1. 10 Reasons To Use Magento As Ecommerce Solution
1)Search Engine Friendly :- Easy to understand urls that are human readable. Allows full
customization of titles, meta descriptions, and page content. It avoids duplicate content, and allows
you to manage your sitemap easily.
2)Multi-Site Functionality :- If you have, or think that maybe one day you will have more than one
online shop, Magento is for you. This powerful feature means that you can have 2, 5 or even 20
stores running from the same admin panel. This allows you to manage orders and customers from
one place instead of having to switch between different websites, this makes life a lot easier and is a
great reason to use Magento.
3)Social shopping :- Ecommerce is going social and Magento is certainly keeping up with this trend.
Here are 3 built-in Magento features that help make your customers shopping experience a more
social one.
a) Customer Reviews
b) Send to a Friend' option.
c) Add to Wishlist functionality
4)Expandable :- Magento Connect is to Magento what the iTunes App Store is to the iPhone. The
variety and quality of extensions is excellent and following a recent revamp it's now even easier to
find the right extension for your needs. Pricing for extensions does vary, but the detailed
information, customer reviews and support forums give you all the information you should need on
whether your buying the correct add-on to your ecommerce store.
5)Advanced Reporting :-In addition to currency exchange, Magento keeps you in the loop when it
comes to your product statistics. These statistics include shipping costs, taxes, refunds and coupons.
Also, you can get online shopping cart statistics such as abandoned carts or a break down of what
exactly the customer decides to purchase as well as reports about product reviews and items
customers have searched for. You can even take these reports and move them to spreadsheet
programs. Spreadsheets are also useful for your products when you need to start a new product line
and you have a lot of products to start out. You can move these spreadsheets to product listings on
your site with little trouble.
6)Guest Checkout Option :- A small addition
that helps separate Magento from the crowd.
Many online shops require that your
customers have register before making a
purchase, this can put them off and
potentially lose you the conversion at the very last hurdle. Magento however, offers an alternative,
you can adminster whether users have to register or can optionally checkout as a guest to help save
them time. This little feature may help boast your conversion rate and has been a hit with our
2. clients.
7)Save Time and Money :-The Magento application program has a variety of different extensions that
will prove useful to administrative and sales functions. Because one simple system covers everything
you need from A to Z for your business, you will not need to invest in a separate program for order
processing or customer service. This cost-effective tool is specially designed to fit the needs of site
owners offering a variety of different products and services.
8)Built-in Newsletter Support :- Allow your customers to signup for newsletters, and manage them
from within Magento.
9)Themes :- Magento Themes are certainly not for
the light-hearted, but once you have an
understanding it does offer some amazing visual
design and customisation options. To see some
brilliant examples of what is possible with Magento
take a look at the Magento Spotting section of their
blog.
10)Capable Application :- When you are developing
a site for e-commerce, accessibility and page load
times are extremely important. You will need to
use web-hosting service providers committed to
quick page load times to stay within an acceptable range for the application. Doing this will improve
your sales conversion rate and your site usability.
By: gowebbaby
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