Putfoot Rally
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

Putfoot Rally

on

  • 342 views

 

Statistics

Views

Total Views
342
Views on SlideShare
342
Embed Views
0

Actions

Likes
0
Downloads
5
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Apple Keynote

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n

Putfoot Rally Presentation Transcript

  • 1. THE PUT FOOT RALLY
  • 2. What?Africa’s first Social Rally 7 Countries /17 Days / 7000 KM Raising money for charity Chosen charity will be local, deal withpoverty, and impact children
  • 3. Where?
  • 4. Who?The do-gooders committing... Storm Bell - Global Brands (SAB) Meryl Currie - Blogger / Writer Tim Krause - Mark Smith - Social Media Expert
  • 5. Why? The power to change our communities lies with us. Our earth, our people are crying out for help, we are on the brink., its time to do something. + we like adventure.
  • 6. Whats in it for me? A complete marketing plan to place your brand as the hero in this 20 day event. A social media presence that will result in an ongoing asset for your brand. Online and offline PR placing your brand as the hero
  • 7. Whats in it for me? (the specifics) Branded Facebook Page with : Custom Video Channel Twitter integration Photo Gallery Email Marketing Database Creation Value R200K
  • 8. Whats in it for me? (the specifics) National Radio Coverage on Gareth Cliff morning show : Gareth to set challenges Team to complete Content creation and re-posting to social networks Value 17days * R20’000 AVE per day = R340K
  • 9. Whats in it for me? (the specifics) Custom Youtube Channel Custom Twitter Profile This will create a social media asset which you can then use to create brand evangelists. Value R100K
  • 10. Whats in it for you? (the specifics) Entry Fee : R13K Car : Hire or purchase R50K Consumables R30 K Total = R93K
  • 11. By the numbersReturn in coverage/value = R640KCost = R93KReturn on Investment ( WC) = 6.8 times.
  • 12. LegacyOngoing Facebook Page for your brand ( with FANS)Ongoing Youtube ChannelOngoing Twitter ( with Followers)Creating a brand message that you care about theenvironment, our children and our country.. Priceless
  • 13. CompaniesCape UnionDue SouthCell CFrys VegetarianBillysBataFroggiesRed Cap Foundation