The document discusses the benefits and precautions of outsourcing writing. Some key benefits include increased efficiency, competitive advantage, and controlled costs. However, issues like inability to monitor performance and ensure quality control must be considered. The document provides tips for outsourcing writing successfully, such as providing company information to writers, clarifying the purpose, and creating a style manual. It notes that selecting a reputable company and specifying needs are important when outsourcing writing.

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OUTSOURCING
WRITING

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The internet provides an
entirely new way to make
money. If you need a quick
paycheck, you can try selling
something on Craigslist or
tapping into the gig economy.

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1. Increased efficiency.
2. Greater Competitive advantage.
3. Controlled Costs.
4. Increased Reach.
5. Create highly specialized articles.
BENEFITS OF OUTSOURCING

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Issues and risks to be considered:
Inability to monitor performance
and lack of quality Control.

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Precautions When
Outsourcing Writing.

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1. Provide company information
It is important to share detailed contents such as what kind of
article you want to write, where you want to be careful, when
and how many corrections can be made, and the persona
(personal image) of the reader.
The more information you have in your company, the better
your article will be for your business understanding.
2. Clarify the purpose of the request
There are differences in the genres that writers are good at.
Find out where your site’s ultimate goal is and find a
writer who can achieve that goal.

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3. Create a manual
If there is no manual and the writer throws the whole article,
the article may not be finished as expected.
Create the minimum required manual, such as whether the
writing style is “masu-masu” or “is-style”, how many
characters are more or less, and what is prohibited on the
reference site.

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What should I do if I have
trouble choosing a company
to outsource?

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When making an outsourcing request,
it is important to identify various
points. We also accept consultations
such as selecting keywords that you
want to attract customers, creating
content, writing, and not having time to
proofread outsourced writers. If you
have any problems , please consider our
” content marketing “.

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Do let us know how we can help
you in content marketing.
info@aheribrands.agency