The document discusses best practices for graduate enrollment management in relation to Millennials and the internet. It notes that Millennials, born between 1983-2003, are the most protected generation who were raised with computers and expect a high level of service. Traditional offline recruitment methods like print catalogs are becoming less effective for Millennials who are accustomed to online resources. New recruitment strategies need to meet Millennials where they are online through their reliance on digital communication and networking.