Digital Marketing Ecosystem Strategic Consulting Management

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growth strategies, product innovation, digital transformation, omni-channel marketing, Digital Roadmap, SEO, SEM, PPC, website redesign/buildout, e-commerce, online advertising, email campaigns, management consulting

Social Media

Digital Marketing Ecosystem
Website Content
“On-page”
Link Building
(partner links)
Vertical Websites
“Industry Specific”
“Off-page”
Google Search
Organic/SEO
Drive Quality Leads
Google Adwords
Paid “PPC”
Leadership Blog
Monitoring/Targeting
LinkedIn
Company Page/Groups
Activities
Measurement
&
Analysis
White Papers Case Studies
Content
Webinars
Google
Analytics
Marketo Hubspot
Brochures Articles
Leadlander Kissmetrics Moz SEMrush
Strategic Consulting Management, LLC
http://www.stratconsultmgt.com

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The session discusses current digital maturity readiness, followed by three examples of digital business models and concludes with an exploration of next generation spatial-temporal transformational thinking for digital ecosystem design. • “Digital barometer” showing the leadership, cultural and organizational challenges facing businesses and practitioners as they grapple with the “digital economy” paradigm shift. • Examples of a Digital Business Model and its ramifications for the marketplace and the wider technological, economic and social ecosystem. - Hilton International, Coca Cola Enterprise, MasterCard • Some concluding remarks will explore the challenges and opportunities that practitioners are looking for answers and direction for best practices in digital business.

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