2. ENG (Emirates Neon Group) is one of the
leading visual communications and outdoor
media solutions company in the UAE and
across the Middle East.
ENG delivers a wide range of products and
services, including the creation, installation
and maintenance of retail signage, traffic
signs, hotel signage, vehicle graphics and
outdoor media.

3. ENG was established as ”Emirates
Neon ”by Hanif Merchant in 1976,
with just 27 employees focusing on
creating neon signs. This 32-year
journey took them from humble
beginnings as a small company with
a single focus to their current
position as a market leader offering
a diverse array of products and
services that together constitute a
comprehensive range of
communications solutions.

4. They are now grouped under the new parent company name of ENG
(Emirates Neon Group), specialist divisions which include:
 Brand
 Consultancy
 Digital
 Industries
 Media
 Outdoor
 Print
 Signage

5. Mission
ENG (Emirates Neon Group) is
determined to provide effective
solutions to specialized
industries, offering customers a
consistently timely, reliable and
affordable service.
ENG's mission is ultimately to
build a name for themselves that
is recognized regionally and
internationally and is associated
with nothing but the highest
standards of quality and
professionalism.
Vision
ENG's vision is simple; they aim to
be the best at what they do. Their
energies are therefore focused on
three distinct targets:
- To achieve market leadership with
innovative products and services
that set new trends across our
industries.
- To identify and exploit new
opportunities to sustain growth and
profitability.
- To generate demand by
consistently exceeding customer
expectations.

6. ENG's 32-year history has witnessed monumental changes in
infrastructure, resources, facilities, offices and manufacturing capacities.
ENG created by Hanif Merchant in 1976, and previously known
as Emirates Neon Group, the company has continually assessed and
reassessed the operating procedures and has steadily paved the way from a
sales focused Emirates Neon into a brand name of ENG -Emirates Neon
Group with the highest standards of quality and professionalism.

7. Making neon signs takes patience and skills . It also requires a creative
understanding of the image and message which each individual client
wants to project. No two jobs were the same and each presented Hanif
Merchant with new challenge, and every successful new sign pushed the
limits just a little further until the neon signs made by Emirates Neon were
almost as well known as the multi-national companies who used them.

8. ENG Outdoor has by far the largest network of outdoor sites and media
across the UAE and is one of the largest independent outdoor media
owners across the whole of the GCC region with expanding offices in
Africa, Asia and Europe. ENG has the largest market share, owning 60-
65% of the UAE outdoor advertising market.

9. All the products have been
developed with customer needs in
mind and all outdoor sites are
located in prime areas on highways
and within the city to catch the
attention of the greatest number of
people.

10. ENG Signage offers a wide range of
impressive signage options, including
neon signs, Sign manufacturers, digital
graphics, electronic message billboards,
pedestrian signage, tradeshow displays
and sign repair.

11. ENG Signage has its roots in neon signs,
but they now create every kind of sign
for the world’s biggest brands in acrylic,
Braille, backlit neon, metal, illuminated,
stone, vinyl, wood, Tri-O-Vision and
much more. And ENG expert teams of
sign makers also maintain and repair
signs.

12. ENG Consultancy provides the highest quality Braille signs, Braille tactile,
3D graphics, navigation systems and environmental graphics services to the
UAE and the rest of the Middle East.
They make it easier for people to navigate their way around towns and
large buildings or complexes.

13. ENG Consultancy’s team of project
engineers, designers and
draughtsman plan, design and
implement strategies for spatial
planning and visual communication
tactics including Braille signage,
navigation systems and 3D
graphics.

14. Environmental and Way-finding Signage
ENG provides way-finding consultancy and analysis and designs signage
systems for cities, hospitals, malls and hotels. ENG’s job is to make it
easier for people to find their way around complex sites and facilities and
they do this by specializing in the delivery of engineering and way-finding
designs.

15. Architecture and Interior Design
ENG has an exceptional combination of expertise in hotel architecture and
interior
design. They have experience in the design and management of hotels
across the world.

16. ENG Industries’ professionalism, innovation and imagination have secured
the position as a leader in the UAE metals market.. They are specialists in
scrap metal, scrap trading, metal fabrication, aluminums recycling and
custom fabrication and architectural structures.

17. ENG Industries offers a comprehensive range of architectural, engineering
and ornamental metalwork, particularly high-quality decorative pieces.

18. ENG Print offers a wide range of visual media products and services,
including digital imaging, wall murals, title murals, truck decal graphics,
retail banners, floor graphics, environmental graphics, transit graphics,
flagpoles and ATM kiosks.

19. ENG Print produces items such as retail banners, exhibition stands, floor
graphics, environmental graphics and transit graphics with unparalleled
detail and colour quality, and careful attention to repro ensures the integrity
of tones and images.
The largest, most complicated images can be reproduced to precision
perfection with digital imaging technology and most importantly, to tight
deadlines.

20. ENG has offices all around the world such as:
 Abu Dhabi,
 Al Ain, Dubai
 Fujairah
 Jebel Ali Free Zone
 Sharjah
 Bahrain
 China
 Egypt
 Kenya
 Kuwait
 Oman.