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WHOLE SPORT PLAN (RUGBY FOOTBALL UNION) 
Simon Frear and Matt Jackson
SOCIAL INCLUSION
Social Inclusion 
Social inclusion is an important part of the rugby community, engaging those 
who have traditionally had little contact with the game. This can include 
working with ethnic minorities, in areas of social deprivation or with people 
with disabilities. 
The RFU officially recognises clubs who have made an impact in 
communities by presenting the Social Inclusion Award. 
This award recognises clubs that have reached out to communities that 
traditionally have had little contact in the game. Whether this is in areas of 
urban or rural deprivation or involve people with disabilities.
RFU President’s Awards 
President Bob Reeves has selected the theme of “Beyond Rugby” stating: 
“Many people have talked about the capacity of rugby to change lives for the 
better. This award will go to the person or people who have used rugby as the 
focus of a project to transform lives and/or communities and as a vehicle for 
social change.”
Grasshoppers RFC (Middlesex RFU) 
• Previous Social Inclusion award winner 
Established links between: 
• Primary schools (Tag Rugby) 
• Secondary schools (Mini Rugby) 
• Schools Sports Partnerships (Free facilities) 
• Special Needs schools (Volunteering, Fund Raising)
Ethnicity 
• 
• The RFU strives to develop and implement programmes which offers 
opportunities for people of all ages from ethnic minorities to participate in rugby. 
• Works closely with players, coaches ,partners and local authorities across the 
country to achieve this goal.
Geographical 
• Aim to engage people from challenging backgrounds. 
• The Community Rugby department employs over 140 full and part-time 
coaches who are deployed the length and breadth of the country
Prisoners and Youth Offenders 
• RFU believes the game of rugby is an ideal vehicle for engaging with youth 
offenders. 
• Works with partners (national and regional), allowing the RFU to reach 
individuals in prisons, pupil referral units and young people unable to attend 
mainstream schools 
• Using rugby to help build self esteem and confidence, and by harnessing the 
values of the game, including respect, teamwork, discipline, enjoyment and 
sportsmanship, the aim of the these programmes it to encourage enjoyment 
playing the sport and to teach skills that have value both on and off the pitch.
Sexual Orientation 
• Developing effective programmes to deliver equality across the game is central 
to the RFU’s ethos. 
• Providing the opportunity for gay and bisexual people to participate in the sport, 
the RFU supports the development of rugby across all communities and groups. 
• There are now a growing number of gay rugby teams that provide hugely 
successful examples of friendly cohabitation between people of different sexual 
orientation.
Disability 
• Providing adaptations of rugby; tag rugby, wheelchair rugby 
• Priority is for all mainstream professional clubs to have disabled teams in place 
• Next plan is to move this strategy on to smaller clubs 
• Long term project is to have all teams with a disabled team which competes 
weekly
Gender 
• The RFU are strong believers that everyone should have the opportunity to play rugby 
• High profile men's teams were made to create female teams from grass-roots to elite 
• After increasing amounts of female participation the RFU set up the RFUW 
• They are now in charge of female participation and future development
Health 
• Programmes set up for both tackling obesity and mental health issues 
• Because of the many different positions and social aspect of rugby, everyone is able to 
take and feel a part of the team 
• Early programmes are positive, with encouraging feedback from both those taking part 
and health care professionals. 
• Both mental and physical ill health can be isolating and have a negative impact of 
confidence and self esteem – the RFU seeks to combat this with a growing number of 
programmes and partnerships in this area.
Homelessness 
• Working in partnership with local homeless charities the RFU staff aim to improve 
health, fitness and self-esteem with some of society’s most challenging individuals. 
• The RFU believe that simply by creating a routine each week, getting the young 
people active it will help with them engaging with others in a similar position as 
themselves. 
• The RFU hope that when they have move back into mainstream society they will make 
it back into rugby.
YOUTH DEVELOPMENT
Youth Development plans 
“Most people involved in rugby union are aware of the problems relating to 
decreasing numbers of players in the adult game. Many clubs are tackling the 
problem by ensuring there is a strong junior section so that the future of the 
game is assured.” 
So what is the RFU’s programmes for tackling this issue? 
The Rugby Football Unions use programmes to develop the youth within 
Rugby. These include: 
• Seal of Approval (Levels 1, 2 and 3) 
• Wide Range of Coaching Courses 
• TOP Play, BT Top Sport and Top Sport Rugby.
Seal of Approval (Levels 1,2 and 3) 
The seal of approval method is a way the RFU can examine, maintain and 
improve the provision in youth rugby clubs. They aim to recognize the clubs 
that achieve and maintain a high level of: 
1. Safety 
2. Coaching 
3. Development 
… Of young children that participate in Rugby union. 
There are certain requirements that rugby clubs for the youth need to meet and 
maintain throughout the space of a three year period. 
Once upon completion it will be a “indication of the quality of provision a club 
offers, and its commitment to the continued development of young rugby 
players”.
Wide Range of Coaching Courses 
• “Coaching is one of the most crucial factors in developing, sustaining and 
increasing participation in rugby union”. 
• “Most people involved in rugby union are aware of the problems relating to 
decreasing numbers of players in the adult game”. They plan to change this 
by ensuring a strong youth system. 
• The RFU is offering a wide range of coaching courses as it’s believed that the 
numbers of participation is decreasing because there is not enough coaches 
in order to run and develop the youth. 
• The RFU wish to have more of a variety of ages playing in youth rugby.
An example of a basic coaching course available to partake: 
‘Start Coaching Tag Rugby’ course – 
This involves: 
• An understanding of how to deliver a safe and enjoyable practical session. 
• Knowledge of how to coach and improve skills through games. 
• An understanding of the application of a game sense approach. 
• Knowledge of the rules of tag rugby. 
• The ability to apply of the rules of tag rugby (refereeing).
Mini and Youth Development Initiatives 
These mini and youth development initiatives include three sub-sections: 
• Top Play – 
“Top play provides training and equipment to primary school teachers, and 
helps everyone who is involved in teaching core skills and fun sports to 
children aged 4-9 years old” 
• BT Top Sport – 
“BT TOP Sport is aimed at teachers introducing sports and games to children 
7-11 years old, and also provides training and equipment” 
• BT Top Sport Rugby – 
“If you have a venue which is suitable and willing coaches, contact your local 
authority or local RDO to check whether your club can become part of the 
scheme. If accepted and eligible, your club could benefit from training for your 
coaches, new bags of equipment and potential new mini members”.
Player Development through the RFU
ELITE PERFORMANCE
What they do? 
• Employ 500 staff 
• Organise Rugby Union activity in England 
• Support a volunteer workforce of 60,000 that supports 2000 clubs in 
England 
• Secretarial, administration and clerical help 
• Manage the national team and are part organising next years IRB 
England World Cup 2015 
• Implemented a strategic plan from 2012/2013- 2016/2017
E.R.F.U Strategic Plan 
• The plan guides the game in England up to and beyond the I.R.B 
Rugby World Cup 2015 
• The plan has 5 strategic priorities aiming to help the union to achieve 
major goals and to operate as a world class business and governing 
body
Strategic Priorities 
• Modern Brand, Fine Reputation, Strong Relationships 
• Increased Revenue for the game 
• Rugby for Everyone 
• Securing Success 
• An Inspiring I.R.B World Cup 2015
Strategic Plan
A Successful I.R.B Rugby World Cup 2015 will 
bring 
• Brand Profile to England Team 
• Fuel Increased Revenue for Reinvestment in the Game 
• Drive up Participation at all levels 
• Develop an Increased Talent Pool of Professional Players to Deliver a 
Winning National Teams 
• Achieve Operational Excellence and Commitment to being a Modern 
Progressive National Governing Body
Enhancing Operational Success after the 
I.R.B World Cup 2015
Reasons For Doing This 
No Legacy after I.R.B World Cup England 1999 for 
increased participation 
No structure for extra officials such as coaches and 
referees 
Junior Clubs had no plans in place for extra demand 
for children or adults to participate within the game
Thank you for watching

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Whole Sports Plan (rugby football union)

  • 1. WHOLE SPORT PLAN (RUGBY FOOTBALL UNION) Simon Frear and Matt Jackson
  • 3. Social Inclusion Social inclusion is an important part of the rugby community, engaging those who have traditionally had little contact with the game. This can include working with ethnic minorities, in areas of social deprivation or with people with disabilities. The RFU officially recognises clubs who have made an impact in communities by presenting the Social Inclusion Award. This award recognises clubs that have reached out to communities that traditionally have had little contact in the game. Whether this is in areas of urban or rural deprivation or involve people with disabilities.
  • 4. RFU President’s Awards President Bob Reeves has selected the theme of “Beyond Rugby” stating: “Many people have talked about the capacity of rugby to change lives for the better. This award will go to the person or people who have used rugby as the focus of a project to transform lives and/or communities and as a vehicle for social change.”
  • 5. Grasshoppers RFC (Middlesex RFU) • Previous Social Inclusion award winner Established links between: • Primary schools (Tag Rugby) • Secondary schools (Mini Rugby) • Schools Sports Partnerships (Free facilities) • Special Needs schools (Volunteering, Fund Raising)
  • 6. Ethnicity • • The RFU strives to develop and implement programmes which offers opportunities for people of all ages from ethnic minorities to participate in rugby. • Works closely with players, coaches ,partners and local authorities across the country to achieve this goal.
  • 7. Geographical • Aim to engage people from challenging backgrounds. • The Community Rugby department employs over 140 full and part-time coaches who are deployed the length and breadth of the country
  • 8. Prisoners and Youth Offenders • RFU believes the game of rugby is an ideal vehicle for engaging with youth offenders. • Works with partners (national and regional), allowing the RFU to reach individuals in prisons, pupil referral units and young people unable to attend mainstream schools • Using rugby to help build self esteem and confidence, and by harnessing the values of the game, including respect, teamwork, discipline, enjoyment and sportsmanship, the aim of the these programmes it to encourage enjoyment playing the sport and to teach skills that have value both on and off the pitch.
  • 9. Sexual Orientation • Developing effective programmes to deliver equality across the game is central to the RFU’s ethos. • Providing the opportunity for gay and bisexual people to participate in the sport, the RFU supports the development of rugby across all communities and groups. • There are now a growing number of gay rugby teams that provide hugely successful examples of friendly cohabitation between people of different sexual orientation.
  • 10. Disability • Providing adaptations of rugby; tag rugby, wheelchair rugby • Priority is for all mainstream professional clubs to have disabled teams in place • Next plan is to move this strategy on to smaller clubs • Long term project is to have all teams with a disabled team which competes weekly
  • 11. Gender • The RFU are strong believers that everyone should have the opportunity to play rugby • High profile men's teams were made to create female teams from grass-roots to elite • After increasing amounts of female participation the RFU set up the RFUW • They are now in charge of female participation and future development
  • 12. Health • Programmes set up for both tackling obesity and mental health issues • Because of the many different positions and social aspect of rugby, everyone is able to take and feel a part of the team • Early programmes are positive, with encouraging feedback from both those taking part and health care professionals. • Both mental and physical ill health can be isolating and have a negative impact of confidence and self esteem – the RFU seeks to combat this with a growing number of programmes and partnerships in this area.
  • 13. Homelessness • Working in partnership with local homeless charities the RFU staff aim to improve health, fitness and self-esteem with some of society’s most challenging individuals. • The RFU believe that simply by creating a routine each week, getting the young people active it will help with them engaging with others in a similar position as themselves. • The RFU hope that when they have move back into mainstream society they will make it back into rugby.
  • 15. Youth Development plans “Most people involved in rugby union are aware of the problems relating to decreasing numbers of players in the adult game. Many clubs are tackling the problem by ensuring there is a strong junior section so that the future of the game is assured.” So what is the RFU’s programmes for tackling this issue? The Rugby Football Unions use programmes to develop the youth within Rugby. These include: • Seal of Approval (Levels 1, 2 and 3) • Wide Range of Coaching Courses • TOP Play, BT Top Sport and Top Sport Rugby.
  • 16. Seal of Approval (Levels 1,2 and 3) The seal of approval method is a way the RFU can examine, maintain and improve the provision in youth rugby clubs. They aim to recognize the clubs that achieve and maintain a high level of: 1. Safety 2. Coaching 3. Development … Of young children that participate in Rugby union. There are certain requirements that rugby clubs for the youth need to meet and maintain throughout the space of a three year period. Once upon completion it will be a “indication of the quality of provision a club offers, and its commitment to the continued development of young rugby players”.
  • 17. Wide Range of Coaching Courses • “Coaching is one of the most crucial factors in developing, sustaining and increasing participation in rugby union”. • “Most people involved in rugby union are aware of the problems relating to decreasing numbers of players in the adult game”. They plan to change this by ensuring a strong youth system. • The RFU is offering a wide range of coaching courses as it’s believed that the numbers of participation is decreasing because there is not enough coaches in order to run and develop the youth. • The RFU wish to have more of a variety of ages playing in youth rugby.
  • 18. An example of a basic coaching course available to partake: ‘Start Coaching Tag Rugby’ course – This involves: • An understanding of how to deliver a safe and enjoyable practical session. • Knowledge of how to coach and improve skills through games. • An understanding of the application of a game sense approach. • Knowledge of the rules of tag rugby. • The ability to apply of the rules of tag rugby (refereeing).
  • 19. Mini and Youth Development Initiatives These mini and youth development initiatives include three sub-sections: • Top Play – “Top play provides training and equipment to primary school teachers, and helps everyone who is involved in teaching core skills and fun sports to children aged 4-9 years old” • BT Top Sport – “BT TOP Sport is aimed at teachers introducing sports and games to children 7-11 years old, and also provides training and equipment” • BT Top Sport Rugby – “If you have a venue which is suitable and willing coaches, contact your local authority or local RDO to check whether your club can become part of the scheme. If accepted and eligible, your club could benefit from training for your coaches, new bags of equipment and potential new mini members”.
  • 22. What they do? • Employ 500 staff • Organise Rugby Union activity in England • Support a volunteer workforce of 60,000 that supports 2000 clubs in England • Secretarial, administration and clerical help • Manage the national team and are part organising next years IRB England World Cup 2015 • Implemented a strategic plan from 2012/2013- 2016/2017
  • 23. E.R.F.U Strategic Plan • The plan guides the game in England up to and beyond the I.R.B Rugby World Cup 2015 • The plan has 5 strategic priorities aiming to help the union to achieve major goals and to operate as a world class business and governing body
  • 24. Strategic Priorities • Modern Brand, Fine Reputation, Strong Relationships • Increased Revenue for the game • Rugby for Everyone • Securing Success • An Inspiring I.R.B World Cup 2015
  • 26. A Successful I.R.B Rugby World Cup 2015 will bring • Brand Profile to England Team • Fuel Increased Revenue for Reinvestment in the Game • Drive up Participation at all levels • Develop an Increased Talent Pool of Professional Players to Deliver a Winning National Teams • Achieve Operational Excellence and Commitment to being a Modern Progressive National Governing Body
  • 27. Enhancing Operational Success after the I.R.B World Cup 2015
  • 28. Reasons For Doing This No Legacy after I.R.B World Cup England 1999 for increased participation No structure for extra officials such as coaches and referees Junior Clubs had no plans in place for extra demand for children or adults to participate within the game
  • 29. Thank you for watching

Editor's Notes

  1. The seal of approval method will be used to satisfy the active sports club registration criteria as it implements a “safe, effective and child friendly club” and a successful application will achieve this
  2. The England rugby academy process begins from the age of 13, where they are identified from their regional academies and clubs. However first before they are invited to participate at regional level they must first prove their talent and a local club and school level. Although towards the top of this chart the teams are split into categories by age, this is not paramount to an individual if for example a 17 year old is excelling in the under 18’s category that person could be pushed into the under 20’s team or even the senior first team. However the only stipulation of this is that the participant should be over the age of 16 so that they are eligible for the professional contract it entails.