Peter McCarthy
3 SlideShares 51 Followers 56 Followings
Personal Information
Organization / Workplace
Greater New York City Area, New York United States
Occupation
Chief Product Officer at OptiQly
Industry
Writing / Publishing
Website
www.mccarthy-digital.com
About
Audience-centric, data-driven technical and creative marketer focused on books and media. More than 20 years of marketing, sales, technology, editorial, management, data analysis, and strategic leadership experience, primarily as a trade book publishing executive. Throughout my career my focus has been on using technology to drive and support marketing efficiency and innovation.
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analytics books data analysis publishing marketing digital marketing ebooks consumer information data publishers
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Presentations

(3)

By the Numbers - Book Summit 2013 - Toronto

10 years ago • 2116 Views

Agile Marketing (for books)

10 years ago • 681 Views

How to Identify, Target, and Connect with Audiences —ECPA 2014

9 years ago • 708 Views

Likes

(9)
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Inside Google's Numbers in 2017

Rand Fishkin • 6 years ago

The Transition from Print to Digital Publishing PART ONE: Signal & Noise

Ted Hill • 8 years ago

Google's Hummingbird and the Entity Search Revolution

Cyrus Shepard • 9 years ago

MOZ - Google Ranking Factors 2014 Correlations, Testing, & Hypotheses

Định Lê • 9 years ago

What Makes Moz Unique

Rand Fishkin • 10 years ago

Social, Digital & Mobile Around The World (January 2014)

We Are Social Singapore • 10 years ago

Automating Social Media with Yahoo! Pipes and IFTTT

Dawn Wentzell • 11 years ago

Conversational Search, Entities, and Knowledge Graph - Mozcon 2014

Justin Briggs • 9 years ago

New Subscription Revenue Opportunities for Book Publishers

Ted Hill • 10 years ago
Personal Information
Organization / Workplace
Greater New York City Area, New York United States
Occupation
Chief Product Officer at OptiQly
Industry
Writing / Publishing
Website
www.mccarthy-digital.com
About
Audience-centric, data-driven technical and creative marketer focused on books and media. More than 20 years of marketing, sales, technology, editorial, management, data analysis, and strategic leadership experience, primarily as a trade book publishing executive. Throughout my career my focus has been on using technology to drive and support marketing efficiency and innovation.
Tags
analytics books data analysis publishing marketing digital marketing ebooks consumer information data publishers
See more