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1
Introducing i-deals:
who we are and
what we do
October 2014
2
WHO WE ARE
1
3
We are part of big group with presence in 12 countries
4
i-deals: intermediation in technology markets
i-deals is established as a technology broker model with the objective of
valorizing research to promote its commercialization and funding.
5
Our services
The activity carried out by i-deals consists of selecting technological
innovations, valorizing them, attracting funds and/or partners and, finally,
defining its commercialization process in those cases where this is possible.
6
WHAT WE DO: HOW TO CREATE VALUE
FROM TECHNOLOGY
2
7
The need for valorization: three complementary views
1. Technology
2. Business
model
3. Market size
& dynamics
8
Valorization as a global process: what we look at
TEAM. Existence of a team skilled in each of the
disciplines involved in the project.
KNOW-HOW. Existence of a compelling technology
or knowledge, capable of being adequately protected.
Value-added APPLICATIONS: existence of
significant commercial applications.
Exploitation VEHICLE: existence of a suitable
mechanism to take the technology to the market.
Marketplace: existence of a clearly defined market
with an adequate size and segmentation.
9
Right solutions for clearly defined problems
Problem/solution
Fit
Product/market
Fit Fund
raising
Development
Am I solving a real
problem?
Does anyone want my
product?
How can I make my
business grow?
Before P/M Fit After P/M Fit
Objective: LEARN
Develop “experiments” to validate our
solution/product and related
hypothesis
Objective: GROW
Optimize model’s
hypothesis to speed up
growth
10
START-UP BASICS
3
11
What is an start-up?
An organization designed to create a new product or
service under conditions of extreme uncertainty
12
The need of new managerial approaches
Uncertainty
“lack of certainty, there is more than
one possibility or suitable action to a
specific problems”
Risk
“uncertainty where some
possibilities lead to a highly
undesirable scenario”
13
Some famous schemes: lean models
14
The equation for a successful venture
MV = C x Mng x O x Ecm x Ecb,
“C”: economic context.
“Mng”: managerial skills.
“O”: opportunity size (upside).
“Ecm”: team’s commitment.
“Ecp”: team’s capabilities, knowledge.
15
SOME REFERENCES
4
16
Where we have worked so far
Motivation Corporations and
Start-ups
An especial client:
everis Foundation
ICAI
Academic
organizations
… And international brokerage: i-deals is now working with a set of
Korean and Japanese companies…
17
CLOSING REMMARKS
5
18
Constant prototyping
To fail is part of the game
"If everything seems under control,
you're not going fast enough“. Giles Villeneuve
20
THEY CAN BECAUSE THEY THINK
THEY CAN.
Virgil, latin poet (70 – 19 BC)
21
Thank you for your
attention
Ángel Sánchez
Manager director
angel.sanchez@everis.com
i-deals.es

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20141021 an introduction to i deals v1.0

  • 1. 1 Introducing i-deals: who we are and what we do October 2014
  • 3. 3 We are part of big group with presence in 12 countries
  • 4. 4 i-deals: intermediation in technology markets i-deals is established as a technology broker model with the objective of valorizing research to promote its commercialization and funding.
  • 5. 5 Our services The activity carried out by i-deals consists of selecting technological innovations, valorizing them, attracting funds and/or partners and, finally, defining its commercialization process in those cases where this is possible.
  • 6. 6 WHAT WE DO: HOW TO CREATE VALUE FROM TECHNOLOGY 2
  • 7. 7 The need for valorization: three complementary views 1. Technology 2. Business model 3. Market size & dynamics
  • 8. 8 Valorization as a global process: what we look at TEAM. Existence of a team skilled in each of the disciplines involved in the project. KNOW-HOW. Existence of a compelling technology or knowledge, capable of being adequately protected. Value-added APPLICATIONS: existence of significant commercial applications. Exploitation VEHICLE: existence of a suitable mechanism to take the technology to the market. Marketplace: existence of a clearly defined market with an adequate size and segmentation.
  • 9. 9 Right solutions for clearly defined problems Problem/solution Fit Product/market Fit Fund raising Development Am I solving a real problem? Does anyone want my product? How can I make my business grow? Before P/M Fit After P/M Fit Objective: LEARN Develop “experiments” to validate our solution/product and related hypothesis Objective: GROW Optimize model’s hypothesis to speed up growth
  • 11. 11 What is an start-up? An organization designed to create a new product or service under conditions of extreme uncertainty
  • 12. 12 The need of new managerial approaches Uncertainty “lack of certainty, there is more than one possibility or suitable action to a specific problems” Risk “uncertainty where some possibilities lead to a highly undesirable scenario”
  • 13. 13 Some famous schemes: lean models
  • 14. 14 The equation for a successful venture MV = C x Mng x O x Ecm x Ecb, “C”: economic context. “Mng”: managerial skills. “O”: opportunity size (upside). “Ecm”: team’s commitment. “Ecp”: team’s capabilities, knowledge.
  • 16. 16 Where we have worked so far Motivation Corporations and Start-ups An especial client: everis Foundation ICAI Academic organizations … And international brokerage: i-deals is now working with a set of Korean and Japanese companies…
  • 19. To fail is part of the game "If everything seems under control, you're not going fast enough“. Giles Villeneuve
  • 20. 20 THEY CAN BECAUSE THEY THINK THEY CAN. Virgil, latin poet (70 – 19 BC)
  • 21. 21 Thank you for your attention Ángel Sánchez Manager director angel.sanchez@everis.com i-deals.es