Mitch Weight speaks about Facebook hacks for better exposure at the Great Salt Lake Business Expo

1. Marketers
Why don’t they just market
for themselves?

4. Steps
• Create your page
• Personify the brand
• Targeted content
• Broad Promotion
• Giveaway Tuesday
• Promoted Events
Personify the brand

5. Steps
• Create your page
• Personify the brand
• Targeted content
• Broad Promotion
• Giveaway Tuesday
• Promoted Events
Personify the brand

6. Content
• Leadership and expertise
• Brand and product announcements
• Client and stakeholder
• PR
• Coupons, sweepstakes and promos
• Events
• Community and ancillary
• Inspiration, humor and controversial

7. Targeted Content

9. Exposure
(algorhithm secret)
16%
62,500 likes = 10,000 views

10. Exposure
(algorhithm secret)
16%
62,500 likes = 10,000 views

11. Exposure
(algorhithm secret)
16%
62,500 likes = 10,000 views
3%
333,333 likes = 10,000 views

12. Philippines
Singapore
Canada
UK
Australia
US

13. Exposure
(algorhithm secret)
16%
62,500 likes = 10,000 views
3%
333,333 likes = 10,000 views

14. Giveaway Tuesday

15. • Promote Events