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Product Management and It's Challenge
- 1. Product Management Introduction Agustina Bayu P Product M. Part I Materials
- 2. WHAT IS According to Marty Cagan, Founding Partner of Silicon Valley Project Group, Product Management is discovering product that is valuable, usable, and feasible. There are three major areas of product management such like discovery, planning and development. What’s PM?
- 3. WHAT IS • 5 Why’s • Scrum • Agile • Double Diamond • Personal Kanban Basic Framework To Use
- 4. WHAT IS • Boston Consulting Group Framework • McKinsey 7s • Value Chain Analysis • Kano Model • The 4 P’s of Marketing • Etc. Advanced Framework To Use
- 5. WHAT IS Types Of PM • Marketing product Manager • Product Manager UI/ UX with some technical knowledge • Principal PM (for a specific area of expertise)
- 6. WHAT IS Characteristics Of PM • Leadership • Communication Skills • Problem Solver • Time Management • Etc.
- 7. 3. Input How To Be A Product Manager
- 8. WHAT IS 1. Have interests in the PM field 2. Desire to learn new thing 3. Reading books, journals, watch YouTube videos, and check LinkedIn posts (all things related to management products) 4. Documenting your experience (we know that a current product is not immediately good -> step per step) 5. Practice (must be highlighted!)
- 9. WHAT IS Challenges of PM Can be develop into Engineer Management UI/ UX Challenges PM Engineer Ops SM Marketing Legal UI/UX As a PM you must understand prioritization and time management. In project development, PMs are required to be ready if the project experiences scale up.
- 10. 3. Input The Differences Between Product Manager Vs Project Manager
- 11. WHAT IS Product Manager: • Focuses on product or service development. • Includes project manager works (like make a timeline, etc.), strategizing, budgeting, etc. Project Manager: • Focuses on plans, directs, and manages all aspects of the project • The job is to create timelines, SRS, etc.
- 12. WHAT IS What is product management? archives. Mind the Product. (n.d.). https://www.mindtheproduct.com/category/what-is-product- management/ Reference
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