Samsung and LG are two major South Korean electronics companies. Samsung is the world's largest maker of TVs and mobile phones, with 2013 revenue equivalent to 26% of South Korea's GDP. It is owned and chaired by Lee Kun-hee, the richest person in Korea, and his family also holds high positions. LG is the world's second largest TV maker and Korea's second largest electronics firm. It is owned by the Koo family, with Koo Bon-moo as chairman and his grandchildren also in leadership roles. Both companies have extensive operations in South Korea and the United States.

1. Who is Who at Korean Consumer
Electronics Companies

2. Samsung Electronics Co.
Suwon, Korea
World’s biggest maker of televisions and
mobile phones
Samsung 2013 revenue was equivalent to
26% of South Korea’s GDP
New Management Strategy by Lee Kun-hee:
“Change everything but your wife and children”
Lee Byung-chul
1910 – 1987
Founder of Samsung Group

3. Books About Samsung

4. Lee Family
Lee Kun-hee, 1942
Owner & Chairman (since1987)
3rd son of Lee Byung-chul
The richest man in Korea ($13.0B)
Convicted in 2008 for evading taxes on $5B
Lee Jae-yong
Vice-Chairman
(since 2012)
Son of Lee Kun-hee
2nd richest man in Korea,
$7.1B worth
Lee Seo-hyun
President
Cheil Industries
Youngest daughter of
Lee Kun-hee
8th richest person in Korea
Personal wealth $1.2 B
Owns 8.37% stake in Cheil
Lee Boo-jin
President & CEO
Hotel Shilla
Eldest daughter of
Lee Kun-hee
7th richest person in Korea
Personal wealth $1.4 B
Owns 8.37% stake in Cheil

5. Samsung Electronics Co.
Suwon, Korea
Yoon Boon-keun
Co-CEO
CE Division President
Shin Jong-kyun
Co-CEO
IT & Mobile Communications
(IM) Division President
Kwon Oh-hyun
Co-CEO (since June’12)
Vice-Chairman (since Dec’11)
(head of Device Solutions
(DS) Division)

6. Samsung Electronics Co.
Suwon, Korea
Kim Hyun-suk (-seok)
President
Visual Display Unit
Hong Won-pyo, 1960
President,
Global Marketing
IM Division
Lee Sang-chul
President,
Strategic Marketing
(since Feb’15)

7. Samsung Electronics Co.
Suwon, Korea
Choi Jong-deok
EVP
Tizen
Lee Sang-hoon
CFO
Lee Young-hee
EVP, Mobile
Head of Global Marketing

8. Samsung Electronics North America
USA
Gregory Lee,
President & CEO, Samsung Electronics North America (since Dec. 2013)
President, Samsung Telecommunications America

9. Samsung Electronics America Inc.
Ridgefield Park, NJ USA
Tim Baxter
President
Joe Stinziano
Executive VP

10. LG Electronics Inc.
Seoul, Korea
• The world’s second-largest TV maker
• LG Group is Korea’s 4th largest chaebol
• LG is Korea’s 2nd largest electronics company
• Forbes about Koo Bon-Moo: “One of the few
chaebol captains to have kept his nose clean.”
Koo In-hwoi,
LG Group Founder

11. Koo Family
Koo Kwang-mo
Executive Director
Adopted son of Koo BM
36 years old
Koo Bon-joon
Vice Chariman & CEO (since Oct’10)
Grandson of Koo In-hwoi
36th richest man in Korea
Net worth: $840 M, 63 years old
Koo Bon-moo
Chariman & CEO, LG Corp. (since 1995)
Grandson of Koo In-hwoi
14th richest man in Korea
New worth: $1.6 B, 69 years old

12. LG Electronics Inc.
Yeouido, western Seoul, Korea
Ha Hyun-hoi
President
LG Corporation
(since 1 Jan 2015)
Jung Do-hyun (David)
(Jeong Do-hyun)
CFO (since 2008)
President (since 2014)

13. LG Electronics Inc.
Yeouido, western Seoul, Korea
Kwon Bong-suk
EVP / CEO of
Home Entertainment Div.
(since 1 Jan 2015)
Juno Cho (Cho Jun-ho)
President & CEO
Mobile Communications Co.
Jo Seong-jin
President & CEO (since Jan’13)
Home Appliance and Air Solution
(H&A) Co.

14. LG Electronics Inc.
Yeouido, western Seoul, Korea
Nho Hwan-Yong
President & CEO
Air Conditioning & Energy Solution
Company
Lee Woo-Jong
President & CEO
Vehicle Components
Company

15. LG Electronics Inc.
Yeouido, western Seoul, Korea
Wayne Park
Executive Vice President
CEO of LG’s Overseas
Sales and Marketing Co.
Dr. Scott (Skott) Ahn
President & Chief Technology Officer (CTO)
Head of LG’s Innovation Business Center
LG Electronics

16. LG Electronics USA
Englewood Cliffs, NJ USA
William Cho
President & CEO
LG Electronics USA
Tim Alessi
Director - New Product Development
LG Electronics USA
John Taylor
VP, Public Affairs
and Communications