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Uxperts mobi 2013 what about testing

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  • 1. What about testing?2013 © Humix, all rights reserved 1
  • 2. Match the user interface with themental model2013 © Humix, all rights reserved 2
  • 3. Try to get an idea of what happensinside the user’s head2013 © Humix, all rights reserved 3
  • 4. 2013 © Humix, all rights reserved 4
  • 5. DURING ANALYSIS2013 © Humix, all rights reserved 5
  • 6. User research62013 © Humix, all rights reserved
  • 7. Don’t ask observe2013 © Humix, all rights reserved 7
  • 8. How to observe• Observe how similar app’s and sites areused• Interview, ask users to describe what theydo, not what they want• If product features arealready there2013 © Humix, all rights reserved 8
  • 9. DURING DESIGN2013 © Humix, all rights reserved 9
  • 10. Benefits of prototype testingEarly feedback based on actual use of an interface2013 © Humix, all rights reserved 10
  • 11. Dimensions of fidelity2013 © Humix, all rights reserved 11“There is no such thing as high or low fidelity, onlyappropriate fidelity.” Bill Buxton
  • 12. User testing designs2013 © Humix, all rights reserved 12
  • 13. Basics of usability testing1. Set the goals2. Get hold of some representative users3. Ask the users to perform representativetasks with the design4. Watch and listen carefully5. Analyse the results2013 © Humix, all rights reserved 13
  • 14. Mobile testing2013 © Humix, all rights reserved 14
  • 15. AFTER LAUNCH2013 © Humix, all rights reserved 15
  • 16. Lean business cycle2013 © Humix, all rights reserved 16
  • 17. Rules for mobile analyticsThink about analytics duringanalysisStart monitoring ASAPUse a tool suited for your app Track what’s important for yourapp Analyse & learn from your data2013 © Humix, all rights reserved 18
  • 18. Analytics & feedback2013 © Humix, all rights reserved 19
  • 19. Because it’s all about theuser2013 © Humix, all rights reserved 20
  • 20. www.humix.beLonneke.Spinhof@humix.be@HumixBE @lonnekespinhof2013 © Humix, all rights reserved 21