SlideShare a Scribd company logo
1 of 28
Download to read offline
Happiness Is Closer
Than You Think
™
MISSION
IT STARTED WITH A
Young Americans are increasingly living
in a state of imbalance.
Social pressure and
media messages
Rapidly increasing
responsibility
Relationship
stress
24/7 “always on”
for work
Social media
addiction
Texting over
face-to-face
conversation
Massive school
and credit card
debt
Higher unemployment
and lower wages than
expected
03
This imbalance creates a rapid increase in
stress for Gen Y youth as they mature.
-
18-24 25-34 35-44 45-54 55-64 65+
Chart Source: Harvard Business Review
+ Ongoing
Stress
04
As life feels like it’s spiraling out of control,
negative thoughts are at their peak.
05
+ Negative Thoughts
& Feelings
-
18-24 25-34 35-44 45-54 55-64 65+
Chart Source: Harvard Business Review
4.9
06
Stress levels we are
seeing for younger
generations are higher
than they’ve ever been
in the past 80 years.
4.5
3.5
MaturesBoomersGen X & Y
Reported Stress Levels
5.5
Chart Source: fusion.net/story/44074/millennials-now-lead-the-nation-in-stress/
07
Lack of sleep is
both a cause and
a consequence of
these high stress
levels, creating a
vicious cycle.
08
The negative effects of not getting enough
quality sleep permeate all aspects of life.
Stress has increased
in the past year
45%
Feeling irritable
or angry
32%
Feeling
overwhelmed
27%
Lacking interest,
motivation,
or energy
30%
51%
32%
42% 41%
Skipping
exercise
33%
40% 40%
25%
Losing patience or
yelling at children,
spouse, or partner
Adults who get at least
8 hours of sleep a night
Adults who get fewer than
8 hours of sleep a night
Chart Source: American Psychology Association
09
It doesn’t need to be this way.
We’re here to
lead the change
they need.
Our Why
We help maturing millennials reduce stress
and find balance in their daily lives.
Our How
We provide everything they need to get more
restful sleep and achieve a healthy lifestyle.
10
MOVEMENT
IT BECAME A
12
Finding balance begins
with quality sleep –
the source of physical
and mental strength
for all other change.
13
It starts with sparks
of knowledge and
inspiration they need
to make positive
changes…
14
…and the foundation
they need to get started
through a remarkable
new mattress with the
latest in sleep innovation.
MATTRESS
THE CREATION OF A
16
Our journey begins
with a mattress
because restful sleep
is central to living a
balanced life.
17
We began with the spark of an idea – to
deliver the highest overall value in the
industry, making a superb night’s sleep
attainable for all.
The Nuvanna mattress combines the latest
innovations in material science.
18
Equilibrium Layer
Designed for motion absorption,
our middle layer responsively
isolates sleep movements so that
you feel continuous support and
comfort without feeling every move
your partner makes.
Ascension Layer
Highly adaptive comfort foam cradles you
completely. Innovative, phase-change gel
particles disperse heat to keep you at the
ideal sleeping temperature.
TENCEL® Mattress Cover
Made with the most premium moisture-
wicking fibers available— botanically derived,
eco-friendly, breathable, more absorbent than
cotton, softer than silk, cooler than linen.
Support Layer
Featuring progressive support, our
base layer eliminates the quicksand,
sinking feeling that often plagues foam
mattresses. You’ll feel suspended and
supported at every moment.
+
+
+
+
19
Currently, in this $16 Billion industry,
20 million mattresses are sold each year.
And it’s growing by 4-5% per year.
Source: FPO Need Source of Stat
+4-5%
Brick and mortar faces
many challenges:
too many choices,
pricing gimmicks and
schemes, uninformed
salespeople, markups,
and inefficient
operating costs.
20
21
There are 75-80
million Millennials
with increasing
purchasing power. In
general, they do not
like to be “sold to.”
22
Instead, they prefer
a no-pressure,
conversational
approach. They’re also
extremely comfortable
purchasing online as
long as there is no risk.
Every Nuvanna mattress is backed by our
stress-free guarantee…
23
100 nights of bliss,
risk-free
10 year worry-free
warranty
Free shipping
& returns
24
…and a commitment to
do more to restore others.
MEANING
PROVIDING OUR CUSTOMERS WITH
26
The path to a more balanced life is clear.
Product &
Resources
More
Sleep
Less
Stress
Philosophy Community
27
Awakening your true potential is the
first step toward making the world a better place.
Happiness is closer than you think. It’s time to
™Alvaro	Vaselli,	Founder	&	CEO
484-432-3437
avaselli@nuvanna.com
www.nuvanna.com

More Related Content

Viewers also liked

Viewers also liked (14)

161129_Peatix_EventSalon Osaka #1
161129_Peatix_EventSalon Osaka #1161129_Peatix_EventSalon Osaka #1
161129_Peatix_EventSalon Osaka #1
 
Not Common Campaign
Not Common CampaignNot Common Campaign
Not Common Campaign
 
Historia de la Informática.
Historia de la Informática.Historia de la Informática.
Historia de la Informática.
 
Historia de la Informática
Historia de la InformáticaHistoria de la Informática
Historia de la Informática
 
My stroke of insight Tedx talk by jill taylor
My stroke of insight Tedx talk by jill taylorMy stroke of insight Tedx talk by jill taylor
My stroke of insight Tedx talk by jill taylor
 
Cómo superar los obstáculos al crear una empresa - Lucila Usuga
Cómo superar los obstáculos al crear una empresa - Lucila UsugaCómo superar los obstáculos al crear una empresa - Lucila Usuga
Cómo superar los obstáculos al crear una empresa - Lucila Usuga
 
TEDxZhuhai Speech 20150920
TEDxZhuhai  Speech 20150920TEDxZhuhai  Speech 20150920
TEDxZhuhai Speech 20150920
 
Apresentação final 2016.2.ppt [modo de compatibilidade]
Apresentação final 2016.2.ppt [modo de compatibilidade]Apresentação final 2016.2.ppt [modo de compatibilidade]
Apresentação final 2016.2.ppt [modo de compatibilidade]
 
Nordics at SXSW 2017
Nordics at SXSW 2017Nordics at SXSW 2017
Nordics at SXSW 2017
 
How Did We Get Here - A Brief History of Technology, Data, and Analytics
How Did We Get Here - A Brief History of Technology, Data, and Analytics How Did We Get Here - A Brief History of Technology, Data, and Analytics
How Did We Get Here - A Brief History of Technology, Data, and Analytics
 
5 Must-See TED Talks Videos for Aspiring Leaders
5 Must-See TED Talks Videos for Aspiring Leaders5 Must-See TED Talks Videos for Aspiring Leaders
5 Must-See TED Talks Videos for Aspiring Leaders
 
Historia de la Informática
Historia de la InformáticaHistoria de la Informática
Historia de la Informática
 
6 TED Talks about Productivity
6  TED Talks about Productivity6  TED Talks about Productivity
6 TED Talks about Productivity
 
Diário de Bordo SXSW 2016
Diário de Bordo SXSW 2016Diário de Bordo SXSW 2016
Diário de Bordo SXSW 2016
 

Similar to Happiness is Closer Than You Think - Here is Nuvanna's WHY.

Williams Inference Intro. Presentation
Williams Inference Intro. PresentationWilliams Inference Intro. Presentation
Williams Inference Intro. Presentation
miamialumnae
 
The Millennial Generation Rules
The Millennial Generation RulesThe Millennial Generation Rules
The Millennial Generation Rules
Young & Rubicam
 
PhotoWorks.com : Alpha Woman Research 2.17.06
PhotoWorks.com : Alpha Woman Research 2.17.06PhotoWorks.com : Alpha Woman Research 2.17.06
PhotoWorks.com : Alpha Woman Research 2.17.06
guestc17614
 
Jns 06 flipchart
Jns 06 flipchartJns 06 flipchart
Jns 06 flipchart
Sam Kim
 
8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD
8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD
8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD
Eloise Wright
 
Corporate social responsibility, 2011
Corporate social responsibility, 2011Corporate social responsibility, 2011
Corporate social responsibility, 2011
Angela Appleton
 
Millennial Mindset - The Worried Well
Millennial Mindset - The Worried WellMillennial Mindset - The Worried Well
Millennial Mindset - The Worried Well
Amanda Cote Loban
 

Similar to Happiness is Closer Than You Think - Here is Nuvanna's WHY. (20)

The rollercoaster of emotions: How brands and agencies can enjoy the ride
The rollercoaster of emotions: How brands and agencies can enjoy the rideThe rollercoaster of emotions: How brands and agencies can enjoy the ride
The rollercoaster of emotions: How brands and agencies can enjoy the ride
 
2015 Millennials Knowledge Module
2015 Millennials Knowledge Module  2015 Millennials Knowledge Module
2015 Millennials Knowledge Module
 
Alvaro Vaselli - Nuvanna
Alvaro Vaselli - NuvannaAlvaro Vaselli - Nuvanna
Alvaro Vaselli - Nuvanna
 
Williams Inference Intro. Presentation
Williams Inference Intro. PresentationWilliams Inference Intro. Presentation
Williams Inference Intro. Presentation
 
The Millennial Generation Rules
The Millennial Generation Rules The Millennial Generation Rules
The Millennial Generation Rules
 
Millennialgeneration 140401170638-phpapp01
Millennialgeneration 140401170638-phpapp01Millennialgeneration 140401170638-phpapp01
Millennialgeneration 140401170638-phpapp01
 
About Millennial Generation
About Millennial GenerationAbout Millennial Generation
About Millennial Generation
 
The Millennial Generation Rules
The Millennial Generation RulesThe Millennial Generation Rules
The Millennial Generation Rules
 
Communications in the Corona Era
Communications in the Corona EraCommunications in the Corona Era
Communications in the Corona Era
 
Pitch Deck V2
Pitch Deck V2Pitch Deck V2
Pitch Deck V2
 
PhotoWorks.com : Alpha Woman Research 2.17.06
PhotoWorks.com : Alpha Woman Research 2.17.06PhotoWorks.com : Alpha Woman Research 2.17.06
PhotoWorks.com : Alpha Woman Research 2.17.06
 
Jns 06 flipchart
Jns 06 flipchartJns 06 flipchart
Jns 06 flipchart
 
8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD
8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD
8749-004-001_Acclaim2016_Senegence_Custom_Final_RRD
 
Corporate social responsibility, 2011
Corporate social responsibility, 2011Corporate social responsibility, 2011
Corporate social responsibility, 2011
 
Corporate social responsibility, 2011
Corporate social responsibility, 2011Corporate social responsibility, 2011
Corporate social responsibility, 2011
 
Corporate Social Responsibility, 2011
Corporate Social Responsibility, 2011Corporate Social Responsibility, 2011
Corporate Social Responsibility, 2011
 
Millennial Mindset - The Worried Well
Millennial Mindset - The Worried WellMillennial Mindset - The Worried Well
Millennial Mindset - The Worried Well
 
Mlm safer and better ppt
Mlm safer and better pptMlm safer and better ppt
Mlm safer and better ppt
 
Lions Health 2016 - Highlights
Lions Health 2016 - HighlightsLions Health 2016 - Highlights
Lions Health 2016 - Highlights
 
Millennials: The young generation shaping the future
Millennials: The young generation shaping the future Millennials: The young generation shaping the future
Millennials: The young generation shaping the future
 

Recently uploaded

4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...
4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...
4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...
mikehavy0
 
Preview-Product -ZenBasket your ecommerce solution
Preview-Product -ZenBasket your ecommerce solutionPreview-Product -ZenBasket your ecommerce solution
Preview-Product -ZenBasket your ecommerce solution
Deborahnich
 
MARCOM Proposal for ACFC Vietnam May 2024
MARCOM Proposal for ACFC Vietnam May 2024MARCOM Proposal for ACFC Vietnam May 2024
MARCOM Proposal for ACFC Vietnam May 2024
William Do
 
Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...
Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...
Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...
ZurliaSoop
 

Recently uploaded (8)

CAS 5449-12-7 BMK Powder High quality seller
CAS 5449-12-7 BMK Powder High quality sellerCAS 5449-12-7 BMK Powder High quality seller
CAS 5449-12-7 BMK Powder High quality seller
 
4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...
4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...
4. ☎️Looking for Abortion Pills? Contact +27791653574.. 💊💊Available in Muscat...
 
Báo cáo EBI về thương mại điện tử 2024 ENG.pdf
Báo cáo EBI về thương mại điện tử 2024 ENG.pdfBáo cáo EBI về thương mại điện tử 2024 ENG.pdf
Báo cáo EBI về thương mại điện tử 2024 ENG.pdf
 
Preview-Product -ZenBasket your ecommerce solution
Preview-Product -ZenBasket your ecommerce solutionPreview-Product -ZenBasket your ecommerce solution
Preview-Product -ZenBasket your ecommerce solution
 
MARCOM Proposal for ACFC Vietnam May 2024
MARCOM Proposal for ACFC Vietnam May 2024MARCOM Proposal for ACFC Vietnam May 2024
MARCOM Proposal for ACFC Vietnam May 2024
 
Supermarket Floral Ad Roundup- Week 20 2024.pdf
Supermarket Floral Ad Roundup- Week 20 2024.pdfSupermarket Floral Ad Roundup- Week 20 2024.pdf
Supermarket Floral Ad Roundup- Week 20 2024.pdf
 
Jakub Krolikowski (Mirakl), Deja Horvat Zupanc (Big Bang).pdf
Jakub Krolikowski (Mirakl), Deja Horvat Zupanc (Big Bang).pdfJakub Krolikowski (Mirakl), Deja Horvat Zupanc (Big Bang).pdf
Jakub Krolikowski (Mirakl), Deja Horvat Zupanc (Big Bang).pdf
 
Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...
Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...
Jual obat aborsi Pekalongan ( 085657271886 ) Cytote pil telat bulan penggugur...
 

Happiness is Closer Than You Think - Here is Nuvanna's WHY.

  • 1. Happiness Is Closer Than You Think ™
  • 3. Young Americans are increasingly living in a state of imbalance. Social pressure and media messages Rapidly increasing responsibility Relationship stress 24/7 “always on” for work Social media addiction Texting over face-to-face conversation Massive school and credit card debt Higher unemployment and lower wages than expected 03
  • 4. This imbalance creates a rapid increase in stress for Gen Y youth as they mature. - 18-24 25-34 35-44 45-54 55-64 65+ Chart Source: Harvard Business Review + Ongoing Stress 04
  • 5. As life feels like it’s spiraling out of control, negative thoughts are at their peak. 05 + Negative Thoughts & Feelings - 18-24 25-34 35-44 45-54 55-64 65+ Chart Source: Harvard Business Review
  • 6. 4.9 06 Stress levels we are seeing for younger generations are higher than they’ve ever been in the past 80 years. 4.5 3.5 MaturesBoomersGen X & Y Reported Stress Levels 5.5 Chart Source: fusion.net/story/44074/millennials-now-lead-the-nation-in-stress/
  • 7. 07 Lack of sleep is both a cause and a consequence of these high stress levels, creating a vicious cycle.
  • 8. 08 The negative effects of not getting enough quality sleep permeate all aspects of life. Stress has increased in the past year 45% Feeling irritable or angry 32% Feeling overwhelmed 27% Lacking interest, motivation, or energy 30% 51% 32% 42% 41% Skipping exercise 33% 40% 40% 25% Losing patience or yelling at children, spouse, or partner Adults who get at least 8 hours of sleep a night Adults who get fewer than 8 hours of sleep a night Chart Source: American Psychology Association
  • 9. 09 It doesn’t need to be this way.
  • 10. We’re here to lead the change they need. Our Why We help maturing millennials reduce stress and find balance in their daily lives. Our How We provide everything they need to get more restful sleep and achieve a healthy lifestyle. 10
  • 12. 12 Finding balance begins with quality sleep – the source of physical and mental strength for all other change.
  • 13. 13 It starts with sparks of knowledge and inspiration they need to make positive changes…
  • 14. 14 …and the foundation they need to get started through a remarkable new mattress with the latest in sleep innovation.
  • 16. 16 Our journey begins with a mattress because restful sleep is central to living a balanced life.
  • 17. 17 We began with the spark of an idea – to deliver the highest overall value in the industry, making a superb night’s sleep attainable for all.
  • 18. The Nuvanna mattress combines the latest innovations in material science. 18 Equilibrium Layer Designed for motion absorption, our middle layer responsively isolates sleep movements so that you feel continuous support and comfort without feeling every move your partner makes. Ascension Layer Highly adaptive comfort foam cradles you completely. Innovative, phase-change gel particles disperse heat to keep you at the ideal sleeping temperature. TENCEL® Mattress Cover Made with the most premium moisture- wicking fibers available— botanically derived, eco-friendly, breathable, more absorbent than cotton, softer than silk, cooler than linen. Support Layer Featuring progressive support, our base layer eliminates the quicksand, sinking feeling that often plagues foam mattresses. You’ll feel suspended and supported at every moment. + + + +
  • 19. 19 Currently, in this $16 Billion industry, 20 million mattresses are sold each year. And it’s growing by 4-5% per year. Source: FPO Need Source of Stat +4-5%
  • 20. Brick and mortar faces many challenges: too many choices, pricing gimmicks and schemes, uninformed salespeople, markups, and inefficient operating costs. 20
  • 21. 21 There are 75-80 million Millennials with increasing purchasing power. In general, they do not like to be “sold to.”
  • 22. 22 Instead, they prefer a no-pressure, conversational approach. They’re also extremely comfortable purchasing online as long as there is no risk.
  • 23. Every Nuvanna mattress is backed by our stress-free guarantee… 23 100 nights of bliss, risk-free 10 year worry-free warranty Free shipping & returns
  • 24. 24 …and a commitment to do more to restore others.
  • 26. 26 The path to a more balanced life is clear. Product & Resources More Sleep Less Stress Philosophy Community
  • 27. 27 Awakening your true potential is the first step toward making the world a better place.
  • 28. Happiness is closer than you think. It’s time to ™Alvaro Vaselli, Founder & CEO 484-432-3437 avaselli@nuvanna.com www.nuvanna.com