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Accredible 2015
1.
2. Evolution in 2015
• Key facts
• Evolution from No Revenue in 2014 to Profitable in Sept 2015.
• Business model changed to recurrent Paid Digital Certificates.
• Signed contracts with biggest Ed-tech players of US and Europe.
• Creation of Lead Generation & Online Marketing systems.
• Integration of CRM, Communication and Marketing automation tools.
• Creation of a Company structured data repository.
3. Accmulated Revenue in 2015
MRR: Monthly Recurring Revenue
ACMS:Accredible Management System (Core Product)
ACMS:Accredible Management System (Not Core Products and Services)
4. Monthly Revenue in 2015
MRR: Monthly Recurring Revenue
ACMS:Accredible Management System (Core Product)
ACMS:Accredible Management System (Not Core Products and Services)
Over 30% sustained monthly revenue growth since August
5. Business Model Change
From Hosting pricing structure to a Transactional and Subscription model in June 2015.
Business Model Change
7. Lead Generation & Marketing
Lead generation
Designed & Executed a new lead generation strategy
obtaining more than 3000 leads/month.
Email Marketing
Used new marketing automation tools that allowed to
segment, reach & retarget over 15,000 prospects.
Customer Management
Started using a CRM to organize the customers
information and distribute tasks amongst team members
Customer Satisfaction
Created new Customer communication channels &
Customer satisfaction approach to clients.