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First hand information was obtained through face-to-face interviews and questionnaire.
A questionnaire is designed to know the awareness of the prospects about insurance, their work experience , income level , interest to earn more as well as of the customer perception about the products & services.
Under Secondary sources, we tapped information from internal & external sources. We made use of Internet (such as search engine www.google.com ,), and miscellaneous sources (such as brochures, pamphlets, library) under external sources.