Presenting Better Webinar

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Every one of us has a natural presenter type, and there are six of them: Storyteller, Counselor, Coach, Teacher, Producer, Inventor. If you can understand your presenter type, the success rate of your pitches will go up. You'll also learn how to use Structure, Pictures, and Words to create the best presentation tailored to your strengths.

After the webinar, you will know your strengths, be able to face your weaknesses and figure out how to present your work in its best light.

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  • In our business — fassforward — we’re singularly obsessed with changing the conversation. That’s what we do, period. That’s what we do for our clients, help them change the conversation.  We believe that businesses that thrive have conversations that matter. Successful people have successful conversations. And the flipside — Irrelevant businesses add to the noise. Dumb people have monologues not dialogues.
  • In our business — fassforward — we’re singularly obsessed with changing the conversation. That’s what we do, period. That’s what we do for our clients, help them change the conversation.  We believe that businesses that thrive have conversations that matter. Successful people have successful conversations. And the flipside — Irrelevant businesses add to the noise. Dumb people have monologues not dialogues.
  • Our work focuses around changing these conversations. Whether it’s the one your’e having around strategy and culture, or the conversation verizon employees have with their customers, or the conversation your leaders have to drive change. The thread in all that is we have to be able to get people to see things differently. Then they can do things differently. So for us, (and I think for you) changing the conversation means you have to think about message and design.
  • There’s a reason why I think this is so important.  I believe everyone has a brilliant idea. They may have one in a lifetime, or one every day, but they have a brilliant idea. You all have a brilliant idea. BUT, the best idea doesn’t necessarily win. There are plenty of dumb ideas or so-so ideas that win, because they’re brilliantly told or brilliantly packaged.
  • So we teach our clients how to present data effectively, how to present better, how to build stories, and how to pitch.  We don’t just teach that, we’ll also do that for them.

    That’s what I want to talk to you about today, a small but fundamental piece that helps in that brilliant telling or brilliant packaging. You may see someone — like John Stratton  — who is so great on their feet, and think — that’s the way to present. Wrong. It works for him.  But there is no one right way.  There’s a right way for you.  And that’s counter to what a lot of people learn about presenting.
    So we’ll explore your Presenter Type, and think about how you can not only build better presentations for yourself, but do that for others.
  • To do that, you have to understand that people all have a different relationship with information. So we’ll start there.  And since it’s award season, let’s look at people who do it really well. [Emmy Slide]
  • What’s your favorite TV show?

    [Wait for responses?] People get fanatical about those shows.
  • What’s your favorite TV show?

    [Wait for responses?] People get fanatical about those shows.
  • Main Points for this slide: Conversations involve both the problem and the person. (Refer and connect to emotion and problem)

    Supporting Points
    To start, when you have a conversation with a customer, there are two things that you must be aware of: the person AND the problem.
    Where do you think you put most of your focus right now? (Be honest! There are no wrong answers here)
    Most of us, right now, don’t focus on both sides – (think of your TYPE) we speak to one, and rely heavily on that one. Unfortunately, what’s happening when we only speak to one that we are not positioning the entire conversation (or solution) in the right way and the customer starts responding to that. They get anxious/frustrated/Confused/Entitled/etc, and you start losing them.

    Map to the Leadership Point:




    Supporting Points / Context

    1.

    2.

    3.


    Your Story




    Engagement style (open/closed, audience participation or “lecture”)
  • Presenting Better Webinar

    1. © 2015 fassforward Consulting Group© 2015 fassforward Consulting Group PRESENT BETTER and change the conversation.
    2. © 2015 fassforward Consulting Group We believe if you want to change your business, CHANGE THE CONVERSATION. © 2015 fassforward Consulting Group
    3. © 2015 fassforward Consulting Group 3 FRAME ACTION + CONVERSATIONS THAT MATTER Businesses that thrive have © 2015 fassforward Consulting Group
    4. © 2015 fassforward Consulting Group 4 DUMB AND SO-SO IDEAS WIN when they’re brilliantly packaged. © 2015 fassforward Consulting Group
    5. © 2015 fassforward Consulting Group Presenting Better Presenting Data Presenting Story Pitching To Win
    6. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER WORDS PICTURES STRUCTURE
    7. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER WORDS PICTURES STRUCTURE
    8. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER Wo Words 4 PRESENTBETER
    9. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER Pi Pictures 3
    10. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER St Structure 2
    11. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER
    12. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER
    13. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER
    14. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER
    15. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER BLACK YELLOW GREEN RED BROWN BLACK YELLOW GREEN RED BROWN
    16. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER BLACK YELLOW GREEN RED BROWN BLACK YELLOW GREEN RED BROWN
    17. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER
    18. PRESENTER TYPES
    19. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER COACHSTORYTELLER
    20. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER TEACHERCOUNSELOR
    21. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER INVENTORPRODUCER
    22. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER STORYTELLER
    23. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER COACH
    24. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER COUNSELOR
    25. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER TEACHER
    26. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER PRODUCER
    27. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER INVENTOR
    28. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER COACHSTORYTELLER TEACHERCOUNSELOR PRODUCER INVENTOR
    29. DOUBLE Get PowerPoint to do what you don’t do. Show structure, Engage & Interact Help with Words
    30. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER STORYTELLER COACH DO
    31. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER DO STORYTELLER COACH
    32. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER COUNSELOR TEACHER DO
    33. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER DO COUNSELOR TEACHER
    34. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER DO COUNSELOR TEACHER
    35. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER PRODUCER INVENTOR DO
    36. @fassforward @powerfulpoint © fassforward consulting group PRESENTBETTER DO PRODUCER INVENTOR
    37. BE PRESENTER DOUBLE ACT ATTENTION
    38. We believe if you want to change your business, change the conversation.
    39. Let’s keep the conversation going. @powerfulpoint makeapowerfulpoint.com For more on Message + Design contact Maria Zorzos, our Chief Growth Officer: maria@fassforward.com 914-738-7200 @fassforward fassforward.com

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