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New shoes today   25 ways to innovate
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New shoes today 25 ways to innovate

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Transcript

  • 1. 25 ways fornew product ideas
  • 2. 01 Simplifyhttp://stuffthathappens.com/blog/2008/03/05/simplicity/
  • 3. 02 Add experience Experiences Stage Services Deliver Goods Commoditization Make Commodities Commoditization Extractwww.cpmginc.com/files/StorePoint%20Workshop%20Pine%20Handout325whitepaper.ppt
  • 4. 03 Do it yourselfInnovative products, packaging, community, distribution …
  • 5. 04 Make money of the replacement parts
  • 6. 05 How could Virgin innovate?
  • 7. 06 Is co-branding an option?http://en.wikipedia.org/wiki/Co-branding
  • 8. 07 Use other colorshttp://www.sethgodin.com/purple/
  • 9. 08 Give same value for less
  • 10. 09 Do it the Apple way – go for designhttp://tofslie.com/work/apple_evolution.jpg
  • 11. 10 Go green
  • 12. 11 How to Mass customize?
  • 13. 12 Explore other cultures
  • 14. 13 Build a community
  • 15. 14 Go back to history
  • 16. 15 Mini-size me
  • 17. 16 Is a kids version possible?
  • 18. 17 Make more combinations
  • 19. 18 Reduce time – make it faster?
  • 20. 19 Add extra functions
  • 21. 20 Listen to customers feedbackhttp://www.dellideastorm.com/
  • 22. 21 Add some funhttp://www.eightprinciples.com/
  • 23. 22 Can you make a free product?
  • 24. 23 Give packaging an extra function
  • 25. 24 Make an all in one package
  • 26. 25 SEX sells !?
  • 27. ?? Imagine Imagination is more important than knowledge

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