New media technologies were used throughout the research, planning, production, and evaluation stages of the project. Final Cut Pro, Photoshop, and GarageBand were used for editing video, designing posters and magazines, and creating original music. YouTube, Art of the Title, and Audionautix provided inspiration for editing techniques, title design, and soundtrack selection. Surveys and blog posts on Weebly were used to gather feedback and analyze the effects of technology on the work. Presentation software like Prezi and Powtoon along with cameras, tripods, and audio equipment were used in planning, production, and presenting various elements of the project.
1. How did you use new media technologies in the construction and research, planning and
evaluation stages?
Key - Research and Planning, Production and Evaluation
1. Final Cut – This was used during the production ofour editing phase,for the final trailer.It is a piece of
software, which enables splicing/cuts to be juxtaposed alongside soundtrack and visuals.There are also
additional settings including slow motion and volume control,which benefits the production more so, in
allowing more professional,in depth practicality.
2. YouTube – This is a recurring feature during the project,used predominantly for inspiration and guidance
regarding soundtrack,trailer analysis and editing.It is a public domain website,which allows for multiple
viewings of music streaming,TV, Video and Film; utilized to understand the conventions of a trailer (teaser
and theatrical.)
3. Photoshop – Again a piece of software employed in the production stages of our project, in order to create
distribution items including poster and magazine covers.These feature a wide range of elements from toning
and saturation, to applied filters, which enhance the aesthetics of the product.
4. Weebly – Dominantthroughoutour project, in order to display the work of our production,Weebly is a media
website,used to presentblog posts regarding a specific theme/subject.This has helped further increase the
feedback and analysis during both phases within the project;to understand the effect of technology and how
it has influenced our work.
5. Prezi – A form of presentation software which allows easier access into specific elements regarding our
work. This has been utilized to portray our shooting schedule and comparison oftrailers;a useful device in
alternating the ways in which our planning stage is projected.
6. Da Font – A more vital tool in creating various font types, during the production of our poster and magazine
covers. It has been incorporated into the trailer itself, as an influence on the titles: “The Flare” where the
‘Coalition fontwas blended for a more Noir feel.
7. Storyboard That – A useful form of website material,which allowed an easier presentation in the narrative.
This animated technique was helpful in displaying the various scenes regarding our script,after establishing
an initial story, where characters and locations were relevantthroughout the production of casting.
8. Slide Share – Similarly accommodating the illustration within our theme,this simple structure enabled easier
footage to be depicted,within inspirations from Art of the Title. It is an alternative componentin relation to
PowerPoint,where videos and images alongside textcan be displayed for simpler portrayal ofa specific
genre.
9. Audionautix – This was also an elementwhich proved useful in establishing inspirations and ideas for our
soundtrack.Various forms of audio were analysed to understand the significance of relating a score
alongside visual imagery ofthe narrative. This is a piece of software which develops composition and sound
factors, presentin establishing a clearer idea of creation in the production stage.
10. Art of the Title – The subject within this area, concentrates on the importance oftitles within a production,
and the effect it can have on the overall impression ofa film/trailer.Influences from ‘The Last of Us’ and
2. ‘Memento’ were established subsequently before the construction of our tagline and text. The website
includes a range of titles which provide information on a set theme.
11. Powtoon – Another form of presentation software, where cartoons can be set aside text and imagery in
portraying relevant information.This was utilized as a factor regarding inspiration and audience feedback,
after the initial survey analysis.
12. Camera (Sony and DSLR) – These items/pieces ofequipmentwere essential during the practical side of our
production.Alongside the various types, our main feature focused on the Sony HD camera,which reflected a
more effective demonstration ofthe narrative;providing clearer footage and cleaner shots.
13. Garageband – Having a similar effect on our audio,was the software regarding creation and composition of
our own music.This was used as a familiar tool,which featured multiple tracks to work alongside any ideas
established concerning the juxtaposition ofimage and soundtrack.
14. Itunes – Provided as an additional source where audio could be stored,Itunes was relevantto our
production,as it allowed for quicker, more fluid transitions and downloads upon the editing of our trailer.
15. Microsoft Office (PowerPoint/Publisher) – As an auxiliary tool in presenting various types of work, this
software has been utilized in portraying pieces during our production,to be much clearer in relation to the
significance ofdistribution and marketing ideas.It was a supplementary componentduring inspiration and
depiction of the theme/intended genre,before the eventual production.
16. Mac/PC – This has proved as the most beneficial factor,as it was used in everyday production design and
utilization during both phases of our project. It was a recurring feature, implemented for media proposals
towards all types of purposes,from downloads,to editing and research.
17. Tripod – Again an elementuseful during the practical stage of our production,this piece of equipmentwas
vital for more unsettled filming sessions and more fluid transitions during the introduction of our trailer.Here
various assortments of establishing and location shots were refined, as an increase towards aesthetics,
improving the quality with steadier shot types.
18. Live Type – Another piece of software, comparable to Da Font, where text can be manipulated and
transitioned into alternative mannerisms concerning textdesign.These featured amongstthe final project,
which displays a more Noir theme,and increased quality of graphology,towards the title itself, and “Coming
Soon” declaration.
19. Survey Monkey – A more reliable source in creation of our own,distinctive survey which relates to the initial
themes we set out to portray. This is an effective piece of software which allows for supplementary querying
of factors concerning the production,where feedback can prove vital in establishing similar conventions and
micro aspects in relation to the final piece.
20. Sound Cloud – The final tool of audio software,incorporated into the trailer, which constructs an outset
mood/tone introducing the film. The copyrightfree soundtrack “Wasteland” was implemented,which features
common elements ofclimax and tension,in creating ascension in tension and atmosphere.This helps build
on the Noir/Thriller theme further, allowing instantaccess to the sub-genre.