Putfoot Rally

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  • Putfoot Rally

    1. 1. THE PUT FOOT RALLY
    2. 2. What?Africa’s first Social Rally 7 Countries /17 Days / 7000 KM Raising money for charity Chosen charity will be local, deal withpoverty, and impact children
    3. 3. Where?
    4. 4. Who?The do-gooders committing... Storm Bell - Global Brands (SAB) Meryl Currie - Blogger / Writer Tim Krause - Mark Smith - Social Media Expert
    5. 5. Why? The power to change our communities lies with us. Our earth, our people are crying out for help, we are on the brink., its time to do something. + we like adventure.
    6. 6. Whats in it for me? A complete marketing plan to place your brand as the hero in this 20 day event. A social media presence that will result in an ongoing asset for your brand. Online and offline PR placing your brand as the hero
    7. 7. Whats in it for me? (the specifics) Branded Facebook Page with : Custom Video Channel Twitter integration Photo Gallery Email Marketing Database Creation Value R200K
    8. 8. Whats in it for me? (the specifics) National Radio Coverage on Gareth Cliff morning show : Gareth to set challenges Team to complete Content creation and re-posting to social networks Value 17days * R20’000 AVE per day = R340K
    9. 9. Whats in it for me? (the specifics) Custom Youtube Channel Custom Twitter Profile This will create a social media asset which you can then use to create brand evangelists. Value R100K
    10. 10. Whats in it for you? (the specifics) Entry Fee : R13K Car : Hire or purchase R50K Consumables R30 K Total = R93K
    11. 11. By the numbersReturn in coverage/value = R640KCost = R93KReturn on Investment ( WC) = 6.8 times.
    12. 12. LegacyOngoing Facebook Page for your brand ( with FANS)Ongoing Youtube ChannelOngoing Twitter ( with Followers)Creating a brand message that you care about theenvironment, our children and our country.. Priceless
    13. 13. CompaniesCape UnionDue SouthCell CFrys VegetarianBillysBataFroggiesRed Cap Foundation

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