Creativity and Sustainable Innovation: The Essential Keys for Progress - Dr. Robert Epstein

Creativity and Sustainable Innovation: The Essential Keys for Progress Dr. Robert Epstein Creativity International

The Failure to Innovate “ The enterprise that does not innovate ages and declines. And in a period of rapid change such as the present…the decline will be fast.” –Peter Drucker

[object Object],[object Object],[object Object],No Excuse

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What the Sustainability Industry Needs Most

[object Object],[object Object],[object Object],[object Object],Science, Competencies, & Three Tips…

[object Object],[object Object],[object Object],Generativity Basics

Novel Behavior Is… … orderly… … and predictable

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Lessons from the Science

[object Object],[object Object],[object Object],[object Object],Four Core Competencies: Essential for Individual Creativity

[object Object],[object Object],[object Object],[object Object],[object Object],Managers: Eight Competencies (ECCI-m) ,[object Object],[object Object],[object Object]

[object Object],[object Object],Training Creativity Competencies: Long-Term Benefits (Brea, California, USA; Epstein et al., 2008)) n=74 p<.01

Tip #1: NO BOUNDARIES! Make All Assignment Open-Ended “ The way to get good ideas is to get lots of ideas and throw the bad ones away.” – Linus Pauling ,[object Object],[object Object]

The What Game? The SRTCDJGJKLERED Game

Tip #2: CHANGE YOUR SPACE! Make Your Environment Dynamic and Interesting “ The environment determines the individual.” –B. F. Skinner ,[object Object],[object Object],[object Object]

Tip #3: RETOOL YOUR TEAMS! Shift, Don’t Just Brainstorm “ A committee is an alien with at least six legs and no brain.” – Unknown ,[object Object],[object Object]

Embedding Creativity and Innovation ,[object Object],[object Object]

Everything You Do... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Companies that Use These Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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“ The power of imagination makes us infinite.” John Muir 19th Century American Naturalist

Creativity and Sustainable Innovation: The Essential Keys for Progress - Dr. Robert Epstein

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Creativity and Sustainable Innovation: The Essential Keys for Progress - Dr. Robert Epstein