Colors and Demography GENDER: Women prefer soft colorsand menprefer bright ones. Women recognized significantly more elaborate colors than did the men. AGE:
Younger children are attracted by strong, warm, and intensecolors.
Older people finding “subdued‟ colors more attractive
CLIMATE: Those who live in climates with a lot of sunlight prefer warm bright colors; while those from climates with less sunlight prefer cooler, less saturated colors. LANGUAGE:
Colors-Trivia black and red signifies happiness to Chinese people, and therefore the colour combination is commonly used for wedding invitations. Purple is associated with expensive for subjects from Japan, PRC, and South Korea. In contrast, respondents from the United States associate purple with inexpensive
The English “to feel blue” has no equivalent in other languages while in German “blausein” (literally: to be blue) means to be drunk or in Russian “голубой” (literally: light blue) means to be homosexual.
Many Europeans are in white collar or blue collar jobs and most of them see pink elephants when drunk. Being in the red is not desirable in any European country The Greens are environmentalists and intelligent people have a lot of grey matter all over Europe.