More than Just Lines on a Map: Best Practices for U.S Bike Routes
Stay On Top With SEO Recommendation That Ranking Your Website Higher
1. Stay On Top With SEO Recommendation That Ranking Your
Website Higher
It's a jungle out there when it comes to rising up the ranks of the major search engines. Getting your
site to show on even the 5th page of results requires a strong understanding of SEO principles and a
determination to implement improvements. Here we'll go over a few of tricks to help you become
king of the jungle.
When setting up your site for SEO, keep an eye on keyword density. You want to have your major
keywords at about 3 to 7 percent of the total text. Anything higher than about 10 percent starts to
look suspicious to the search engine, as if you are using http://searchengineland.com/ keyword
stuffing to boost page rank.
To avoid your site from being ignored by web crawlers, you should refrain from stuffing too many
keywords into your web pages. Many advanced web crawlers will ignore sites that are packed with
keywords. Keywords are essential if you are using them correctly, but they can also hurt you if you
overdo them.
A web page meta tag is where you include a description of what the page is all about. Instead of just
a few words like you would include in the title tag, the meta tag has room for a few well constructed
sentences. For effective search engine optimization, don't simply repeat what you already have in
the title tag!
Live by the rule that no page on your site should be more than two clicks away from your home
page. Search engines hate deep links and often times ignore them. As well, by sticking to this rule,
you help guarantee that all of your pages get to enjoy some residual page rank value from your home
page.
To optimize a website for search engines, it can sometimes, be helpful to modify the website content.
By frequently incorporating phrases and words that oftentimes, tend to be entered as search terms
into the content of a website, the site designers can often help to increase the traffic to that
particular site.
Study popular websites to see what techniques they are using to optimize their websites for search
engines. They probably offer special features or resources that set them apart from other sites. They
most likely have an intricate navigation system. Duplicate some of their ideas on your site so that it
is viable against your competition.
Providing content that can be linked to and referenced by other websites, bloggers, etc., is the
simplest way to optimize your standing in search engines. Say for example you are a graphic
designer and have a site that operates as your portfolio. If you were to provide unique tutorials on
your website, others can discover these, appreciate them and share them on their own site, which in
turn increases the amount of times your page is website development referenced on the whole of the
Internet as well as increasing the traffic coming from those pages where your tutorials were
referenced.
Keywords are the backbone of search engine optimization. Keywords, when written, should be
2. italicized, underlined, and bold when possible. Check into the backlinks of those you consider
competitors. Copy their backlinks creatively. You need backlinks pointing at your site as much as
possible. Get backlinks from sites that have the same theme as yours.
Include various images on your website so that you can take advantage of the visual searches on the
big search engines. Sometimes, it is much better to display, promote or market your product with a
picture, rather than explaining what it does with a text description. This will go a long way in
improving your visibility as a company.
When you are about to hire a search engine optimization company, it is important that you research
into the company and all of the different tactics the company uses. You should always ask questions.
Some good questions to ask include things that have to do with the risks of using their company's
service.
With the massive flood of internet marketers over recent years, search engines are now becoming
more selective than ever. If you flood your content with links or even if you post a link that doesn't
blend with the context of the content, the search engine may refuse to pull it up. You could even be
punished as a result.
Keyword placement throughout your website is key for search engine optimization. Look to load your
keywords into the beginning passages of your text without overdoing it. A good strategy is placing
your keyword at least twice in the first paragraph. Follow that, by placing your keyword as many
times as you can into the next 200 words again, without making it feel overused or heavy-handed.
Search engines like Google don't always interpret searches literally. A certain degree of latitude is
built into the search engine that allows it to discern nuances. Using more than three words, for
example, plays on that latitude and allows the search engine to deliver a better set of results. Search
Engine Optimization takes this into account.
Stick to static URLs as much as possible over dynamic URLs as the spiders prefer the static. This
isn't an absolute requirement since it is possible to rank highly with a dynamic URL however it is
more difficult. Save yourself the issue and go with a static URL.
Use new domains instead of creating sub-domains if you want to raise your search engine rankings.
Sub-domains confuse your human users, as they may not understand the difference between
subdomain.mainsite.com and mainsite.com, and these may be very different pages. Search engines
spiders will treat sub-domains as part of the same site, diluting the power of your keywords and your
site theme. It is better to move such content to its own domain instead.
3. If you use URL shorteners when posting to social media or other sites, make sure you receive credit
for the link traffic in the search engine. This means selecting a link shortening service that uses 301
redirects. Otherwise, the link shortening service itself will receive credit for traffic that's actually
going to your site.
To help you best leverage internet marketing, focus on your use of the title and meta description
tags as much as possible. Keep the most relevant tags near the beginning and make them as unique
as possible to help your site appear higher in search results. If your site comprises multiple pages,
keep tags between pages different and try not to use the same tags on every page.
Based on the suggestions contained in this article, your website could do with a second look. Feel
free to make use of this advice and get your webpage up to the ranking it really deserves.