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a memo on The positioning of Mini is based on attributes. Mini has the opportunity to communicate
the client's requirements. The client is constantly looking for exceptional, in-style, and other
highlights. BMW had the choice to fulfil these requirements and put the cars back on the assembly
line. Now, we can see that there is a financial incentive. Mini has never decided exactly what kinds
of things it has sent. We see that the first compact hatchback model was released

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a memo on The positioning of Mini is based on attributes Mi.pdf

  • 1. a memo on The positioning of Mini is based on attributes. Mini has the opportunity to communicate the client's requirements. The client is constantly looking for exceptional, in-style, and other highlights. BMW had the choice to fulfil these requirements and put the cars back on the assembly line. Now, we can see that there is a financial incentive. Mini has never decided exactly what kinds of things it has sent. We see that the first compact hatchback model was released