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Recruiting 9 8 04

Recruiting 9 8 04






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    Recruiting 9 8 04 Recruiting 9 8 04 Presentation Transcript

    • History of Real Estate Time Frame 1900-1970 1970-1990 Type of Company Traditional 100% Companies Companies ? ? Environment Controlling Landlord/Tenant Business Focus Broker Focused Agent Focused Management Style Micro-Managed No mgmt involvement Leadership Positional Leadership Very limited!   1990-Present Blend Keller Williams Partnership Team Focused Counseling & Coaching Lead by influence Model/Type Dependent Independent Interdependent
    • History of Real Estate Broker’s view of agents Commission Programs Ownership Involvement Career Advancement Risk Management Disclosure Profit Sharing Training Programs Employees Renters 50/50, increments 100% + $1000-$2500/mo Often times a conflict! Absent Limited Limited Scare Tactic Belief Limited Closed-book mentality Limited No profit to agent No profit to agents New Agent No training The only Asset 70/30 to $2m Ownership & ALC Huge opportunities Full Time Risk Manager Open door & Books Up to 45% shared Extensive training Model/Type Dependent Independent Interdependent
    • Our Executive Staff
    • Philosophy & Belief
    • National Corporate Snapshot
    • Local Corporate Snap Shot San Antonio Blanco Rd. Corporate Snapshot Year Open : 1991 Open Offices : Active Agents : 252 2003 Total Sales: 2004 Agent Profit Share: $192,654   * Updated 12-29-03 $339,430,366 2 2002 – 2003 Profit Share Increase: 1,331 % Satellite Office: 3
    • Keller Williams San Antonio Market Centers Blanco Road Office 16350 Blanco Rd. # 110 210-493-3030/Fax493-0756 212 Agents Bulverde: Hill Country Properties (830) 980-3555/Fax980-7503 19886 Hwy. 46 E. Spring Branch, TX 11 Agents Schertz Office 210-566-6355/ Fax 566-6973 2901 Ashley Oak Dr. Schertz, TX 10 Agents Satellite Offices IH 10 Market Center 10999 IH-10 West #175 (210) 696-9996 /Fax 696-9981
    • Keller Williams Rankings
    • San Antonio Business Journal Rankings
    • Blanco # 1 Real Estate Office in San Antonio
    • Keller Williams Information
      • Keller Williams emphasizes associate leadership and the importance of individual real estate businesses. 
      • Keller Williams believes we must remain flexible and innovative in the face of an evolving market and an increasingly Internet-empowered clientele.  
      • Keller Williams represents a vehicle for profit, stability, and success to Realtors.
      • Keller Williams offers unique culture, teamwork and cooperation.
      • Keller Williams offers training and consulting opportunities to grow your business.
      Why Keller Williams?
    • Keller Williams Staff
        • Operations/ Risk Manager : Hank Braunstein
        • Responsible for all risk-management and legal matters. Answers contract questions for agents and reviews all contracts and listings.
    • Staff Continued
        • MCA Office: Anna Velazquez, Heather Larson
          • Responsible for disbursing checks, agent billing, record keeping, advertising, and Supra disbursement.
          • Director of First Impressions: Lizeth Chapa
          • Responsible for answering and transferring all calls, faxing DA’s, receiving and filing all company faxes, and greeting guests and clients
    • Staff Continued
        • Agent Services: Kim Bridgforth and Tina Morales
          • Responsible for new agent concerns, agent functions, and events. Maintains productivity-specific environment.
        • Technology Department: Luis Bosch
          • Trains and consults on all technology for office and agents, including computers, printers, PDA’s, and equipment.
    • Virtual Tour Welcome Area Duty Room Conference Room Resource Room Training Room Resource Room II
    • Our Agents in Action!
    • Our Committees Take Ownership!
      • Agent Leadership Council
      • Comprised of the top twenty percent of the Keller Williams Center.
      • Guarantees our associates a vehicle for giving direct input
      • Is actively involved in the leadership of the company
      • Takes action and participates in holding ownership and management accountable
      • Acts as board of directors for company
      • Purpose
        • To foster a strong partnership with Ownership; accountability; agent representation.
        • To serve as leadership council to the Company
      • Qualification for the ALC
        • Agents achieving a rank within the top 20%
      Why Have the Agent Leadership Council?
    • Our National Training Initiative
      • Keller Williams University was formally established in 1996.
      • Offers the finest career and business training available.
      • Focuses on increasing the personal productivity, sales skills and career development of its people.
      • Blends the most fundamental and time-tested principles of business, marketing and customer service.
      • Tangible extension of the company’s ongoing commitment to learning and growth.
    • Local New Agent Training
      • New Agent Orientation:
      • 1.Policies and procedures 2. Operations 3.Technology
      • Career Launch
        • Two week course for new agents which focuses on basic new agent training to achieve $2 million in sales. Top agents in the market center teach new agent essential Real Estate skills necessary to be successful in the Real Estate business.
      • Rising Stars
        • 12 separate 2 hour interactive modules focusing on real estate applications such as Seller and Buyer presentations, Scripts, in depth contract explanations, implementing a marketing plan
      • Success Series
      • Eight week course requiring a strict accountability with new agents by prospecting and marketing activities on a daily, weekly basis. The main objective is to be in productivity on systematic and consistent basis.
      • Technology Training :
        • Multiple training classes weekly
        • Websites, flyers, Online Agent, and Microsoft programs, Paragon MLS .
      • Millionaire Real Estate Agent:
        • Advance training for experience agents
        • Key concepts that drive mega agent production.
      • Lead Generation:
        • Systematic and strategic approach to Lead Generation.
        • In-depth look at marketing and prospecting
        • FSBO’s, Farming, Your Sphere of Influence, Open Houses, etc,.
      Advanced Career Training
    • Training Is Our #1 Benefit!
      • Training/Consulting
        • 50 training sessions a month.
        • Advanced training topics.
        • Team Leader, Certified Staff, Mega-Agents, and Field Experts Train.
        • Free MCE offered regularly.
        • One-on-One Mega Agent Consulting.
          • Business plans coaching.
          • Hiring, compensating, developing, assistants.
          • Budget & basic accounting training .
    • Wealth
    • Profit Sharing Profit Sharing is a means for distributing the wealth and rewarding associates for growing the company !
      • Any KW associate may participate by sponsoring productive & associates approved by KW.
      • Agents receive profit chare checks on a monthly basic based on sponsoring agents productivity & profitability of local market center.
      • Its not a reason to come to KW ! It definitely may be a reason to stay & take ownership in our family.
    • Profit Sharing Associate Profit Sharing Distribution After the Market Center profit pool is determined, then the associate/partner’s individual profit pool is determined by the associate’s contribution to the Market Center’s income that month. The profit pool is distributed as: 50% goes to the agent’s direct sponsor 10% goes to the sponsor #2 5% goes to the sponsor #3 5% goes to the sponsor #4 7.5% goes to the sponsor #5 10% goes to the sponsor #6 12.5% goes to the sponsor #7 A sponsor is an associate/partner who referred new associates to the company
    • Commission Splits Each agent has his/her own fiscal year. Each agent’s year begins on the first day of the month following their association date (unless they actually join on the 1 st of the month.) Start Date Fiscal Year Ends 2 Million 70/30 100% QUESTION : How does Keller Williams make money if I’m at 100%? ANSWER : Agents have staggered fiscal years which produce a steady flow of sales 60K GCI 70% 30% Agent = $42K Agent KW = $18K To compute how much a $2 Million dollar producer makes: Take 3% of 2 million=$60,000. Multiply that by 70%=$42,000. Once an agent reaches $2 million, they are now at 100% commission level.
    • Technology Tools & Websites for Agents & Company
    • National Public Website
    • Home search at kw.com Search Virtually all MLS & K.W.
    • National Intranet For K.W. agents only
    • National E-Card
    • National Intranet For K.W. Agents Only
    • Local Intranet For Blanco Agents only
    • Local Intranet Documents 100 th of Documents: Contracts Check Lists Forms Presentations Reports
    • Local Intranet Calendar
    • Customized Agent Website
    • Customized Agent Website
    • Customized Agent Website Site Map
    • Customized Agent Website with IDX Search all properties on your personal website !
    • Customized Agent Website IDX- MLS Search
    • Customized Agent Website
    • Customized Agent Website
    • Customized Agent Website
    • Customized Agent Website
    • Added Values
    • Additional Value
      • Mentorship/Shadowing Programs
      • New Agent Toolkits
      • PowerPoint Listing Presentations & Buyers Presentation
      • Contract/Listing Checklists
      • Free voicemail
      • Risk Management & Contract Support
    • Additional Value
      • Conference rooms with computers
      • No-cost Phone Opportunity Time
      • Clients belong to agents, not broker
      • Open-book Policy
      • One-on-one consulting with Team Leader
      • Full Time Support Staff
    • Additional Technology Support
      • State of the Art Equipment
        • LCD Projector.
        • New state of the art computers.
        • Fast, high-resolution printers.
        • Digital Camera.
        • Scanner.
    • Technology Benefits
      • Technology
        • In-house Computer & Web training
        • 3 times a week minimum.
        • In-house computer support for home and work computers.
        • Free website and e-mail address.
        • Extensive E-card campaigns.
        • Track your goals, production, and profit share online.
    • Agent Benefits
      • Agent Branding
        • Agents encouraged and consulted to use their own image in all marketing.
        • As a business low monthly fees allow you to market yourself.
        • Enjoy the benefits of a franchise while branding yourself to your family, friends, and target prospects.
    • Agents Benefits
      • Social Activities/Community Involvement
        • Regular Social Activities, Parties,
        • Happy Hours, Group Events.
        • Community Involvement.
        • Franchise Charity- “KW Cares” Helps
        • Realtors in need locally and nationally.
      • Non-Competing Team Leader
        • Team Leader Coaches and Consults
        • Team Leaders do not compete with you
      • Support Staff
        • Full Time Receptionists