On page and off page strategies
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On page and off page strategies

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On page and off page strategies On page and off page strategies Document Transcript

  • On-Page SEO Checklist: Always start with keyword selection, research and testing (Track target keywords) Meta Description tag Anchor tag optimization (SEO-Title) ALT tags (Image optimization) H1, H2 tags URL Optimization Internal linking strategy Keyword density (4-5%) – Content optimization Site maps, both XML and user facing (Sitemap, Sitemap.Xml, ROR.Xml, Urllist.txt, Robots.txt) Usability and accessibility Keyword Research Image optimization URL optimization Off-Page SEO Checklist: Directory Submission Article Submission Social Bookmarking Search Engine Submission Forum Submission Blog Creating and Submission Press Releases Submission Blog Commenting Classified Ads submission Business Listing Submissions / Citation Building / Local Listing Questions and Answers (like Yahoo Q-A) Social Networking visibility (Facebook, pinterest, etc) Competitor Back Link Trolling