In this file, you can ref free useful materials about affiliate marketing programs for bloggers and other materials for affiliate marketing programs for bloggers such as affiliate programs, affiliate tips…
1. Affiliate marketing programs for bloggers
In this file, you can ref free useful materials about affiliate marketing programs for bloggers and other
materials for affiliate marketing programs for bloggers such as affiliate programs, affiliate tips…
If you need free ebook:
Top 21 affiliate marketing programs
Top 12 secrets to be successful in affiliate marketing
Top 8 free affiliate marketing ebooks for beginners
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I. Affiliate marketing guides
Affiliate marketing is very similar to finding regular advertisers for your blog. The key
difference is that with affiliate marketing, you get paid only when you refer a sale or lead to a
merchant. Multimillion-dollar companies such as CouponCabin.com and BradsDeals.com started
with humble roots in affiliate marketing. That being said, not every blog can create a large
income from affiliate marketing.
Affiliate links are HTML or JavaScript links that work much like a regular link. They can be
either banners or text links and send your visitors to the sales page of the product or service
you’re recommending. These links are more sophisticated than a regular link because they track
the referral from your blog so the advertiser can pay you the commission should a sale be made.
An important part of affiliate marketing is your click-through rate (the percentage of visitors
who click that affiliate link) and your conversion rate (the percentage of people who click your
affiliate link versus the percentage of people who actually buy something from the advertiser
after clicking your affiliate link).
Say an average click-through rate is 1.5 percent, and a good conversion rate is around 2 percent.
So if you have 100,000 visitors, 1,500 (1.5 percent) are likely to click the affiliate link, and of
those 1,500 clicks, only 30 (2 percent) are likely to buy the product and earn you a commission.
Your blog traffic has to be fairly substantial if it’s going to be a good candidate for affiliate
marketing.
The other important criterion for a blog to be a good candidate for affiliate marketing is that the
topic needs to be related to specific products or services. Many blogs, especially more personal
mom blogs, don’t often talk about products on a regular basis. The most successful affiliate blogs
tend to focus on product reviews or product information.
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2. Even though affiliate marketers don’t sell products directly, in a sense they pre-sell products to
readers. Here’s a good way to think about affiliate marketing: Think of it as a personal
recommendation to a friend.
Blogs that don’t do well with affiliate marketing tend to be those that don’t have content that
relates to products or services sold through affiliate programs. Personal blogs or news and
commentary blogs are examples. Even some product blogs might not do well if their content
attracts an audience that’s heavily focused on finding freebies instead of paying for things.
It’s not that these readers don’t make purchases; it’s just that they aren’t looking to make a
purchase when they come to this kind of site. An exception to this would be if you could find an
affiliate program that offers coupons or pays for leads.
A lead is defined differently by each merchant, but can include things such as a site registration,
a newsletter signup, or a formal request for information from the merchant. Specific actions have
to take place in order for the lead to qualify for a commission, and usually payment for a lead is
quite low, on the order of $3 or less.
The good side of this is that because the user doesn’t need to make a purchase, it’s more likely
that you can get a qualified lead commission. Don’t let the low amount of payment deter you
from promoting lead-based affiliate offers.
The last criterion that will help you determine if your blog is a good candidate for affiliate
marketing ironically has nothing to do with your blog. Instead, it depends on what state you live
in. For example, Illinois recently passed a new Affiliate Nexus Tax law.
The simplified explanation of this law is that it requires all U.S.-based online retailers (like
Amazon.com) to collect sales tax from Illinois customers if an Illinois-based affiliate (like me)
refers the sale to Amazon.com. The unfortunate side effect of this law is that online companies
would rather stop working with Illinois-based affiliates than collect the tax.
II. Affiliate marketingstrategies
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3. Affiliate marketing is a low-cost
way for merchants to build
awareness and showcase their
products and services. The model
is simple; it works as a
commission-based referral
system. A partner or affiliate
markets a merchant's products
for a "piece of the pie."
Affiliate marketing experts often make an income that can tally over five figures
per month, however only 1 to 5% of thousands of marketers achieve this level.
When an affiliate reaches this elite level they are often referred to as a "super"
affiliate.
How does one become a super affiliate? Can anyone do it? Super affiliates have
common tactics that they embrace and put into place. Anyone can become a
super affiliate, but it will not come without blood, sweat, and a hefty time
commitment. The typical super affiliate possesses the following traits:
Persistence
Patience
Thirst for Knowledge
These three traits combined with the following strategy gives you the formula for
the makings of a "super" affiliate.
1. Find a Unique Niche
The mistake that many affiliate marketing hopefuls have in common is that they
try to offer everything under the sun rather than focusing on a specific niche
market. Do not scatter your efforts, focus on your niche, promote it, and sell it
well.
2. Search Engine Marketing
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4. Once you've built your affiliate storehouse you will need to promote it. Many
affiliates use pay-per-click engines. I suggest that you learn how to achieve organic
search results or hire a search engine marketing company. This will save you from
spending all your profits on pay-per-click engines. Only use pay-per-click engines
if you know what you are doing, otherwise all your profits may end in the hands of
Google Adwords or Overture.
3. Know Your Product, Know Your Audience
Create a resource. By taking the time to learn about the products and/or services
that you are offering you can create information that builds your credibility. That
credibility builds trust. If your viewers do not have trust in you more than likely
they will not purchase from your storehouse. If you want more information on the
psychological process that an online buyer goes through I suggest that you read
my article on the Five Levels of Internet Marketing and the Sales Process. This will
help you in creating a web site that converts well, which in return will increase
your cash flow.
4. Don't Put All Your Eggs in One Basket
Promote products from different merchants. This way if you have a problem with
receiving payment from a merchant, or their products do not convert well the
effects on your business will be minimal. Watch out for exclusivity agreements;
remember this is your business. Protect yourself and diversify so that you do not
feel the famine effect if something goes wrong. There is absolutely nothing wrong
with promoting niche products from different merchants.
5. Seek Knowledge and Embrace Change
If you are familiar with Internet marketing at all you know that what worked three
months ago may not work today. Stay on top of the trends. Seek knowledge, start
by learning something new about affiliate marketing daily. For example remember
those marketing tools called "banner" that use to drive sales at an astronomical
rate a few years ago? Well those banners developed a term called "banner
blindness." That means most online viewers will not click on banners even if they
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5. do pertain to what they are looking for. To be a "super" affiliate you must always
spend time reading, learning, and embracing the changes in Internet marketing.
6. Don't Give Up
It's hard to do, and most of the time those dabbling in affiliate marketing give up
way too soon. Monitor your statistics, watch to see what is working and what is
not. Make changes when necessary. Do one thing daily to promote your storehouse
and be patient. Before you know it you will start getting payments.
Remember that it will not happen overnight. Encompass and develop the
persistence, patience, and knowledge. Then follow the tactics I've mentioned
above and you are on your way to becoming a "super" affiliate.
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