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Raimo van der Klein - Space And What We Do With It
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  • 1. Space and what we do with itMobile Monday AMS - May 30th 2011Raimo van der Klein
  • 2. SpaceAvailable SpacesAugmented Reality 2
  • 3. What is Space?The environment we directly witness filled with people, events and things. 3
  • 4. Why is Space?It’s existence can give meaningful experiences to our lives. 4
  • 5. We all want meaningful lives But which experiences can give meaning? 5
  • 6. An example 6
  • 7. What do you see?7 http://www.flickr.com/photos/andrewgould/3644521556/
  • 8. 8
  • 9. It’s what you do with Space that gives meaning to your life 9
  • 10. By doing something with somethingyou create a relationship with that thing. It plays a part in your life
  • 11. SpaceAvailable SpacesAugmented Reality 11
  • 12. http://www.flickr.com/photos/silence226/2580183410/
  • 13. Free Control Dream Virtual 18
  • 14. 1. Free Space Shared and not owned Identity: This is who we are. Interaction level: endless and free Nouns: Family, friends, hobbies Verbs: endless (DO space) 19
  • 15. 2. Control Space Unavailable and owned Identity: Anon., users, visitors, commuters Interaction level: Take it or leave it Nouns: infrastructure, goods, real-estate Verbs: buy, enter, push, walk, park 20
  • 16. 3. Dream Space Dream world of representations (Spectacle) Identity: Borrowed identity & stolen experiences Interaction level: immerse and swallow Nouns: content, media, packaging, ads Verbs: one verb only, consume 21
  • 17. 4. Virtual Space Unlimited supply of everything Identity: Personalized and makes you hungry Interaction level: it feeds you what you want Nouns: Apps, sites, clips, images, tweets Verbs: Share, comment, like, play, 22
  • 18. Virtual (endless supply) Virtual Dream Free Control(Many verbs) (Few verbs) Free Control Physical (limited resources) 23
  • 19. We are now expanding Free Space Connect with the Physical World and add verbs
  • 20. Virtual (endless supply) Virtual Dream Free Control(Many verbs) (Few verbs) Free Control Physical (limited resources) 25
  • 21. Virtual (endless supply) Virtual Dream I can do more Free Control with these(Many verbs) (Few verbs) Spaces Free Control Physical (limited resources) 26
  • 22. SpaceAvailable SpacesAugmented Reality 28
  • 23. Can a virtual programmable layer on top of reality add meaning? 29
  • 24. Meaning?It’s what you do with Space that gives meaning to your life
  • 25. Virtual (endless supply) Virtual Dream I can do more Free Control with these(Many verbs) (Few verbs) Spaces Free Control Physical (limited resources) 31
  • 26. Example: Control Space STADSHAARD, Enschede. Architekten Cie, Architect Branimir Medić with artist Hugo 32 Kaagman
  • 27. Example: Control Space Now you can do more with Space. “Vote” or “attach a Poll” STADSHAARD, Enschede. Architekten Cie, Architect Branimir Medić with artist Hugo 33 Kaagman
  • 28. Example: Dream SpaceBy Marck Skwarek
  • 29. Example: Dream Space Billboard in Zurich by Dreamer7112 on 35 Flickr
  • 30. Example: Dream Space The ad becomes an object to discuss, comment and play. Billboard in Zurich by Dreamer7112 on 36 Flickr
  • 31. Example: Dream Space 37
  • 32. Example: Dream Space Augmented Reality shows deeper layers of reality. 38
  • 33. Summary
  • 34. Space will be democratized! The exclusivity of Space is over 40
  • 35. Augmented Reality adds meaningThrough Augmented Reality you can create more meaningful experiences in Control Space and Dream Space
  • 36. Augmented Reality jams the Spectacle Designed experiences are getting jammed.
  • 37. See the world through the eyes of others These meaningful expressions on top of existing Space will result in the rising of our collective consciousness 43
  • 38. Augmented Reality will save us from the Matrix 44
  • 39. Thank You Keep it real! @rhymo