2. Speakers – Know How!
1. Shikhar Singh – MMS I Yr.
2. Jason Mascarenhas – MMS I Yr.
3. Suman Raina – MMS I Yr.
3. InTrOdUcTiOn
I TO... U TO...
A person who organizes, operates, and assumes
the risk for a business venture.
4. Why Are We Here ??
• To Share Our Own Real Time Experience as
“Entrepreneur”…..
• To learn various other aspect of,
“Challenges Faced By other Young Entrepreneur”.
• To Discuss Many Other Issues as Entrepreneur.
5. What are we talking about ?
Entrepreneur Businessman
• Costumer oriented • Usually a profit oriented
• Bold and ambitious • Usually plays safe
• The Company works for him • Works for the Company
• Hire people to make them • Generally hire people to
future entrepreneur contribute profit
• Creates his own idea and • May be purchased, donated
implements it fast or inherited
• Generally an innovator & • Usually has a traditional
quick mover business format
6. Entrepreneurs Approach
• General Approach –
• Broad knowledge base – depending on circumstances & available
resources,
Region based Agri - business , selling food.
Opinions – subjective Report.
General notion – manufacturing is difficult, service is in.
• Our Approach –
• Research based learning – HPL project
Research Methodology – Questionnaire- Response-Analysis- Conclusion
Interview – General Questions – challenges, learning.
7. Steps and Rules Regulation for our
“High Performance Leadership”
Project undertaken .
• 15 member, Per head 1000/-Rs, 3 Months.
8. Coming Straight To The Point !
• Raising funds (Generating Capital) – Rs 1,000/- each.
• Decision on the business idea –unique, profitable,
sustainable (Expert Advice, Brainstorming,
Experiment n Learning)
• Assuring commitment of people whose idea is not selected
Justify why their idea is not the best in the current scenario.
Explain the new idea.
Tell them that they & their advice is valuable.
9. • Distributing the product through channels- already the distributors &
dealers are committed (Relationship based selling)
• Narrow profit margin
Company- distributors- wholesalers-retailers-customers
We normally buy from wholesalers & sell it to customers
But it would be more profitable if buy-company sell- customers
We have to sell in large volumes to make substantial profit ??
We lose competitive edge because we are not selling at a low price.
10. • Choice of leadership style that can bring & keep different people together
Dominate/authoritarian ->people loose interest & motivation
Democratic/friendly -> people get interested & enthusiastic
• Competition – brand loyalty of the customers towards established brands
“Dealers don’t buy unknown brands1”
• Time to develop new customers – 3 months
11. • No annuity or fixed business-since newly started –risk is high!!
( focus on business development)
• Forecasting is difficult without the past data n trend available (market
survey)
• Less working Capital/ liquid cash – If large inventory is stocked-money gets
locked- difficult to operate- Risk is high !!
HIGH
MARKET
RISK
BARKING
12. • Budget constraints
Acquiring right people –skills
Promotion & advertisements
I. Lead generation –corporate database- 1:10
II. Warehouse
III. Stock taking- zero deviation…physical n system-lack of
IV. software & coordination
V. Cell phone usage- no feedback---limited customer calling
VI. Conveyance- meeting customers---delivering goods
13. • Customers don’t trust easily- young – serious
New- capability –product/service
Quality- e.g.chocolate making / selling training
• Service consistency – same people react differently based on
Internal & external environment
Different people
• Service availability- we couldn’t cater to people from Pune , Delhi
14. We Tried to understand …..
• “Fall in the journey of life only to rise again,
remember this life is to educate you and you have only to gain”
“Failures are the stepping stones to success”
• Relationship is the key to selling
15. • Team functions best when
mutual respect
love n affection
selfless spirit to serve team members
everyone “thinks customer”
Cooperation instead of competition
Collective intelligence instead of Individual intelligence
If you walk alone, you walk fast. If you walk with others you reach far.
• TEAM – ogether veryone chieves ore
• WORK - illingness pportunities espect nowledge
16. • Choose a business which falls in the intersection of
the 3 imp circles
What I am
good at ? What I like
to do?
What is hot ?
18. Our Learning & Conclusion
• Success is not simple
• Communication & Relationships are
interdependent
• Prioritizing Tasks – Helps a lot.
• “ It sales : but YOU have to
SELL !”
Suppose that a consumer has a fixed amount of money to spend, M. There are two goods X and Y, with associated prices pX and pY. The feasible choices that the consumer can make satisfy Note: Your browser does not fully support MathML. It will attempt to display mathematical equations below, but it should not be considered correct. Please consider using Firefox or Opera browsers for more proper support.p X x+ p Y y≤M. In addition, we will focus on consumption and rule out negative consumption, so x ≥ 0 and y ≥ 0. This gives a budget setbudget (or feasible) setSet of goods a consumer can afford. or feasible set, as illustrated in Figure 12.1, “Budget set”. The budget set is the set of goods a consumer can afford to purchase. The budget linebudgetlineSet of goods that just exhaust the consumer's budget. is the boundary of the budget set, and it consists of the goods that just exhaust the consumer’s budget