While many people see the intranet as a pretty (hopefully) homepage, in reality the modern enterprise intranet is a complex animal of many moving parts. Structuring of the information within the intranet, how that information is presented to the user, how the user interacts with it, how the organization manages it, and the physical branding that sits on top of all of it are all critical conversations to have if an intranet is going to be effective. In this session we’ll explore the building blocks of a successful intranet and discuss common intranet pitfalls to avoid on your next intranet roll-out.
6. mike-greene.com@webdes03
Introduction
B&R Business Solutions
• SharePoint Solution Architect
• Based in Raleigh, North Carolina
Professional Experience
• Microsoft SharePoint Stack since 2007
• Consulting and Professional Services since 2010
• Public Web Design since 2003
Hobbies
• SharePoint Saturday & User Group Speaker
RIC, VB, ATL, AUS, TPA, RDU
• Leadership Council, Triangle SharePoint User Group
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Agenda
• What is an Intranet
• Requirements Gathering
• Goals of Your Intranet
• Governance Plan/Committee
• Information Architecture
• Branding, UI/UX
• User & Content Owner Training
• Deployment & Rollout
• Adoption
• Intranet Checklist & Tools
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8. mike-greene.com@webdes03
What is an Intranet
• Corporate website accessed only by internal
users/employees
• Corporate news, information, alerts, forms
• Department information, contacts
• Document sharing and collaboration
• Company-wide social (Yammer)
• Enterprise search
• Employee self-help, FAQs, discussions
• Employee directory
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Intranet
Internal Users Only
Corp. Communications
Employee Collaboration
Enterprise Search
Internet
Public Website
Product Information
Sales Conversions
Marketing
Extranet
Internal/External Users
Suppliers, Vendors,
Customers and/or
Business Partners
12. mike-greene.com@webdes03
Define Measurable Goals
Short Term Strategy
Identify initial deployment
goals, such as migration
from an existing migration
platform, upgrade of an
existing intranet, or
rebranding exercise.
Define Intranet Roadmap for
initial and follow-on releases.
User & Content Owner
Training Strategy
User Adoption Strategy
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Information
Architecture
Content
Strategy
Enterprise
Search
Strategy
Collaboration
Social
User
Experience
Governance
Adoption
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Define Measurable Goals
Long Term Strategy
Most Intranet deployments
follow the software lifecycle
of their platform.
Define a strategy to
continuously grow, develop
and build on your Intranet
throughout its’ lifecycle.
Think Maturity Curve, ie:
Crawl, Walk, Run
Business Solution platform
of choice.
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Initial
Rollout
Decentralized
Management
Business
Solution Buy In
User Self
Service &
Enterprise Wide
Decentralization
Continuous
Improvement &
Business
Solutions
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Governance Committee
• Bipartisan Group Charged with:
• Maintaining & Enforcing Governance
• Platform Evangelism, Motivation of Use
• Business Solution Positioning &
Process Enablement
• Addressing Open Issues/Concerns
• Ensuring Business Value is Realized
• Mix of Technologists, Stakeholders,
Sponsors & Power Users
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Governance
Committee
Platform
Goals
Corporate
Strategy
Department
Needs
Business
Processes
Automation
Collaboration
End User
Needs
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Content Strategies
Corporate
Communications
• Company, Product,
Industry News
• Benefits Information
• Alerts
• Upcoming Events
• Leadership Blogs
• Stock Ticker
• Current Weather
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Empower Social &
Collaboration
• New Employee, Birthday &
Award Announcements
• Employee Directory
• User Self Service
• Office Web Applications
• OneDrive
• Distributed & Delegated
Management
Business Process
Enablement
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Content Strategies
Corporate
Communications
• Company, Product,
Industry News
• Benefits Information
• Alerts
• Upcoming Events
• Leadership Blogs
• Stock Ticker
• Current Weather
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Empower Social &
Collaboration
• New Employee, Birthday &
Award Announcements
• Employee Directory
• User Self Service
• Office Web Applications
• OneDrive
• Distributed & Delegated
Management
Business Process
Enablement
• Content Rollup
• Popular Content
• Document Ratings
• Records Management
• Forms
• Workflow
• Enterprise Search
• Search Driven Applications
• Business Intelligence
27. mike-greene.com@webdes03
Branding for User Adoption
• Branding (UI/UX) is a Critical Component
to User Adoption
• Consistent Look & Feel
• Enhanced User Experience
• Organization Specific Customizations
• Device Strategy
• Gamification
• Dynamic Content Driven Homepage
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Branding Process
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CaptureRequirements
Corporate
Branding
Guidelines
SharePoint
Platform
Requirements &
Dependencies
User Experience
Expectations
Navigation
Strategy
LowFidelityWireframes
Sketches
focused on User
Experience
• Navigation
• Page Layout
• Content Structure
• Key Page
Elements
• Usability
Used for Internal
reviews Only
HighFidelityComps
True to Life
Representation
of Finished
Product
• Accurate Colors
• Sizing
• Page Features
• Element Design
“Pixel-perfect”
SolutionDevelopment
Develop
Solution
Package
If Selecting a
Design Firm:
• Review their
Processes &
Methodology
•Check Relevant
SharePoint
Experience
•Review Previous
Work
•Ensure Wireframes &
Comps are Carefully
Reviewed
UserAcceptanceTesting
Develop Testing
Plan
Deploy Final
Solution to
Staging
Environment
Select Beta
Users for Testing
Test Common
Use Cases &
Exercise Testing
Plan
Deployment&Rollout
Communicate
Rollout & Go-
Live Strategy
Deploy Solution
to Production
Continuous
Improvement
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Customization Guidelines
• Defined by Governance Plan & Overseen
by Governance Committee
• What Forms of Customizations are
Permitted (ie: No Code, Sandbox, Full
Trust Farm Solutions)
• Leverage Out-of-the-Box (OOTB)
Solutions Ahead of Custom Solutions
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User & Content Owner Training
• Many Organizations Overlook Importance
of User Training
• Training & Empowering Users Leads to:
• Better Content Lifecycle Management
• Better Adoption of SharePoint as a Platform
• Cleaner & More Consistent Data
• Better Information Discovery
• End User Self Service
• Decentralized Management of SharePoint
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Common User Roles
End User or
Consumer
• Browses Intranet
• Consumes News
• Reads Documents
• Authors/Edits Documents
• Completes Forms
• Performs Searches
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Content Owner or
Site Administrator
• Manages Permissions
• Authors/Edits Pages
• Power User
• Identifies Business
Process Enablement
Opportunities
• Evangelizes SharePoint
• Level 1 or 2 End
User Support
SharePoint
Administrator
• Level 3 Support
• Topology Management &
Oversight
• Solution Implementation
• Solution Management
• Overall Platform
Maintenance & Health
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Deployment & Rollout
• Must Have Communications Strategy
• Must Have User Training
• Content Authors
• End Users
• Implement Initial Quick Wins
• Short Duration, Low Risk, High Visibility Efforts
to Promote SharePoint & Drive Adoption
• Early Adopters
• 12-18 Month Roadmap
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Server Topology
• Plan for Scalable Architecture
• Never Use a Single Server
• Scale Up & Out As Necessary
• Plan for Three Environments
• Development/Test
• Staging
• Production
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Adoption
• Set the Vision; What Will SharePoint Do?
• Grassroots Focus on Specific Business Areas/Units
• Relevant Use Cases
• Educate and Demonstrate Value
• Empower People
• Build Relationships; Support Champions
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40. mike-greene.com@webdes03
Intranet Checklist
Formal Requirements
Device & Content Strategy
Measurable Success Criteria
Governance Plan & Bipartisan
Oversight Committee
Enterprise Content Strategy
Training Plan & Strategy
Implementation Team
User Adoption Plan
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41. mike-greene.com@webdes03
Tools
XMind
Mind Mapping Tool
xmind.net FREE
Balsamiq Mockups
Design/Wireframing Tool
balsamiq.com $79
SharePoint Maturity Model
Long Term Goals & Strategy
sharepointmaturity.com FREE
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43. mike-greene.com@webdes03
SharePint
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Max Lager’s – 320 Peachtree Street NE
Right after the event ends
First drink is on The Intersect Group
Valet is located one block south of Max
Lager’s on Baker and Peachtree at White
Oak Kitchen & Cocktails. Bring ticket for
validation.
See the SPSATL Website for more
information & directions