Crowdsourcing & Hydrography MJ Casey

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Crowdsourcing & Hydrography MJ Casey

  1. 1. Crowdsourcingfor Maintenance and New Product DevelopmentIIC Technologies Workshop On Electronic Charting 26–27 January 2011, North Vancouver, BC
  2. 2. Crowdsourcing: the Definition  "the act of a company or institution taking a function once performed by employees and outsourcing it to an undefined (and generally large) network of people in the form of an open call.“ Jeff Howe, author “Crowdsourcing” 2
  3. 3. A meta exampleCrowdsourcing is …an online, distributed problem solving and production model. Problems are broadcast to an unknown group of solvers via the Web in the form of an open call for solutions. Users--also known as the crowd--typically form into online communities based on the Web site, and the crowd submits solutions to the site. The crowd also sorts through the solutions, finding the best ones. Wikipedia, 2009/1/20the act of outsourcing tasks, traditionally performed by an employee or contractor, to an undefined, large group of people or community (a crowd), through an open call. Wikipedia, 2011/1/20 3
  4. 4. Crowdsourcing Examples - Historical  Audubon Christmas Bird Count  US National Weather Service Cooperative Observer Program (COOP)  Oxford English Dictionary 4
  5. 5. Crowdsourcing Examples - Contemporary Linux Wikipedia OpenStreetMap Galaxy Zoo Old Weather And on and on and on 5
  6. 6. NWS COOP since 1890 Over 10, 000 Volunteers 6
  7. 7. Engaging Citizen Science  Moon Zoo, Galaxy Zoo, Mars Zoo  Vernal Pools  IceWatch, WormWatch  BudBurst This work could not be done any other way 7
  8. 8. Citizen Mapping  OpenStreetMap “Is data created by an "trained expert" who is not familiar with  Beta MapQuest Open an area somehow more "accurate" than data created  TomTom MapShare by an "amateur" who lives in that area and has a vested  NAVTEQ Map Reporter interest in correct information?  USGS NationalMap Especially given that the local amateur has the means (through OSM) to make corrections on the fly?” Jeremy Crampton Mapping without a net: Neogeography in the 21st Century 8
  9. 9. Mantra in Crowdsourced Maps “Intimacy Trumps Skill” Clay Shirky Ski Runs at Whistler: Google Maps (l) OSM (r) 9
  10. 10. Crisis Mapping 10
  11. 11. Errors in Citizen Reporting 11
  12. 12. Humanitarian Mapping 12
  13. 13. USGS National Map Program 13
  14. 14. Steps to Successful Crowdsourcing•  define the cause•  build an aggregator/coordinator•  motivate a core group of passionate volunteers•  break the job down into small trainable tasks•  make it easy, educational and fun•  recognize the contributions•  prepare for success 14
  15. 15. Crowdsourcing and Hydrography OpenSeaMap TeamSurv OLEX 15
  16. 16. TeamSurv 16
  17. 17. Engaging the Pleasure Boaters  Uncharted areas  Inshore areas for small craft/kayakers “Large-scale services, while tremendously important, often suffer from lowest common denominator effects as they seek to make a single system satisfy the needs of everyone.” Urban Informatics: Community Integration and Implementation 17
  18. 18. Engaging The Pleasure Boaters Start by identifying the desired output from the crowd and work backward to design Plan for a great user experience The model you use, the incentives, the crowd you engage, and many other considerations all flow from the desired outcome Chaordix Crowdsourcing 18
  19. 19. Engaging The Professional Mariner Harbour Masters Port information on-line and up-to-date Alert service for changes Uniform format, Direct link between the Harbour Master and the customer Berth to berth planning is important as most accidents happen between pilot station and the berth. 19
  20. 20. Engaging The Professional Mariner Pilots 20
  21. 21. Engaging The Professional Mariner Ships’ Officers 21
  22. 22. Marine Information Overlays to ECDIS Why not a mariner- reported, yet-to-verify layer for transient cautions ? 22
  23. 23. BLAST: Marine Safety in the North Sea Marine Community 16 public and private partners from six countries in the North Sea Region, will collaborate to harmonise and integrate land and sea data. MDCS … means to report defects in marine charts and nautical publications 23
  24. 24. Once Again - - Old Weather Will Global Climate Change motivate the “killer app” for Crowdsourcing ? 24
  25. 25. Shipping and CO2 Emissions Berge Stahl: Brazil to Rotterdam: 7,000 T CO2 Emma Mærsk: Hong Kong to Bremerhaven 30,000 T CO2 25
  26. 26. IIC Technologies For more information:mcasey@iictechnologies.com www.iictechnologies.com

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