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Web
Engineering.
1. Highlights.
2. Why Us ?
1. Highlights
3. Work.
We’re awesome at delivering
high-end solutions for web through multiple tech
stacks & emerging technologies.
We believe in building exceptional products for our clients, be it for large scale
enterprises, venture or self funded start-ups and marketing agencies.
Spent 6+ years perfecting
the right mix of skills &
have got exceptionally
good at it with
75+
Product launches

150K+

User stories delivered

1M+
Hours of development

40+

Rescue missions
Some of
the typical
services
we provide:
1. Product Planning
& Design:
We help our clients define actionable roadmaps for
building their product. We’re known for creating the
most beautiful and intuitive user interfaces across
multiple platforms.

3. Technology
Migration
We perform a complete product analysis considering
technical, business and usability aspects. Based on
our findings, we draft a viable migration solution and
re-engineer.

5. Product Development &
Enhancements:
We’ve been enabling businesses to reach out to
their customers on all touch points, this includes
web, social and mobile, whether you’re starting a
new project or enhancing an existing one.

2. MVP
Development
We always consider the bigger picture while we scope
the minimum requirements for your product. We've
built prototypes, MVP's and full scale web applications
blazingly fast so as to reduce your time to market.

4. Rescue
Missions
If your last development team left things messy and
unfinished, we're ready to pick up the pieces and help
your project get back on track.

6. Staff
Augmentation
If your last development team left things messy and
unfinished, we're ready to pick up the pieces and help your
project get back on track.
1. Highlights.
2. Why Us ?
3. Work.
1
We’re trusted
by companies like:
And many more…
2
Have got in-house
reliable & experienced
engineering teams.
1

250+ In-house engineers.

2

20+ Years of experience.

4

Agile process.

6

References.

Over 250 full time resources including
engineers, project managers & QA.

3

360 Team Support.

5

Scalability & flexibility.

Complete support for Business Analysis,
User Experience, Graphic Design, QA, and
Network Infrastructure.

Quick team ramp up times, with high
flexibility to change team sizes and structure
as per project needs.

Team leads and PMs with global consultancy
and delivery experience. Top management has
been in the software industry for over 15 years.

Agile based project management, with
100% online cloud based tools to ensure
round the clock visibility.

Clients ranging from Fortune 500
Enterprises, to small startup, all willing to
vouch for us.

Our teams deliver top quality software to customers within
budget and on schedule.
3
Practice an
effective & transparent
development process.
1. Defining & creating wire frames.

2. User stories identification

Creative concepts/visuals are developed to
support the overall strategy and objectives

We identify all possible behaviors of the your
product’s functionality set into user stories.

3. Daily video scrum.

4. Live sprint / Project management.

You want to see the people working with you,
right ?

Online pivotal, Jira etc. (www.pivotaltracker.com)
Always up-to-date code on Github.

5. Always available running product.

6. Highly available team.

Development, test, production server.

24/7 team lead availability. Onsite presence
where needed.

7. Code reviews, bug fixing, testing.

8. High sensitivity to IP protection.

It’s on us. You won’t get charged J

Strict work for hire model with complete
indemnity for you, if anything untoward
happens.

We’ve got the perfect blend of skills & processes needed to bring
your ideas to life.
1. Highlights.
2. Why Us ?
3. Work.
here’s how

we have helped

top brands demanding

Awesome Engineering.
1. building
kick-ass
SaaS Products.
A massive self-serving Social media platform
with multimillion dollar funding.

1 2 0 + Ma n
Months
effort
Jugnoo is an example of our abilities to
not only maintain & evolve web portals
but also develop massively scalable
SaaS platforms.
Demonstrates our expertise for
integration with OpenGraph and other
social APIs including Facebook, Twitter,
Google+, Pinterest and many more.
Challenge.
A Canada based team with visionary and strategic
thinkers having experience in launching multiple startups
wanted to scale-up their SaaS based product which
acted as a social media presence management tool.

Results.
50,000
registered users in 1st
month.

Our role.
We took up the product at an early stage with 14 person
(PM, Software engineers) team and evolved it for 14+
months.
We refactored (architected, developed and deployed)
their existing implementations to improve scalability
options.
Developed multiple components including dashboards,
analytics, reporting and workflow processes while
integrating with Open Graph and several social APIs like
Facebook, Twitter and more.

Rated better than
HootSuite
by multiple social media
experts.
An amazing SaaS based Sustainability Data
Management System.

Having 4500+ clients including:
We carried end-to-end engineering for CAMPUS including the
architecture, design, development, deployment and support.

Tech stack: Ruby on Rails, REST, MongoDB, Moped, MongoID, Rails
Engine, Heroku, Mongo Aggregation Framework, Hadoop, RAPHAEL.
Challenge.
In 2010, the green house recognized the need to provide
sustainability data to customers in meaningful ways that
just made sense.
Features such as service reports, statistics, real-time
notifications, and audit trials were intended to be offered
for large enterprises and SMBs through a cloud based
software.

Results.
CAMPUS as of now has

4500+ Clients
&
Won awards including:

“Top 20 Environmental
Businesses in UK.”

Our role.
We not just built any SaaS product, but a complex cloud
based software having multiple models, dashboards,
workflows and a bird’s eye analytics view for data
visibility.
Followed an Agile approach by planning sprints, defining
acceptance criteria, & detailing user stories while
building the product from scratch.

“Fastest growing cleantech business.”
“The Future 500.”
2. maintaining &
evolving online
Portals.
One of the fastest growing internet
business in the industry.
Quick Facts:

Team size

7

person team
PM, Software engineers & QA

Project duration

2+

Years

Technology stack:
Ruby on Rails, Node.js, Testium, CoffeeScript, JavaScript, Selenium, Cucumber,
Mocha, WD.js, and multiple API integrations.
Challenge.
Groupon never settled on being an average company.
They wanted rapid expansion and online presence in
multiple international destinations while keeping things
under control.

Results.
We enabled Groupon goods
platform launch in


30+ international
destinations

Our role.
Still onboard with 8 person (PM, Software engineers)
since past 1 year.
We refactored (architected, developed and deployed)
their existing implementations to improve scalability
options.
Developed a central admin portal allowing them to
control the entire goods platform.



In less than


6 Months.
a	
  division	
  of	
  

Internet’s most popular astrology destination with thousands of
content pages, 100+ personalized readings, 40+ widgets & much more.
a	
  division	
  of	
  

Quick Facts:

Team size

Project duration

9

5+

Person team
PM, Software engineers & QA

Years

Technology stack:
Ruby on Rails, HAML, SASS, jQuery, REST, JSON, RSpec, Cucumber, Capistrano
and multiple API integrations.
Challenge.

Results.

Efforts beyond the pack were required for 3 million unique
visitors of NBC Universal’s astrology portal.
A significant portal evolution including several
integrations, building of new components, content
management and improving performance was required to
improve the user experience.

Our role.
4+ years and still onboard with 9 person team (PM,
Software engineers, Graphic designers).
Followed an Agile approach with BDD based
development integrating their several co-branded sites
and developing complex background jobs based on
business requirements.


50+ new components
were developed.
A massive improvement was
done to UX through several
personalization offers.
a	
  division	
  of	
  

The Center of her
Digital Routine.
a	
  division	
  of	
  

Quick Facts:

Team size

9

person team
PM, Software engineers & QA

Project duration

5+

Years

Technology stack:
Ruby on Rails, HAML, SASS, jQuery, REST, JSON, RSpec, Cucumber, Capistrano
and multiple API integrations.
Challenge.
iVillage wanted to enable their 30 Million+ (monthly users)
to connect to their favorite channel through multiple
platforms.
They were looking to do continuous product evolution for
their existing products.
This required a complete technology eco-system with a
sustainable admin portal for content management.

Our role.
5+ years and still onboard with 9 person team.
We managed end-to-end developments and
deployments through Agile – Scrum management while
using a TDD approach.
Carried multiple integrations for implementing an online
voting system, social sharing, and tracking.

Results.
Centralized WCMS built for
content edition and updates.
Developed complete
functionality of Virtual
Makeover in less than 3 days.

Saved up to 50%

of the
time for integrations by taking
online testing environments to
local dev machines using
Vagrant.
Developed their Android and
iPhone Apps.
With 25+ localized websites, Vistaprint serves over
50 million micro-businesses across the globe.
Quick Facts:

Team size

5

person team
PM, Software engineers & QA

Project duration

3+

Years

Technology stack:
TDD based development, Ruby on Rails, Sinatra, Mustache, jQuery, HTML5, CSS3,
Minitests, RSpec, Memcache, JSON.
3. delivering
world class
Enterprise web apps.
Single software application for Housing Associations
using Internet, cloud and app technology.
 	
  

We’ve partnered with Reidmark in developing enterprise products
(Microsoft .Net and iOS based) related to property management and real estate
in the UK.
Challenge.
A massive technology up gradation and consolidation
was required by Broadland Housing Group to move
ahead of their existing chaotic mix of operating systems
and applications.

Our role.
We took up the the challenge and created a bespoke
system with 12 person (PM, Software engineers) team
and delivered an enterprise level solution - RSL
Manager within 2 years.
We designed the entire system (CRM) using
Microsoft .Net which covers:
•  Tenancy management
•  HR & finance
•  Asset management

Results.
100k+
registered users are currently
being managed through
RSL Manager.
4. leveraging all digital

touch-points through
technology
eco-systems

(web, mobile & social)
The premiere cooking recipe market place
on web, mobile & tablet.
Challenge.
ChefVivant had a mission to revolutionize how consumers
engage with cookbooks and recipes in their homes.
They wanted a reliable engineering team to scale up their
minimum viable product to an established product with
more monetization options.

Our role.
Still onboard with 6 person (Product strategist, PM,
Software engineers, QA) since past year.
Apart from product engineering, we designed a complete
product strategy roadmap to take the MVP to a full scale
established product.
Within our strategy, we developed a complete
technology suite including the web portal, mobile apps
for iOS, iPad, Android and Playbook.

Results.
Chef-Vivant managed to
seize sizeable funding from
RIM and Best Buy.

We extended the initial
product to a complete
technology suite including
web portal, iOS & Android
apps and Playbook.
Order Management System.
A full scale order management system for the 10K+ Small & Medium
Enterprise customers of Barclays on web & mobile touch-points.
Challenge.
Barclays Bank wanted to:
•  Help their SME customers (takeaways in specific) to
compete with larger takeaway businesses.
•  Give their customers a new way of ordering.
•  Increase their revenues by utilizing new ways of
ordering.

Our role.
Delivered the project with 7 person (PM, Software
engineers) team in 6 months.
We architected an entire eco-system (web portal, iOS
and Android apps) enabling users with multiple touchpoints to place orders for their favorite restaurants.
Our team carried end-to-end engineering including
design, development, server side configuration and
support – while integrating payment mechanisms.

Results.
More than 

4000
takeaways have signed-up
with a plan to bring more than
10,000 takeaways 
onboard.
5. helping
Start-ups
launch, evolve &
scale up.
GivEngine – A great concept around sharing and
giving “stuff”.
Functionality is similar to Instagram & Facebook (in terms of photo
sharing, uploads & feeds).
TradiePoint is an amazing concept turned into reality for
finding, booking, and getting quotes from local
tradesmen.
Yachts and Friends provides a deep range of
quality yachts available online and with the biggest
database of skippers to help sail the yachts.
Working directly with their CTO, we’re helping them enhance and
add in new features to their website
By the way,
that’s just a
glimpse of
what we’ve
done.
And we'd more about Us:
Know
love to hear
about your
project!
Technological
Eco-Systems.

Ruby on Rails
Specialists.

Drop us a line at services@tkxel.com

Mobile
Overview.
We'd love to
hear
about your
project!
Drop us a line at services@tkxel.com
!	
  
CONFIDENTIALITY NOTICE
The content provided herein is intended to showcase our featured work to
the recipient only. All information and material provided is confidential and
shall not be shared or distributed, re-used for personal or organizational
benefit without TkXel’s explicit consent. TkXel reserves the right to take
appropriate action against any violations.

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TkXel - Web Engineering

  • 2. 1. Highlights. 2. Why Us ? 1. Highlights 3. Work.
  • 3. We’re awesome at delivering high-end solutions for web through multiple tech stacks & emerging technologies. We believe in building exceptional products for our clients, be it for large scale enterprises, venture or self funded start-ups and marketing agencies.
  • 4. Spent 6+ years perfecting the right mix of skills & have got exceptionally good at it with
  • 5. 75+ Product launches 150K+ User stories delivered 1M+ Hours of development 40+ Rescue missions
  • 7. 1. Product Planning & Design: We help our clients define actionable roadmaps for building their product. We’re known for creating the most beautiful and intuitive user interfaces across multiple platforms. 3. Technology Migration We perform a complete product analysis considering technical, business and usability aspects. Based on our findings, we draft a viable migration solution and re-engineer. 5. Product Development & Enhancements: We’ve been enabling businesses to reach out to their customers on all touch points, this includes web, social and mobile, whether you’re starting a new project or enhancing an existing one. 2. MVP Development We always consider the bigger picture while we scope the minimum requirements for your product. We've built prototypes, MVP's and full scale web applications blazingly fast so as to reduce your time to market. 4. Rescue Missions If your last development team left things messy and unfinished, we're ready to pick up the pieces and help your project get back on track. 6. Staff Augmentation If your last development team left things messy and unfinished, we're ready to pick up the pieces and help your project get back on track.
  • 8. 1. Highlights. 2. Why Us ? 3. Work.
  • 11. 2 Have got in-house reliable & experienced engineering teams.
  • 12. 1 250+ In-house engineers. 2 20+ Years of experience. 4 Agile process. 6 References. Over 250 full time resources including engineers, project managers & QA. 3 360 Team Support. 5 Scalability & flexibility. Complete support for Business Analysis, User Experience, Graphic Design, QA, and Network Infrastructure. Quick team ramp up times, with high flexibility to change team sizes and structure as per project needs. Team leads and PMs with global consultancy and delivery experience. Top management has been in the software industry for over 15 years. Agile based project management, with 100% online cloud based tools to ensure round the clock visibility. Clients ranging from Fortune 500 Enterprises, to small startup, all willing to vouch for us. Our teams deliver top quality software to customers within budget and on schedule.
  • 13. 3 Practice an effective & transparent development process.
  • 14. 1. Defining & creating wire frames. 2. User stories identification Creative concepts/visuals are developed to support the overall strategy and objectives We identify all possible behaviors of the your product’s functionality set into user stories. 3. Daily video scrum. 4. Live sprint / Project management. You want to see the people working with you, right ? Online pivotal, Jira etc. (www.pivotaltracker.com) Always up-to-date code on Github. 5. Always available running product. 6. Highly available team. Development, test, production server. 24/7 team lead availability. Onsite presence where needed. 7. Code reviews, bug fixing, testing. 8. High sensitivity to IP protection. It’s on us. You won’t get charged J Strict work for hire model with complete indemnity for you, if anything untoward happens. We’ve got the perfect blend of skills & processes needed to bring your ideas to life.
  • 15. 1. Highlights. 2. Why Us ? 3. Work.
  • 16. here’s how we have helped top brands demanding Awesome Engineering.
  • 18. A massive self-serving Social media platform with multimillion dollar funding. 1 2 0 + Ma n Months effort
  • 19. Jugnoo is an example of our abilities to not only maintain & evolve web portals but also develop massively scalable SaaS platforms. Demonstrates our expertise for integration with OpenGraph and other social APIs including Facebook, Twitter, Google+, Pinterest and many more.
  • 20. Challenge. A Canada based team with visionary and strategic thinkers having experience in launching multiple startups wanted to scale-up their SaaS based product which acted as a social media presence management tool. Results. 50,000 registered users in 1st month. Our role. We took up the product at an early stage with 14 person (PM, Software engineers) team and evolved it for 14+ months. We refactored (architected, developed and deployed) their existing implementations to improve scalability options. Developed multiple components including dashboards, analytics, reporting and workflow processes while integrating with Open Graph and several social APIs like Facebook, Twitter and more. Rated better than HootSuite by multiple social media experts.
  • 21. An amazing SaaS based Sustainability Data Management System. Having 4500+ clients including:
  • 22. We carried end-to-end engineering for CAMPUS including the architecture, design, development, deployment and support. Tech stack: Ruby on Rails, REST, MongoDB, Moped, MongoID, Rails Engine, Heroku, Mongo Aggregation Framework, Hadoop, RAPHAEL.
  • 23. Challenge. In 2010, the green house recognized the need to provide sustainability data to customers in meaningful ways that just made sense. Features such as service reports, statistics, real-time notifications, and audit trials were intended to be offered for large enterprises and SMBs through a cloud based software. Results. CAMPUS as of now has 4500+ Clients & Won awards including: “Top 20 Environmental Businesses in UK.” Our role. We not just built any SaaS product, but a complex cloud based software having multiple models, dashboards, workflows and a bird’s eye analytics view for data visibility. Followed an Agile approach by planning sprints, defining acceptance criteria, & detailing user stories while building the product from scratch. “Fastest growing cleantech business.” “The Future 500.”
  • 24. 2. maintaining & evolving online Portals.
  • 25. One of the fastest growing internet business in the industry.
  • 26. Quick Facts: Team size 7 person team PM, Software engineers & QA Project duration 2+ Years Technology stack: Ruby on Rails, Node.js, Testium, CoffeeScript, JavaScript, Selenium, Cucumber, Mocha, WD.js, and multiple API integrations.
  • 27. Challenge. Groupon never settled on being an average company. They wanted rapid expansion and online presence in multiple international destinations while keeping things under control. Results. We enabled Groupon goods platform launch in 30+ international destinations Our role. Still onboard with 8 person (PM, Software engineers) since past 1 year. We refactored (architected, developed and deployed) their existing implementations to improve scalability options. Developed a central admin portal allowing them to control the entire goods platform. In less than 6 Months.
  • 28. a  division  of   Internet’s most popular astrology destination with thousands of content pages, 100+ personalized readings, 40+ widgets & much more.
  • 29. a  division  of   Quick Facts: Team size Project duration 9 5+ Person team PM, Software engineers & QA Years Technology stack: Ruby on Rails, HAML, SASS, jQuery, REST, JSON, RSpec, Cucumber, Capistrano and multiple API integrations.
  • 30. Challenge. Results. Efforts beyond the pack were required for 3 million unique visitors of NBC Universal’s astrology portal. A significant portal evolution including several integrations, building of new components, content management and improving performance was required to improve the user experience. Our role. 4+ years and still onboard with 9 person team (PM, Software engineers, Graphic designers). Followed an Agile approach with BDD based development integrating their several co-branded sites and developing complex background jobs based on business requirements. 50+ new components were developed. A massive improvement was done to UX through several personalization offers.
  • 31. a  division  of   The Center of her Digital Routine.
  • 32. a  division  of   Quick Facts: Team size 9 person team PM, Software engineers & QA Project duration 5+ Years Technology stack: Ruby on Rails, HAML, SASS, jQuery, REST, JSON, RSpec, Cucumber, Capistrano and multiple API integrations.
  • 33. Challenge. iVillage wanted to enable their 30 Million+ (monthly users) to connect to their favorite channel through multiple platforms. They were looking to do continuous product evolution for their existing products. This required a complete technology eco-system with a sustainable admin portal for content management. Our role. 5+ years and still onboard with 9 person team. We managed end-to-end developments and deployments through Agile – Scrum management while using a TDD approach. Carried multiple integrations for implementing an online voting system, social sharing, and tracking. Results. Centralized WCMS built for content edition and updates. Developed complete functionality of Virtual Makeover in less than 3 days. Saved up to 50% of the time for integrations by taking online testing environments to local dev machines using Vagrant. Developed their Android and iPhone Apps.
  • 34. With 25+ localized websites, Vistaprint serves over 50 million micro-businesses across the globe.
  • 35. Quick Facts: Team size 5 person team PM, Software engineers & QA Project duration 3+ Years Technology stack: TDD based development, Ruby on Rails, Sinatra, Mustache, jQuery, HTML5, CSS3, Minitests, RSpec, Memcache, JSON.
  • 37. Single software application for Housing Associations using Internet, cloud and app technology.
  • 38.     We’ve partnered with Reidmark in developing enterprise products (Microsoft .Net and iOS based) related to property management and real estate in the UK.
  • 39. Challenge. A massive technology up gradation and consolidation was required by Broadland Housing Group to move ahead of their existing chaotic mix of operating systems and applications. Our role. We took up the the challenge and created a bespoke system with 12 person (PM, Software engineers) team and delivered an enterprise level solution - RSL Manager within 2 years. We designed the entire system (CRM) using Microsoft .Net which covers: •  Tenancy management •  HR & finance •  Asset management Results. 100k+ registered users are currently being managed through RSL Manager.
  • 40. 4. leveraging all digital touch-points through technology eco-systems (web, mobile & social)
  • 41. The premiere cooking recipe market place on web, mobile & tablet.
  • 42. Challenge. ChefVivant had a mission to revolutionize how consumers engage with cookbooks and recipes in their homes. They wanted a reliable engineering team to scale up their minimum viable product to an established product with more monetization options. Our role. Still onboard with 6 person (Product strategist, PM, Software engineers, QA) since past year. Apart from product engineering, we designed a complete product strategy roadmap to take the MVP to a full scale established product. Within our strategy, we developed a complete technology suite including the web portal, mobile apps for iOS, iPad, Android and Playbook. Results. Chef-Vivant managed to seize sizeable funding from RIM and Best Buy. We extended the initial product to a complete technology suite including web portal, iOS & Android apps and Playbook.
  • 43. Order Management System. A full scale order management system for the 10K+ Small & Medium Enterprise customers of Barclays on web & mobile touch-points.
  • 44. Challenge. Barclays Bank wanted to: •  Help their SME customers (takeaways in specific) to compete with larger takeaway businesses. •  Give their customers a new way of ordering. •  Increase their revenues by utilizing new ways of ordering. Our role. Delivered the project with 7 person (PM, Software engineers) team in 6 months. We architected an entire eco-system (web portal, iOS and Android apps) enabling users with multiple touchpoints to place orders for their favorite restaurants. Our team carried end-to-end engineering including design, development, server side configuration and support – while integrating payment mechanisms. Results. More than 4000 takeaways have signed-up with a plan to bring more than 10,000 takeaways onboard.
  • 46. GivEngine – A great concept around sharing and giving “stuff”. Functionality is similar to Instagram & Facebook (in terms of photo sharing, uploads & feeds).
  • 47. TradiePoint is an amazing concept turned into reality for finding, booking, and getting quotes from local tradesmen.
  • 48. Yachts and Friends provides a deep range of quality yachts available online and with the biggest database of skippers to help sail the yachts. Working directly with their CTO, we’re helping them enhance and add in new features to their website
  • 49. By the way, that’s just a glimpse of what we’ve done.
  • 50. And we'd more about Us: Know love to hear about your project! Technological Eco-Systems. Ruby on Rails Specialists. Drop us a line at services@tkxel.com Mobile Overview.
  • 51. We'd love to hear about your project! Drop us a line at services@tkxel.com
  • 52. !   CONFIDENTIALITY NOTICE The content provided herein is intended to showcase our featured work to the recipient only. All information and material provided is confidential and shall not be shared or distributed, re-used for personal or organizational benefit without TkXel’s explicit consent. TkXel reserves the right to take appropriate action against any violations.

Editor's Notes

  1. Check with SirAshar if text could be reduced for this slide.
  2. Add Quick facts.
  3. Jugnoo is an example of our abilities to not only create web portals but also develop massively scalable SAAS platforms
  4. Change image.
  5. Add the case studyslide here instead.
  6. Content needs to be changed.
  7. Supporting the largest content driven community for women online, reaching 30M+ unique visitors per month.iVillage has approximately 34 million unique visitors per month which makes it the largest content-driven community for women on the web. TkXel has grown this reach by helping NBCUniversal to grab all user touch points.Case Study 1: iVillage Entertainment NetworkiVillage is the daily destination for women, with horoscopes, health and pregnancy information, message boards and blogs, celebrity gossip, beauty and more.TkXel is working closely with iVillage’s San Francisco team to help them develop and create new and engaging content on their website , enabling them to reach users at multiple touch points on mobile & social networks.Our Work with iVillageiVillage Entertainment NetworkiScopes Android & iPhone AppPalmPre app for TV Without PityiVillage Android and iPhone AppiVillage WebsitesiVillage Entertainment Network wanted to:to provide their users access to their content on different platforms (reach more users) do continuous product evolution for their existing products. Increase user engagement Resultslaunched ten new features added to their existing products
  8. Need to change imagery
  9. Need mobile. Mention technologies in almost ALL of the work slides.
  10. Add Mobile screenshot.
  11. Need to show it as an eco-systemRe-use slides from older ppt.
  12. Need to show this as well as an eco-system.