Who wins on the iPhone ? 21 sept 09 vs

Methodology AppsFire aggregates anonymously the apps data obtained from its iPhone app sharing and discovery service All data is based on a real picture of what is installed and not declarative affirmations or usage sessions We used a sample of 1500 users (mind the bias of early adopters) Scanned all main apps including Tweet*/Twit* vs. Facebook app Web apps/browsing not considered The Sample is worldwide with a high concentration in the US (50%), France, UK and Japan.

AppsFire aggregates anonymously the apps data obtained from its iPhone app sharing and discovery service

All data is based on a real picture of what is installed and not declarative affirmations or usage sessions

We used a sample of 1500 users (mind the bias of early adopters)

Scanned all main apps including Tweet*/Twit* vs. Facebook app

Web apps/browsing not considered

The Sample is worldwide with a high concentration in the US (50%), France, UK and Japan.

% of users with top Twitter apps 63% 66% if we consider all apps including a twit/tweet in name

63%

% of users with at least 2 Twitter apps 44%

44%

Top 10 Twitter iPhone apps (list click here ) 2 1 3 4 5 6 7 8 9 10 $ $ $ $ $ $ $ Icons are clickable to the App store

% of users with the facebook app 70% 74% if we include all apps including facebook in title

70%

% of users with twitter or facebook 84%

84%

#apps with title containing Facebook vs Twit/Tweet 32 vs 102 Reminder: the app store contains more apps. We monitor only those actually downloaded and kept on the iphone

32 vs 102

Some conclusions The iPhone is clearly a social mobile device, not just a connected phone Twitter and Facebook have a close “market share” in app installations 2 paid Twitter apps in the Top 5 clients Next top 5 clients are premium Push notifications is a stand alone top 10 Twitter app Facebook/Twitter apps represent altogether 3% of all apps installed

The iPhone is clearly a social mobile device, not just a connected phone

Twitter and Facebook have a close “market share” in app installations

2 paid Twitter apps in the Top 5 clients

Next top 5 clients are premium

Push notifications is a stand alone top 10 Twitter app

Facebook/Twitter apps represent altogether 3% of all apps installed

Facebook vs Twitter: 1 BIG difference Facebook: 1 native client/ free Twitter: no native client/ many 3 rd party free and premium apps Twitter app ecosystem is bigger on the iPhone

Facebook: 1 native client/ free

Twitter: no native client/ many 3 rd party free and premium apps

Twitter app ecosystem is bigger on the iPhone

The top10 twitter apps totalize 28$ Widget available here

1 important thing missing though… Which service is used most on the iPhone? Help us find the answer here (poll)

Which service is used most on the iPhone?

Enjoy and share apps @appsfire

Enjoy and share apps

@appsfire