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JUX


Joomla Day Chicago 2011
Joomla
           User eXperience


Joomla Day Chicago 2011
Joomla
           User Experience


Joomla Day Chicago 2011
who are you?



Joomla Day Chicago 2011
ron severdia
      • Member of the Joomla
          Leadership Team

      •   Author of Using Joomla™
          from O’Reilly Media

      • Creative Director at
          Kontent Design in S.F.

      • Doing design & UX
          mainly in corporate
          sector for over 15 years



Joomla Day Chicago 2011
what is UX?



Joomla Day Chicago 2011
Joomla Day Chicago 2011
user experience



Joomla Day Chicago 2011
user experience
               the creation of the architecture and
                interaction models that affect user
                 experience of a device or system




Joomla Day Chicago 2011
Joomla Day Chicago 2011
usability



Joomla Day Chicago 2011
usability
                  the ease with which people can
                 employ a particular tool/object in
                 order to achieve a particular goal




Joomla Day Chicago 2011
UX building blocks




Joomla Day Chicago 2011
UX building blocks
      • User-centered visual
          design




Joomla Day Chicago 2011
UX building blocks
      • User-centered visual
          design

      • Interaction design




Joomla Day Chicago 2011
UX building blocks
      • User-centered visual
          design

      • Interaction design
      • Information architecture




Joomla Day Chicago 2011
UX building blocks
      • User-centered visual
          design

      • Interaction design
      • Information architecture
      • Navigational design




Joomla Day Chicago 2011
UX building blocks
      • User-centered visual
          design

      • Interaction design
      • Information architecture
      • Navigational design
      • User needs derived
          from research




Joomla Day Chicago 2011
UX building blocks
      • User-centered visual
          design

      • Interaction design
      • Information architecture
      • Navigational design
      • User needs derived
          from research

      • Site objectives from
          business


Joomla Day Chicago 2011
what is Joomla UX?



Joomla Day Chicago 2011
Joomla Day Chicago 2011
the joomla UX



Joomla Day Chicago 2011
the joomla UX
    the creation of the architecture and interaction
   models that affect user the experience of Joomla
       administrators, site creators and content
                        creators




Joomla Day Chicago 2011
what is a bad UX?



Joomla Day Chicago 2011
what is a bad UX?




Joomla Day Chicago 2011
what is a bad UX?




Joomla Day Chicago 2011
what is a bad UX?




Joomla Day Chicago 2011
what is a bad UX?




Joomla Day Chicago 2011
what is a bad UX?
      • Poor usability, inconsistent UI




Joomla Day Chicago 2011
what is a bad UX?
      • Poor usability, inconsistent UI
      • Cryptic error messages




Joomla Day Chicago 2011
what is a bad UX?
      • Poor usability, inconsistent UI
      • Cryptic error messages
      • Confusing instructions



Joomla Day Chicago 2011
what is a bad UX?
      • Poor usability, inconsistent UI
      • Cryptic error messages
      • Confusing instructions
      • Poor organization of content


Joomla Day Chicago 2011
what is a bad UX?
      • Poor usability, inconsistent UI
      • Cryptic error messages
      • Confusing instructions
      • Poor organization of content
      • Poor visual hierarchy

Joomla Day Chicago 2011
what is a bad UX?
      • Poor usability, inconsistent UI
      • Cryptic error messages
      • Confusing instructions
      • Poor organization of content
      • Poor visual hierarchy
      • Fail to meet the user’s needs
Joomla Day Chicago 2011
bad UX =
bad brand
bad UX =
bad brand
(bad dog)
what is a good UX?



Joomla Day Chicago 2011
what is a good UX?




Joomla Day Chicago 2011
what is a good UX?
      • Consistent interface paradigm and
          navigational design




Joomla Day Chicago 2011
what is a good UX?
      • Consistent interface paradigm and
          navigational design
      • Site objectives meet user needs



Joomla Day Chicago 2011
what is a good UX?
      • Consistent interface paradigm and
          navigational design
      • Site objectives meet user needs
      • Interaction design facilitates user
          tasks




Joomla Day Chicago 2011
what is a good UX?
      • Consistent interface paradigm and
          navigational design
      • Site objectives meet user needs
      • Interaction design facilitates user
          tasks
      • Sexy and functional visual design

Joomla Day Chicago 2011
good UX =
good brand
good UX =
good brand
(good dog)
interface paradigm
          & navigation


Joomla Day Chicago 2011
history
lesson
Joomla 1.0




Joomla Day Chicago 2011
Joomla 1.0
Navigation                                   Status
                                             Actions
 Signpost
                                             Content
                                             Filter




                                    Text   Content
                                           Actions
  Content



                                           Content
                                           Navigation




   Joomla Day Chicago 2011
Joomla 1.5




Joomla Day Chicago 2011
Joomla 1.5
Navigation                                    Status
 Signpost                                     Actions

                                              Content
                                              Filter




                                    Text   Content
                                           Actions
  Content



                                           Content
                                           Navigation




   Joomla Day Chicago 2011
Joomla 1.6




Joomla Day Chicago 2011
Joomla 1.6 Beta
Navigation                             Status
  Signpost                             Actions

Secondary/                              Content
   Tertiary                             Filters
 Navigation



                              Text   Content
                                     Actions
   Content




                                     Content
                                     Navigation




    Joomla Day Chicago 2011
Joomla 1.0 - 1.6
               Not a drastic departure in five years




Joomla Day Chicago 2011
now...



Joomla Day Chicago 2011
to the future!

Joomla Day Chicago 2011
5 key tenets



Joomla Day Chicago 2011
1
Joomla Day Chicago 2011
major media
       give site managers an intuitive way to share,
       embed, manipulate all types of digital media


Joomla Day Chicago 2011
site services
        seamlessly integrate YouTube & Remixer,
       Flickr, Picnik, JayCut, PhotoBucket, Kaltura,
           MotionBox, Dropbox and many more




Joomla Day Chicago 2011
2
Joomla Day Chicago 2011
flexibility
           Make the site creation and maintenance
               interaction flows more flexible


Joomla Day Chicago 2011
“page creator”
            visual assembly of pages instead of
       (or in addition to) connecting disparate parts




Joomla Day Chicago 2011
3
Joomla Day Chicago 2011
get personal
                different strokes for different folks




Joomla Day Chicago 2011
group templates
             Create a custom UI for each user type
                (content creator vs. publisher)—
              not just turning features on and off.




Joomla Day Chicago 2011
sample content
   vertical-specific sample content and templates—
     corporate users will see a visual design and
      content helpful to their evaluation process,
            and so will “mom and pop” shops




Joomla Day Chicago 2011
4
Joomla Day Chicago 2011
go mobile
     create and manage content anywhere, anytime




Joomla Day Chicago 2011
mobile templating
           rework existing Joomla UI paradigms for
            multi-touch and joystick-based devices




Joomla Day Chicago 2011
mobile apps
              official Joomla apps for iPhone/iPad,
               Android and other mobile devices




Joomla Day Chicago 2011
5
Joomla Day Chicago 2011
fight the “simple”
                          wrong school of thought




Joomla Day Chicago 2011
bad school dropout




Joomla Day Chicago 2011
bad school dropout
      • Tuck away everything
          and hide buttons until
          they are needed




Joomla Day Chicago 2011
bad school dropout
      • Tuck away everything
          and hide buttons until
          they are needed

      • Stripping away an
          interface to minimum




Joomla Day Chicago 2011
bad school dropout
      • Tuck away everything
          and hide buttons until
          they are needed

      • Stripping away an
          interface to minimum

      • Choose simple UI
          elements over usable
          ones




Joomla Day Chicago 2011
“go away
from the
  light!”
fight the simple




Joomla Day Chicago 2011
fight the simple
      • It’s NOT about tucking
          away everything and
          hiding buttons until
          they are needed.




Joomla Day Chicago 2011
fight the simple
      • It’s NOT about tucking
          away everything and
          hiding buttons until
          they are needed.

      • It’s NOT about stripping
          away an interface




Joomla Day Chicago 2011
fight the simple
      • It’s NOT about tucking
          away everything and
          hiding buttons until
          they are needed.

      • It’s NOT about stripping
          away an interface

      • It IS about structuring
          the UI in a way that’s
          intuitive and the logical
          grouping of actions


Joomla Day Chicago 2011
recap



Joomla Day Chicago 2011
five tenets of JUX




Joomla Day Chicago 2011
five tenets of JUX
      • Get personal




Joomla Day Chicago 2011
five tenets of JUX
      • Get personal
      • Flexibility




Joomla Day Chicago 2011
five tenets of JUX
      • Get personal
      • Flexibility
      • Mobile




Joomla Day Chicago 2011
five tenets of JUX
      • Get personal
      • Flexibility
      • Mobile
      • Media



Joomla Day Chicago 2011
five tenets of JUX
      • Get personal
      • Flexibility
      • Mobile
      • Media
      • Fight the “simple”


Joomla Day Chicago 2011
thank you



Joomla Day Chicago 2011
thank you
                             (good dog)




Joomla Day Chicago 2011
Joomla Day Chicago 2011
“the best Joomla book”




                  UsingJoomlaBook.com

Joomla Day Chicago 2011

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Joomla User Experience: Look Back & Forward

  • 2. Joomla User eXperience Joomla Day Chicago 2011
  • 3. Joomla User Experience Joomla Day Chicago 2011
  • 4. who are you? Joomla Day Chicago 2011
  • 5. ron severdia • Member of the Joomla Leadership Team • Author of Using Joomla™ from O’Reilly Media • Creative Director at Kontent Design in S.F. • Doing design & UX mainly in corporate sector for over 15 years Joomla Day Chicago 2011
  • 6. what is UX? Joomla Day Chicago 2011
  • 9. user experience the creation of the architecture and interaction models that affect user experience of a device or system Joomla Day Chicago 2011
  • 12. usability the ease with which people can employ a particular tool/object in order to achieve a particular goal Joomla Day Chicago 2011
  • 13. UX building blocks Joomla Day Chicago 2011
  • 14. UX building blocks • User-centered visual design Joomla Day Chicago 2011
  • 15. UX building blocks • User-centered visual design • Interaction design Joomla Day Chicago 2011
  • 16. UX building blocks • User-centered visual design • Interaction design • Information architecture Joomla Day Chicago 2011
  • 17. UX building blocks • User-centered visual design • Interaction design • Information architecture • Navigational design Joomla Day Chicago 2011
  • 18. UX building blocks • User-centered visual design • Interaction design • Information architecture • Navigational design • User needs derived from research Joomla Day Chicago 2011
  • 19. UX building blocks • User-centered visual design • Interaction design • Information architecture • Navigational design • User needs derived from research • Site objectives from business Joomla Day Chicago 2011
  • 20. what is Joomla UX? Joomla Day Chicago 2011
  • 22. the joomla UX Joomla Day Chicago 2011
  • 23. the joomla UX the creation of the architecture and interaction models that affect user the experience of Joomla administrators, site creators and content creators Joomla Day Chicago 2011
  • 24. what is a bad UX? Joomla Day Chicago 2011
  • 25. what is a bad UX? Joomla Day Chicago 2011
  • 26. what is a bad UX? Joomla Day Chicago 2011
  • 27. what is a bad UX? Joomla Day Chicago 2011
  • 28. what is a bad UX? Joomla Day Chicago 2011
  • 29. what is a bad UX? • Poor usability, inconsistent UI Joomla Day Chicago 2011
  • 30. what is a bad UX? • Poor usability, inconsistent UI • Cryptic error messages Joomla Day Chicago 2011
  • 31. what is a bad UX? • Poor usability, inconsistent UI • Cryptic error messages • Confusing instructions Joomla Day Chicago 2011
  • 32. what is a bad UX? • Poor usability, inconsistent UI • Cryptic error messages • Confusing instructions • Poor organization of content Joomla Day Chicago 2011
  • 33. what is a bad UX? • Poor usability, inconsistent UI • Cryptic error messages • Confusing instructions • Poor organization of content • Poor visual hierarchy Joomla Day Chicago 2011
  • 34. what is a bad UX? • Poor usability, inconsistent UI • Cryptic error messages • Confusing instructions • Poor organization of content • Poor visual hierarchy • Fail to meet the user’s needs Joomla Day Chicago 2011
  • 35. bad UX = bad brand
  • 36. bad UX = bad brand (bad dog)
  • 37. what is a good UX? Joomla Day Chicago 2011
  • 38. what is a good UX? Joomla Day Chicago 2011
  • 39. what is a good UX? • Consistent interface paradigm and navigational design Joomla Day Chicago 2011
  • 40. what is a good UX? • Consistent interface paradigm and navigational design • Site objectives meet user needs Joomla Day Chicago 2011
  • 41. what is a good UX? • Consistent interface paradigm and navigational design • Site objectives meet user needs • Interaction design facilitates user tasks Joomla Day Chicago 2011
  • 42. what is a good UX? • Consistent interface paradigm and navigational design • Site objectives meet user needs • Interaction design facilitates user tasks • Sexy and functional visual design Joomla Day Chicago 2011
  • 43. good UX = good brand
  • 44. good UX = good brand (good dog)
  • 45. interface paradigm & navigation Joomla Day Chicago 2011
  • 47. Joomla 1.0 Joomla Day Chicago 2011
  • 48. Joomla 1.0 Navigation Status Actions Signpost Content Filter Text Content Actions Content Content Navigation Joomla Day Chicago 2011
  • 49. Joomla 1.5 Joomla Day Chicago 2011
  • 50. Joomla 1.5 Navigation Status Signpost Actions Content Filter Text Content Actions Content Content Navigation Joomla Day Chicago 2011
  • 51. Joomla 1.6 Joomla Day Chicago 2011
  • 52. Joomla 1.6 Beta Navigation Status Signpost Actions Secondary/ Content Tertiary Filters Navigation Text Content Actions Content Content Navigation Joomla Day Chicago 2011
  • 53. Joomla 1.0 - 1.6 Not a drastic departure in five years Joomla Day Chicago 2011
  • 55. to the future! Joomla Day Chicago 2011
  • 56. 5 key tenets Joomla Day Chicago 2011
  • 58. major media give site managers an intuitive way to share, embed, manipulate all types of digital media Joomla Day Chicago 2011
  • 59. site services seamlessly integrate YouTube & Remixer, Flickr, Picnik, JayCut, PhotoBucket, Kaltura, MotionBox, Dropbox and many more Joomla Day Chicago 2011
  • 61. flexibility Make the site creation and maintenance interaction flows more flexible Joomla Day Chicago 2011
  • 62. “page creator” visual assembly of pages instead of (or in addition to) connecting disparate parts Joomla Day Chicago 2011
  • 64. get personal different strokes for different folks Joomla Day Chicago 2011
  • 65. group templates Create a custom UI for each user type (content creator vs. publisher)— not just turning features on and off. Joomla Day Chicago 2011
  • 66. sample content vertical-specific sample content and templates— corporate users will see a visual design and content helpful to their evaluation process, and so will “mom and pop” shops Joomla Day Chicago 2011
  • 68. go mobile create and manage content anywhere, anytime Joomla Day Chicago 2011
  • 69. mobile templating rework existing Joomla UI paradigms for multi-touch and joystick-based devices Joomla Day Chicago 2011
  • 70. mobile apps official Joomla apps for iPhone/iPad, Android and other mobile devices Joomla Day Chicago 2011
  • 72. fight the “simple” wrong school of thought Joomla Day Chicago 2011
  • 73. bad school dropout Joomla Day Chicago 2011
  • 74. bad school dropout • Tuck away everything and hide buttons until they are needed Joomla Day Chicago 2011
  • 75. bad school dropout • Tuck away everything and hide buttons until they are needed • Stripping away an interface to minimum Joomla Day Chicago 2011
  • 76. bad school dropout • Tuck away everything and hide buttons until they are needed • Stripping away an interface to minimum • Choose simple UI elements over usable ones Joomla Day Chicago 2011
  • 77.
  • 78. “go away from the light!”
  • 79. fight the simple Joomla Day Chicago 2011
  • 80. fight the simple • It’s NOT about tucking away everything and hiding buttons until they are needed. Joomla Day Chicago 2011
  • 81. fight the simple • It’s NOT about tucking away everything and hiding buttons until they are needed. • It’s NOT about stripping away an interface Joomla Day Chicago 2011
  • 82. fight the simple • It’s NOT about tucking away everything and hiding buttons until they are needed. • It’s NOT about stripping away an interface • It IS about structuring the UI in a way that’s intuitive and the logical grouping of actions Joomla Day Chicago 2011
  • 84. five tenets of JUX Joomla Day Chicago 2011
  • 85. five tenets of JUX • Get personal Joomla Day Chicago 2011
  • 86. five tenets of JUX • Get personal • Flexibility Joomla Day Chicago 2011
  • 87. five tenets of JUX • Get personal • Flexibility • Mobile Joomla Day Chicago 2011
  • 88. five tenets of JUX • Get personal • Flexibility • Mobile • Media Joomla Day Chicago 2011
  • 89. five tenets of JUX • Get personal • Flexibility • Mobile • Media • Fight the “simple” Joomla Day Chicago 2011
  • 90. thank you Joomla Day Chicago 2011
  • 91. thank you (good dog) Joomla Day Chicago 2011
  • 93. “the best Joomla book” UsingJoomlaBook.com Joomla Day Chicago 2011

Editor's Notes

  1. Poll: how many developers are here? How many think about user experience when developing? How many designers are here? How many think about user experience when designing?\n
  2. \n
  3. \n
  4. who the hell are you?\n
  5. I first got introduced to Joomla when I was researching CMSs for a Shakespeare website. It was a few weeks after Joomla had forked from Mambo in October 2005. Big fan of Shakespeare and his works: www.PlayShakespeare.com\n
  6. Can anyone tell me?\n
  7. This leads to the best experience for the user based on ergonomics, their needs, emotions and other human factors.\n\nThis is not to be confused with usability.\n
  8. This leads to the best experience for the user based on ergonomics, their needs, emotions and other human factors.\n\nThis is not to be confused with usability.\n
  9. Usability may seem very close to User Experience because they’re both user-focused, but they are in different categories. \n\nTherefore, good usability contributes in a large way to a good user experience—not the other way around. It’s a building block.\n
  10. Usability may seem very close to User Experience because they’re both user-focused, but they are in different categories. \n\nTherefore, good usability contributes in a large way to a good user experience—not the other way around. It’s a building block.\n
  11. \n
  12. \n
  13. \n
  14. \n
  15. \n
  16. \n
  17. Can anyone tell me?\n
  18. Nothing to do with the site visitors because the site administrator is in control of their experience.\n
  19. Nothing to do with the site visitors because the site administrator is in control of their experience.\n
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  40. Let’s take one of those points of user experience and see how it has progressed in Joomla.\n
  41. \n
  42. The Content Items Manager in Joomla 1.0 (September 2005) was the same as Mambo.\n
  43. The Content Items Manager in Joomla 1.0 (September 2005). Huge signpost.\n
  44. The Article Manager in Joomla 1.5 (January 2008)\n
  45. The Article Manager in Joomla 1.5 (January 2008). Signpost was moved to the same line as the Action bar to save vertical space. Additional content filter (title filter). New action buttons for Unarchive and Article Parameters.\n
  46. The Article Manager in Joomla 1.6 (October 2010)\n
  47. The Article Manager in Joomla 1.6 (October 2010). Less top-level navigation, more status items, new secondary/tertiary navigation bar, and refreshed icon set \n
  48. There are pros and cons to this approach. The learning curve is minimal for each update, but interface can stagnate or become overly-cluttered. But parts of this paradigm are hitting a wall and will need to be totally rethought for Joomla versions beyond 1.6.\n
  49. \n
  50. \n
  51. I’ll outline 5 key tenets to focus on for Joomla in the future. These 5 points will be the key to making Joomla even more powerful to the user than a lot of what’s in Joomla today.\n
  52. In this age of YouTube and increasing bandwidth and storage space in the cloud, etc.\n
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  57. No more\n
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  59. \n
  60. This allows to simulate a workflow process in content creation & management.\n
  61. \n
  62. \n
  63. \n
  64. \n
  65. This would mean a controlled user experience on app touchpoints\n
  66. \n
  67. This is a school of thought that has been wrongly perpetrated on web designers and site builders.\n
  68. Go away from the light!\n
  69. Go away from the light!\n
  70. Go away from the light!\n
  71. Go away from the light!\n
  72. Go away from the light!\n
  73. Go away from the light!\n
  74. Go away from the light!\n
  75. \n
  76. \n
  77. \n
  78. \n
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  80. \n
  81. \n
  82. Give a person a fish and you feed them for a day. Teach a person to use the Internet and they won't bother you for months.\n
  83. Give a person a fish and you feed them for a day. Teach a person to use the Internet and they won't bother you for months.\n
  84. Give a person a fish and you feed them for a day. Teach a person to use the Internet and they won't bother you for months.\n