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LETS MAKE TUTORIALS AND
SELL THEM THROUGH
FACEBOOK
DESIGNINGFITNESS
FASHION
COOKING
WE WANT TO HELP
PEOPLE LEARN NEW
THINGS
INTRODUCING
FACEBOOK BASED COMPANY THAT PROVIDES TUTORIALS
FOR PRETTY MUCH EVERYTHING
COLLABORATORS WITH SPECIFIC TECHNICAL KNOW-HOW
VIDEOS MADE WITH THE BANGLADESHI CONTEXT IN MIND
CONTENT POSTED ON A DAILY BASIS
ALL REGULAR CONTENT ARE FREE-OF-COST
LEARNING MADE EASY
FOR BANGLADESHIS
BUT IT IS REALLY, REALLY PLACE TO LOOK IN
THE RIGHT INFORMATION IS VERY HARD TO FIND
OUR MOTTO
COLLABORATORS ARE RELATABLE
CONTENT IS TAILOR-MADE FOR A BANGLADESHI AUDIENCE
USES POPULAR SOCIAL MEDIA SITES
FREE OF COST VIDEOS
INTERNET PENETRATION IS INCREASING EVERYDAY
LEARNING ON THE INTERNET IS BECOMING A TREND
SPACE FOR EXPANSION INTO FORMAL TRAINING – MARKET STILL
UNTAPPED
LARGE COMPANIES WITH HUGE CAPITAL REPLICATING OUR
BUSINESS MODEL
CONSUMERS ARE STILL UNDER THE IMPRESSION THAT SOCIAL
MEDIA IS FOR ENTERTAINMENT PURPOSE ONLY
WHY US?
A LOT OF POTENTIAL
FOR SUCCESS
PRODUCTION COST IS MINIMAL
Crowdsource ideas for video
through Facebook
Upload teasers to create hype Release main video on Youtube
and DVD
Create ads to maximize reach
and sales
VIDEOS OF TECHNICAL TOPICS WILL ALSO BE AVAILABLE ON DVD AS A SERIES
AD revenue from Youtube
Affiliate Marketing DVD Sales
PEWDIEPIE, KSI, LYNDA.COM
ARE OUR INSPIRATION
GET 3,00,000 LIKES ON FACEBOOK
GET 80,000 SUBSCRIBERS ON YOUTUBE
SELL 20,000 DVDS
EXPAND SOCIAL MEDIA FOLLOWING
EXPAND CATEGORIES TO ATLEAST 15
POP-UP WORKSHOPS AT INSTITUTION ON
MORE COMPLEX TOPICS
EXPAND SOCIAL MEDIA FOLLOWING
EXPAND CATEGORIES TO ATLEAST 30
INCREASE NUMBER OF PHYSICAL EVENTS
INCREASE DVD SALES FIGURE
GET SPONSORS FOR VIDEOS
START INSTITUTE FOR FORMAL TEACHING
EDUCATION IN
BANGLADESH IS ON THE
VERGE OF A REVOLUTION
INFORMATION IS
ABUNDANT
TURN INFORMATION
INTO KNOWLEDGE
DIGITAL BANGLADESH
IS UPON US
THANK YOU

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PWK Nationals 2015 - The Story of Samara

  • 1. LETS MAKE TUTORIALS AND SELL THEM THROUGH FACEBOOK DESIGNINGFITNESS FASHION COOKING
  • 2. WE WANT TO HELP PEOPLE LEARN NEW THINGS INTRODUCING FACEBOOK BASED COMPANY THAT PROVIDES TUTORIALS FOR PRETTY MUCH EVERYTHING COLLABORATORS WITH SPECIFIC TECHNICAL KNOW-HOW VIDEOS MADE WITH THE BANGLADESHI CONTEXT IN MIND CONTENT POSTED ON A DAILY BASIS ALL REGULAR CONTENT ARE FREE-OF-COST
  • 3. LEARNING MADE EASY FOR BANGLADESHIS BUT IT IS REALLY, REALLY PLACE TO LOOK IN THE RIGHT INFORMATION IS VERY HARD TO FIND OUR MOTTO
  • 4. COLLABORATORS ARE RELATABLE CONTENT IS TAILOR-MADE FOR A BANGLADESHI AUDIENCE USES POPULAR SOCIAL MEDIA SITES FREE OF COST VIDEOS INTERNET PENETRATION IS INCREASING EVERYDAY LEARNING ON THE INTERNET IS BECOMING A TREND SPACE FOR EXPANSION INTO FORMAL TRAINING – MARKET STILL UNTAPPED LARGE COMPANIES WITH HUGE CAPITAL REPLICATING OUR BUSINESS MODEL CONSUMERS ARE STILL UNDER THE IMPRESSION THAT SOCIAL MEDIA IS FOR ENTERTAINMENT PURPOSE ONLY WHY US? A LOT OF POTENTIAL FOR SUCCESS PRODUCTION COST IS MINIMAL
  • 5. Crowdsource ideas for video through Facebook Upload teasers to create hype Release main video on Youtube and DVD Create ads to maximize reach and sales VIDEOS OF TECHNICAL TOPICS WILL ALSO BE AVAILABLE ON DVD AS A SERIES
  • 6. AD revenue from Youtube Affiliate Marketing DVD Sales PEWDIEPIE, KSI, LYNDA.COM ARE OUR INSPIRATION
  • 7. GET 3,00,000 LIKES ON FACEBOOK GET 80,000 SUBSCRIBERS ON YOUTUBE SELL 20,000 DVDS EXPAND SOCIAL MEDIA FOLLOWING EXPAND CATEGORIES TO ATLEAST 15 POP-UP WORKSHOPS AT INSTITUTION ON MORE COMPLEX TOPICS EXPAND SOCIAL MEDIA FOLLOWING EXPAND CATEGORIES TO ATLEAST 30 INCREASE NUMBER OF PHYSICAL EVENTS INCREASE DVD SALES FIGURE GET SPONSORS FOR VIDEOS START INSTITUTE FOR FORMAL TEACHING
  • 8. EDUCATION IN BANGLADESH IS ON THE VERGE OF A REVOLUTION INFORMATION IS ABUNDANT TURN INFORMATION INTO KNOWLEDGE