The 12 Digital Trends of 2012!
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The 12 Digital Trends of 2012!



12 Digital Trends expected to boom in 2012

12 Digital Trends expected to boom in 2012



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The 12 Digital Trends of 2012! The 12 Digital Trends of 2012! Presentation Transcript

  • The 12 Digital Trends of 2012!
  • Social Commerce David Guetta Album Sale David Guetta is selling his new album on Facebook!
  • Social Commerce Adidas Facebook Sale Adidas Facebook sale campaign is innovative one!
  • Social Commerce Innocent’s Twitter Campaign The more the people tweeted the cheaper the innocent’s drinks got.
  • Agumented Reality - Outdoor Campaigns Volkswagen Beetle – Juiced Up New Beetle, new tech. Mobile and AR came together for the Juiced Up Campaign.
  • Agumented Reality - Outdoor Campaigns Movie Posters Interaction with movie posters becomes popular worldwide.
  • Location Based Campaigns New Balance: Urban Dash Challenge ARG App “ Urban Dash” iPhone app that challenges you to find hundreds of virtual batons throughout New York. If you collect 20-30 batons, you’ll score a free pair of New Balance 574 Shoes from the new flagship store in NYC!
  • Location Based Campaigns GranataPet Billboard Check-in Campaign Check in at the billboard, get free dog food!
  • Mobile and TV are in a relationship! Into Now for Pepsi Max Get free Pepsi Max while you are watching the AD!
  • Google+ 25 million users within 1 month! It’s predicted that Google+ will hit 2012!
  • Social Augmented Reality What about if you learn her relationship status with an app or see who are living in the apartments to find the correct house? These could be the possibilities of the social networking with augmented reality apps in 2012!
  • Augmented Reality Games The Hidden Park Discover the parks full of fairies, trolls and fantastic creatures with augmented reality!
  • Augmented Reality Games Live Frog You are a frog and you need to cross the street without being run over. But the street is not just “a” street, it’s a mojor route in Sao Paulo!
  • Augmented Reality Games Redbull’s Augmented Reality Game To build your own race track, you need to scan a line between cans of Red Bull.
  • More Smart Products More Tablets Tablets sale is expected to increase more than 400% by 2012!
  • More Smart Products Blu Cigs: Social electronic cigarette With new smart Blu Cigs, smoking is becoming more social! You can set your profile and see other Blu Cig users’ information. You will also get a vibration when you are within 50 feet of another Blu Cig user!
  • More Smart Products The Pantech Vega LTE smartphone: Touchless gesture-based technology! You just wave to your Vega LTE to answer a call, if you have nasty hands!
  • Online Video Online video calling will be more common!
  • DO IT YOURSELF – DIY HEALTH Pain Free Back This app identifies the cause of your distress and guides you!
  • DO IT YOURSELF – DIY HEALTH 2 Lungs After you enter your age, how much you smoke and etc. the app shows your lungs! It also informs you about what can be done to get your lungs back!
  • Social CRM Domino’s Pizza Domino’s Pizza has completely reinvented its brand through social media and advertising campaigns. The brand interacts with its fans on the page, responds to their comments and encourages discussions.
  • Social CRM More Brands to come
  • Micro Virtual Worlds World of Warcraft Known as WoW, a massively multiplayer online role-playing game World of Warcraft is one of the most popular virtual worlds.
  • Thank You! www.