Digital marketing is the promotion of products or brands via one or more forms of electronic media Digital marketing is embodied by an extensive selection of service, product and brand marketing tactics, which mainly use the Internet as a core promotional medium, in addition to mobile and traditional TV and radio

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Digital Marketing For Consumer Goods
Industry Reinvented By OmnePresent

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Digital Marketing
● Digital marketing is the promotion of
products or brands via one or more
forms of electronic media
● Digital marketing is embodied by an
extensive selection of service,
product and brand marketing tactics,
which mainly use the Internet as a
core promotional medium, in addition
to mobile and traditional TV and
radio

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Key Components Of Digital Marketing
● Website
● Blogs
● Internet banner ads
● Pay-per-click advertising
● Email marketing
● Social media marketing
● Mobile marketing

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Why Digital Marketing?
● Gives potential reach global audiences
in a jiffy
● Encourages interactivity with buyers
and solicit instant feedback
● Helps to manage and uplift the
business and the launch
● Digital marketing gives the brand more
time and space to tell its story
● Helps to build greater brand
development by targeting large
audience
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Why Digital Marketing?
● It goes from planning to
execution more quickly
● Cost effective and easy to
measure the ROI
● Welcomes interaction from your
audience
● Campaigns can be easily
adjusted/scaled up or down
● Works well with social networks
● It's more affordable than
traditional marketing

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Benefits Of Digital Marketing Vs. Traditional
Marketing
Digital marketing methods are faster, more
practical and versatile than the traditional
ones
● Level playing field
● Reduced cost
● Simple to measure
● Real time results
● Refinement of your strategy
● Brand Development
● Far greater exposure
● Viral
● Greater engagement

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Keys To Success In Digital Marketing
● Search Engine Optimization
● Search Engine Marketing
● Social Media Marketing
● Content Creation
● Digital Display Advertising
● Retargeting and Remarketing
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Keys To Success In Digital Marketing
● Mobile Marketing
● Interactive Marketing
● Viral Marketing
● Email Marketing
● Affiliate Marketing
● Digital Media Planning
and Buying
● Web Analytics

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Challenges For Consumer Goods Industry
● Location
● Design
● Promotion
● Competition
● Pricing Policy

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Build Your Brand
● Start by defining your brand
● When building your brand, think of it
as a person
● Create Unique, Compelling Content
● Have a Unique Blog Design
● Showcase your best work
● Fully integrate social media in your
site
● Be innovative, bold and daring –
stand for something you believe in
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Build Your Brand
● Monitor brand's reputation, and be
ready to respond
● Be persistent in finding and targeting
your niche
● Be good at communicating visually
with your customers
● Have a Unique Free Offer
● Add a Facebook ‘Like’ Box

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OmnePresent Services

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Contact Us
info@omnepresent.com
www.omnepresent.com