. In summary, we help you to…
?
Move from CapEx
to OpEx
Lower variable cost than most
companies can achieve
No need to guess
capacity
Remove undifferentiated
heavy lifting
Go global
in minutes
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

27. Next steps to cloud
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

28. Thank You!