2. • The semantic approach
These are the elements that build up to
create the genre.
Sound, editing, costume, mise en
scene, location, lighting, editing are all
factors involved within that’s give the
film its certain genre.
For example horror films tend to use dark
lighting and dull scenery especially in
comparison to a love film or comedy.
Often location of horrors are all set in
one place for example a forest or a
deserted houses where as in a sci-fi
film the locations tend to be space or
an unknown planet.
Unlike in most other genres horrors
attempt to create a lonely isolated
feeling which will make the audience
feel more feared and scared.
A similarity with horrors and other genres
is the fact that they all have parts
where the viewer can guess what
happens next, tension builds up an
the audience is left guessing and
expecting
3. The syntactic Approach
These are the specific generic moments within
the film to represent its genre.
Firstly the characters are introduced to the
views so they can create a relationship. This is
then followed by the middle section where
there is the major events, for example the
problem will be made noticeable and the
audience will start seeing the issues, sometimes
a death will have also taken place by this point
in the movie. Gradually the deaths increase and
the audience is made aware of how
serious/scary this situation really is.
In trailers is no certain order which these events
have to happen in, they can be mixed up to
hook the audience and keep them engaged. The
aim of the trailer is not too fully tell the story
however just give the audience an insight into
some of the action: enough to engage them and
want to watch the full film.