3. AGENDA
How many problems does consumption
actually solve?
Do the majority of your products really satisfy
you?
Do you use the entirety everything you buy?
Is your status defined by your actions or your
possessions
If you answered “Many-few-never-possessions,
you may have CVD
4. INTRODUCTION
“The last thing a fish recognizes is the water
it swims in” (Marshall McLuhan)
So to is humanity to culture and
consumption.
Only through risk of alienation does one
question culture
Dark truth to normality:
Status obsession, materialism, vanity,
consumerism
5. ACTIONS OVER POSSESSIONS
Value distortions
Not social progress- Culture in Decline
More stuff, less work
Goods For Utility (1950’s)
Goods for consumption (Present)
Black Friday (People trampled to death)
We turn into Animals
6.
7.
8. POWER OF COMMODITIES
Products= status symbol
Claim to fulfill emotional needs
“Keep Consumer Dissatisfied”- Desired
Culture
Want the new- even if old isn't consumed
Social Manipulation
If an advertisement was a real person, you
would think they are a jerk!
So why do we listen in the end? -Anxiety to fit in
9. DEEP SOCIAL NATURE
Empathic community identification
Ads turn this into a weapon
10. EXPLOITATION
Lasting products= bad for industry
World debt-exceeds money output
Justify a right to exploit others religion & now
culture.
Having more= having success
But if having more isn't based on ones actions
how is this true?
11.
12.
13. FINAL THOUGHTS
Lots of choices for unimportant products-not
for important- political figures
Advertising- distracts us and desire a way of
life that wont make us happy
exploitation thus continues
Wasting Earth resources and human
potential
14. FINAL THOUGHTS
“The more you own, the more your owned”
“Everyone's beautiful when they smile”
My thoughts: need to spread awareness to
change. “Get that fish out of the water and
onto the land-gradually”
**Reflect critically on your role in CVD, and
what you view as valuable- Thank you for
your time**
