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Chris scott canoe trails

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Transcript

  • 1. Developing Canoe Trails: Key Steps to Success Chris Scott Activity Tourism Manager
  • 2. Developing Canoe Trails: Key Steps to Success • Outdoor Recreation NI • Case Study: Lough Erne Canoe Trail – Strategy to Implementation • Inland Canoe Trail Development • Marketing • Socio – Economic Benefits • Moving Forward
  • 3. Inspiring Outdoor Recreation
  • 4. Responsible for the strategic development, management and promotion of outdoor recreation across Northern Ireland for both the local community and for visitors. Working in partnership with: • those participating in outdoor recreation activities • those who manage or own land on which outdoor recreation take place • those providing outdoor recreation opportunities • those responsible for outdoor recreation policy • those volunteering in outdoor recreation related activities
  • 5. Work focuses on 6 keys areas: 1. Partnerships 2. Product Development 3. Policy and Research 4. Training 5. Information and Marketing 6. Widening participation
  • 6. Lough Erne Canoe Trail – Strategy to Implementation
  • 7. Lough Erne Canoe Trail – Strategy to Implementation Strategy Funding & Partnership Consultation & Mapping Launch & Promote
  • 8. Lough Erne Canoe Trail – Strategy to Implementation Strategy Funding & Partnership Consultation & Mapping Launch & Promote
  • 9. Canoeing in Northern Ireland: A Strategic Review 2002 Objectives 1. Improve facilities for canoeing at range of well used beginner and coaching sites 2. To develop a series of canoe trails 3. To develop a series of events aimed at attracting canoeing visitors from Republic of Ireland and Great Britain 4. To provide advocacy for water development 5. To ensure weir development meets needs of canoeists 6. To provide comprehensive information for visitors and local people on canoeing sites 7. To develop environmental awareness and good practice amongst all canoeists 8. To further good relationships between canoeists, other river users and river managers
  • 10. Canoeing in Northern Ireland: A Strategic Review 2002 Objectives 2. To develop a series of canoe trails 6. To provide comprehensive information for visitors and local people on canoeing sites
  • 11. Why Lough Erne? • • • • Key Tourism Destination Popular Canoeing Destination Key Infrastructure Engaged Local Council
  • 12. Lough Erne Canoe Trail – Strategy to Implementation Strategy Funding & Partnership Consultation & Mapping Launch & Promote
  • 13. Funding & Partnership Funding: Partnership:
  • 14. Lough Erne Canoe Trail – Strategy to Implementation Strategy Funding & Partnership Consultation & Mapping Launch & Promote
  • 15. Lough Erne Canoe Trail – Strategy to Implementation Strategy Funding Consultation & Mapping Launch & Promote
  • 16. Lough Neagh Blackwater Lower Bann
  • 17. Strangford Lough
  • 18. Marketing
  • 19. Socio – Economic Benefits Paddler Survey Report 2010 – Stats Average Spend Out of State Paddlers Northern Irish Paddlers Day Trip £95 £25 Short Break £153 £157 Holiday £342 N/A • 50% visit area more often as a result of trail • 85% said trail enhanced their experience of the area • 91% are keen to use the trail again
  • 20. Socio – Economic Benefits
  • 21. Moving Forward
  • 22. Moving Forward
  • 23. Moving Forward
  • 24. Moving Forward
  • 25. Happy to Help Chris Scott Activity Tourism Manager Outdoor Recreation NI 048 90 306 940 chris@outdoorrecreationni.com CanoeNI.com OutdoorRecreationNI.com

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