Tips on how a small business entrepreneur or home-based business owner can use Twitter to market their business. Learn how to get more followers on Twitter and how to accomplish your business goals through this microblogging social media platform.

1. HOW TO USE TWITTER FOR YOUR SMALL BUSINESS PowerHomeBiz.com

5. Twitter IDs of Small Business Users The government’s Small Business Administration uses the keyword approach with the username “SmallBusinessAd” and Name as “Small Business”. SBA is used in the icon image as well as web URL Ranked #1 for “internet marketing” on Twitter search, Success_Search lists as his name the keyword “Internet Marketing” Ranked #1 for “small business” on Twitter search, sbbuzz uses the name “Small Business Buzz” while using their site name as their Twitter username Ranked #1 for all the keywords used in their Name - “SEO,” “PPC” and “SEM”. Also fills their bio with keywords

6. Examples of Profile Pages CNN Breaking News – logo and brand colors RussFilice – profile page includes branding, name of business and contact information Southwest Airlines – logo, brand colors, most recent recognitions, other ways to connect with the company NY Times Small Business – uses their logo as the profile wall paper

8. Small Business Entrepreneurs on Twitter We use the business name “powerhomebiz” as the Twitter ID but use a more keyword intensive “Home Business Info” as name to be searchable for our main keyword “home business”. Photo and real name of our editor is included in the bio. Our tweets include links to articles of all our sites and blogs. We also engage our users and routinely thank those who retweet our posts, mention us or post our articles

9. Small Business Entrepreneurs on Twitter KnowsEbay (Norb & Marie Novocin) run a 12 year eBay family business. They are presently writing a book on selling on eBay They successfully use Twitter to establish themselves as experts on using eBay to sell by posting eBay Hints others can learn from.

12. Why You Need to be in Twitter Search One of the best ways to increase your followers is to be found in the Find People search of Twitter. Arranged by the number of followers, with the most at the top, most users looking for people to follow will go through several pages looking at users who share their same interests. Make sure that your name will be included in the search results for your keywords. For example: When searching for “social media,” the top results are the Twitter users who have incorporated the term “social media” either in their user name or name.

17. Follow Us on Twitter @powerhomebiz http://twitter.com/ powerhomebiz PowerHomeBiz.com http://www. powerhomebiz .com @womenhomebiz http://twitter.com/womenhomebiz