Instagram, our experience as a business and as individuals
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Over the last two years, we have been busy experimenting with Instagram, pushing the boundaries of mobile photography with the help from a very talented community. ...

Over the last two years, we have been busy experimenting with Instagram, pushing the boundaries of mobile photography with the help from a very talented community.

We started off by testing it ourselves and quickly got hooked. We then opened a business account and fell even more for this creative outlet, running competitions, designing the A to Z of Instagram book, and launching our first mobile photography exhibition.

This year we stumbled upon our latest challenge: the Banbury Photography Club asked us to give a two hour talk about Instagram and mobile photography more generally. Now is your chance to see Kasia's presentation showing our story as a business and as individuals.

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Instagram, our experience as a business and as individuals Presentation Transcript

  • 1. Instagram, our experience as a business and as individuals     ©  mark-­‐making*  2014  
  • 2.       Who is mark-making*?     ©  mark-­‐making*  2014  
  • 3. My name is Kasia and I’m the Social Media Manager at mark-making*     ©  mark-­‐making*  2014  
  • 4. We are an award-winning creative agency based in Chipping Norton     ©  mark-­‐making*  2014  
  • 5. We specialise in strategy, brand, design and digital     ©  mark-­‐making*  2014  
  • 6.     ©  mark-­‐making*  2014   013  
  • 7.       What is Instagram?     ©  mark-­‐making*  2014  
  • 8. Instagram was launched in October 2010     ©  mark-­‐making*  2014  
  • 9. Instagram is an app that allows you to take photos and 15 second videos on your phone     ©  mark-­‐making*  2014  
  • 10. You can use a photo or video that is already on your phone     ©  mark-­‐making*  2014  
  • 11. You can then edit and apply one of 20 filters to style the photo or video     ©  mark-­‐making*  2014  
  • 12. And add as much copy as you want     ©  mark-­‐making*  2014  
  • 13. You then share your photos with your friends and followers on Instagram (and other networks too)     ©  mark-­‐making*  2014  
  • 14. Hashtags are used to categorise and track images     ©  mark-­‐making*  2014  
  • 15. We encourage our followers to use #markmakingdesign     ©  mark-­‐making*  2014  
  • 16. Users can be tagged in posts... like Twitter     ©  mark-­‐making*  2014  
  • 17.     ©  mark-­‐making*  2014   013  
  • 18.       Why Instagram?     ©  mark-­‐making*  2014  
  • 19. 100 million users     ©  mark-­‐making*  2014  
  • 20. It was bought by Facebook in April 2012 for $ 1 billion     ©  mark-­‐making*  2014  
  • 21. Instagram is the fastest growing social network worldwide     ©  mark-­‐making*  2014  
  • 22. Since April 2012, Instagram has grown by at least 70m users     ©  mark-­‐making*  2014  
  • 23. What is the craze about Instagram?     ©  mark-­‐making*  2014  
  • 24. “Now everybody looks at the world through a 3-inch screen” Christopher Spence     ©  mark-­‐making*  2014  
  • 25. Society is changing and with it so are our habits     ©  mark-­‐making*  2014  
  • 26. Our mobile devices have become a way we create, consume, and share information     ©  mark-­‐making*  2014  
  • 27. Previously, photography was a passion reserved for people who could afford it     ©  mark-­‐making*  2014  
  • 28. Mobile devices made it easier     ©  mark-­‐making*  2014  
  • 29. You can share your work immediately     ©  mark-­‐making*  2014  
  • 30. …and this is less time consuming     ©  mark-­‐making*  2014  
  • 31. Your photos can quickly and easily reach the world…     ©  mark-­‐making*  2014  
  • 32. …and you can meet people living in the most distant places     ©  mark-­‐making*  2014  
  • 33. Mobile photography makes memories last longer     ©  mark-­‐making*  2014  
  • 34. It fulfills our curiosity in society and other people’s lives     ©  mark-­‐making*  2014  
  • 35. And it gives the feeling of instant gratification     ©  mark-­‐making*  2014  
  • 36. It helps us to capture life as it happens     ©  mark-­‐making*  2014  
  • 37. According to Flickr, the image hosting and video hosting website, the #1 device most used to upload to Flickr is now the iPhone.     ©  mark-­‐making*  2014   013  
  • 38. And it only takes a click…     ©  mark-­‐making*  2014  
  • 39. mark-making* on Instagram     ©  mark-­‐making*  2014  
  • 40. mark-makers* Even though Chipping Norton is beautiful, it could not fulfill our creative cravings     ©  mark-­‐making*  2014  
  • 41. mark-makers* With a lack of galleries, exhibitions, and cultural events, Instagram can almost become a substitute for all these things     ©  mark-­‐making*  2014  
  • 42. mark-makers* Instagram has become a way to connect with other like minded and creative people…     ©  mark-­‐making*  2014  
  • 43. mark-makers* ..who are hard to find     ©  mark-­‐making*  2014  
  • 44. mark-makers* Nic     ©  mark-­‐making*  2014  
  • 45. mark-makers* Nic Steve     ©  mark-­‐making*  2014  
  • 46. mark-makers* Nic Steve Kasia     ©  mark-­‐making*  2014  
  • 47. mark-makers* Nic Steve Shannon Kasia     ©  mark-­‐making*  2014  
  • 48. mark-makers* Nic David Steve Shannon Kasia     ©  mark-­‐making*  2014  
  • 49. Nic (@nicedg) Nic is a senior designer at markmaking*, longtime user of Instagram, and owner of what is probably the world’s greatest collection of books on design.     ©  mark-­‐making*  2014  
  • 50. Nic (@nicedg) Between running and training for the London marathon, Nic takes pictures of Cotswold's countryside     ©  mark-­‐making*  2014  
  • 51.     ©  mark-­‐making*  2014   013  
  • 52.     ©  mark-­‐making*  2014   013  
  • 53.     ©  mark-­‐making*  2014   013  
  • 54. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 55.     ©  mark-­‐making*  2014   013  
  • 56. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 57. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 58. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 59. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 60. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 61. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 62. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 63. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 64. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 65. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 66.     ©  mark-­‐making*  2014   013  
  • 67.     ©  mark-­‐making*  2014   013  
  • 68.     ©  mark-­‐making*  2014   013  
  • 69.     ©  mark-­‐making*  2014   013  
  • 70.     ©  mark-­‐making*  2014   013  
  • 71. Nic (@nicedg) “Working in the creative industry in the Cotswold's can feel quite isolating but Instagram instantly opened doors to people who I otherwise wouldn't have met.”     ©  mark-­‐making*  2014  
  • 72. Nic (@nicedg) Nic’s love of typography is reflected in her edits to which she applies text by using different mobile apps     ©  mark-­‐making*  2014  
  • 73.     ©  mark-­‐making*  2014   013  
  • 74.     ©  mark-­‐making*  2014   013  
  • 75.     ©  mark-­‐making*  2014   013  
  • 76.     ©  mark-­‐making*  2014   013  
  • 77. Nic (@nicedg) “Instagram is such an inspiring place and has had a positive impact on my creative output in my working life too.”     ©  mark-­‐making*  2014  
  • 78. Steve (@swturn3r) Steve is co-founder and creative director at markmaking*. Outside of work, it’s all about being creative.     ©  mark-­‐making*  2014  
  • 79.     ©  mark-­‐making*  2014   013  
  • 80. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 81. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 82. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 83.     ©  mark-­‐making*  2014   013  
  • 84. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 85.     ©  mark-­‐making*  2014   013  
  • 86.     ©  mark-­‐making*  2014   013  
  • 87.     ©  mark-­‐making*  2014   013  
  • 88.     ©  mark-­‐making*  2014   013  
  • 89.     ©  mark-­‐making*  2014   013  
  • 90. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 91. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 92. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 93. Nic (@nicedg) “People love to get to know the person behind the camera. The more meaning there is to a photo the more  engaged the audience will be. If there isn't the passion, it shows.”     ©  mark-­‐making*  2014  
  • 94. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 95. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 96. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 97. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 98. Steve (@swturn3r)     ©  mark-­‐making*  2014   013  
  • 99. Kasia (@kasia_piekut) I’m the social media manager at mark-making* and have come all the way from Poland…     ©  mark-­‐making*  2014  
  • 100. Kasia (@kasia_piekut) I see my Instagram feed as a ‘livingportfolio’     ©  mark-­‐making*  2014  
  • 101. I use it to promote my beautiful country     ©  mark-­‐making*  2014  
  • 102. Social media     ©  mark-­‐making*  2014   013  
  • 103. Social media     ©  mark-­‐making*  2014   013  
  • 104. Social media     ©  mark-­‐making*  2014   013  
  • 105. Social media     ©  mark-­‐making*  2014   013  
  • 106. Social media     ©  mark-­‐making*  2014   013  
  • 107. Social media     ©  mark-­‐making*  2014   013  
  • 108. Social media     ©  mark-­‐making*  2014   013  
  • 109. Social media     ©  mark-­‐making*  2014   013  
  • 110. Kasia (@kasia_piekut) If not for Instagram I would be stuck to a computer 24/7…     ©  mark-­‐making*  2014  
  • 111. Kasia (@kasia_piekut) …and gives me another excuse to explore the beauty of the English countryside     ©  mark-­‐making*  2014  
  • 112.     ©  mark-­‐making*  2014   013  
  • 113.     ©  mark-­‐making*  2014   013  
  • 114.     ©  mark-­‐making*  2014   013  
  • 115.     ©  mark-­‐making*  2014   013  
  • 116.     ©  mark-­‐making*  2014   013  
  • 117.     ©  mark-­‐making*  2014   013  
  • 118.     ©  mark-­‐making*  2014   013  
  • 119.     ©  mark-­‐making*  2014   013  
  • 120.     ©  mark-­‐making*  2014   013  
  • 121. Kasia (@kasia_piekut) Thanks to Instagram and other mobile apps I have learned how to create better visuals     ©  mark-­‐making*  2014  
  • 122. Kasia (@kasia_piekut) I can use this knowledge and give better recommendations to clients regarding social media     ©  mark-­‐making*  2014  
  • 123.     ©  mark-­‐making*  2014   013  
  • 124.     ©  mark-­‐making*  2014   013  
  • 125.     ©  mark-­‐making*  2014   013  
  • 126.     ©  mark-­‐making*  2014   013  
  • 127.     ©  mark-­‐making*  2014   013  
  • 128.     ©  mark-­‐making*  2014   013  
  • 129.     ©  mark-­‐making*  2014   013  
  • 130. Shannon (@mkmkrshannon) Shannon is a web developer at markmaking*. When he is not coding he enjoys editing photos with his favourite Retrolux filter.     ©  mark-­‐making*  2014  
  • 131. Shannon (@mkmkrshannon) “Using Instagram for me means being able to show and express what I am seeing at that moment…”     ©  mark-­‐making*  2014  
  • 132. Shannon (@mkmkrshannon) “…or taking a snapshot that will remind me of a wonderful scene that I could easily forget.”     ©  mark-­‐making*  2014  
  • 133. Kasia (@kasia_piekut) Shannon mastered a mobile app called Snapseed and its Retrolux filter     ©  mark-­‐making*  2014  
  • 134.     ©  mark-­‐making*  2014   013  
  • 135.     ©  mark-­‐making*  2014   013  
  • 136.     ©  mark-­‐making*  2014   013  
  • 137.     ©  mark-­‐making*  2014   013  
  • 138.     ©  mark-­‐making*  2014   013  
  • 139.     ©  mark-­‐making*  2014   013  
  • 140.     ©  mark-­‐making*  2014   013  
  • 141.     ©  mark-­‐making*  2014   013  
  • 142.     ©  mark-­‐making*  2014   013  
  • 143.     ©  mark-­‐making*  2014   013  
  • 144. Shannon (@mkmkrshannon)     ©  mark-­‐making*  2014   013  
  • 145.     ©  mark-­‐making*  2014   013  
  • 146. David (@mindyourmanners_07) David is a designer at mark-making*. When he is not designing in the office he is taking macro-shots outside.     ©  mark-­‐making*  2014  
  • 147. David (@mindyourmanners_07) David has an A-Level in photography. He found using an SLR an expensive and time consuming task     ©  mark-­‐making*  2014  
  • 148. David (@mindyourmanners_07) Getting an iPhone has changed his ability to explore mobile photography     ©  mark-­‐making*  2014  
  • 149. David (@mindyourmanners_07) He is able to pursue his love for macro photography with a £5.84 macro lens     ©  mark-­‐making*  2014  
  • 150. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 151. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 152. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 153. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 154. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 155. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 156.     ©  mark-­‐making*  2014   013  
  • 157. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 158. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 159. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 160. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 161. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 162. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 163. David (@mindyourmanners_07)     ©  mark-­‐making*  2014   013  
  • 164. How do we use Instagram?     ©  mark-­‐making*  2014  
  • 165. How do we use Instagram? The idea of using Instagram came about as a result of our passion for it     ©  mark-­‐making*  2014  
  • 166. How do we use Instagram? We wanted to use Instagram as a way to utilise our creativity and passion for photography     ©  mark-­‐making*  2014  
  • 167. How do we use Instagram? We also knew that as a creative agency we had a lot to offer...     ©  mark-­‐making*  2014  
  • 168. How do we use Instagram? …like inspire our community through interesting photography challenges and projects     ©  mark-­‐making*  2014  
  • 169. How do we use Instagram? We also wanted to lead the example of how to use Instagram     ©  mark-­‐making*  2014  
  • 170. How do we use Instagram? The first step was so set up our own Instagram group @markmakingdesign     ©  mark-­‐making*  2014  
  • 171. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 172. How do we use Instagram? Then we started building a follower base with the launch of our 1st competition     ©  mark-­‐making*  2014  
  • 173. How do we use Instagram? We invited Igers (a colloquialism for Instagram users) to take red themed images and tag them with #red_mm     ©  mark-­‐making*  2014  
  • 174. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 175. How do we use Instagram? The competition ran for 1 month during which time we received over 1100 entries     ©  mark-­‐making*  2014  
  • 176.     ©  mark-­‐making*  2014   013  
  • 177. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 178. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 179. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 180. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 181. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 182. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 183. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 184. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 185. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 186. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 187. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 188. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 189. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 190. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 191. How do we use Instagram? From these we chose 4 finalists…     ©  mark-­‐making*  2014  
  • 192. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 193. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 194. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 195. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 196. How do we use Instagram? … and then we let the Instagram community decide on the winning image     ©  mark-­‐making*  2014  
  • 197. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 198. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 199. How do we use Instagram? Encouraged by the success of ‘Red’ we launched a 2nd competition, seeking photo responses to the question…     ©  mark-­‐making*  2014  
  • 200.     ©  mark-­‐making*  2014   013  
  • 201. How do we use Instagram? 600 incredible images We received over from across the globe     ©  mark-­‐making*  2014  
  • 202. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 203. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 204. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 205. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 206. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 207. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 208. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 209. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 210. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 211. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 212. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 213. How do about Instagram? Commentswe use #work_mm competition @markjens Thanks for providing the opportunities! Love seeing the world through all the different eyes and perspectives! @xenia6 Really great challenge, something different, thank you :) Jill Williams Wow!! What an excellent & exciting challenge!     ©  mark-­‐making*  2014   013  
  • 214. How do we use Instagram? To make the competition more exciting we introduced a one of a kind prize…     ©  mark-­‐making*  2014  
  • 215. How do we use Instagram? We promised to select and showcase the work of 26 Igers     ©  mark-­‐making*  2014  
  • 216. the A-Z of Instagram     ©  mark-­‐making*  2014  
  • 217. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 218. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 219. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 220. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 221. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 222. How do we use Instagram? The book is available for a non-profit purchase on Blurb books     ©  mark-­‐making*  2014  
  • 223. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 224. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 225. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 226. How do we use Instagram? The culmination of 2 competitions and the creation of the book took the form of an exhibition…     ©  mark-­‐making*  2014  
  • 227. How do we use Instagram? …dedicated entirely to mobile phone photography     ©  mark-­‐making*  2014  
  • 228. How do we use Instagram? Which was designed to highlight the huge creative potential of the medium     ©  mark-­‐making*  2014  
  • 229. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 230. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 231. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 232. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 233. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 234. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 235. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 236. How do we use Instagram? 6th October 2012     ©  mark-­‐making*  2014  
  • 237. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 238. How do we use Instagram? The exhibition was split into 3 parts     ©  mark-­‐making*  2014  
  • 239. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 240. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 241. How do we use Instagram? …and the mobile phone photography of the mark-making* team     ©  mark-­‐making*  2014  
  • 242. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 243. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 244. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 245. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 246. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 247. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 248. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 249. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 250. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 251. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 252. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 253. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 254.     ©  mark-­‐making*  2014   013  
  • 255. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 256. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 257. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 258. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 259. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 260. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 261. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 262. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 263. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 264. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 265. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 266. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 267. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 268. How do we use Instagram? The exhibition finished at 3pm leaving us some time to…     ©  mark-­‐making*  2014  
  • 269. How do we use Instagram? …celebrate!     ©  mark-­‐making*  2014   013  
  • 270. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 271. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 272. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 273. How do we use Instagram? But it was not the end of our Instagram experience…     ©  mark-­‐making*  2014  
  • 274. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 275. How do we use Instagram? Hall of Fame     ©  mark-­‐making*  2014  
  • 276. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 277. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 278. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 279. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 280. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 281. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 282. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 283. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 284. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 285. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 286. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 287. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 288. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 289. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 290. How do we use Instagram?     ©  mark-­‐making*  2014   013  
  • 291. mark-making* collaboration projects     ©  mark-­‐making*  2014   013  
  • 292.       Inspirational Instagrammers     ©  mark-­‐making*  2014  
  • 293. Social media opens new windows “Farmers across the UK are using social media to get advice, share ideas and keep up-to-date with developments, according to the online survey.” The Telegraph “Farmers turning to social media to communicate with customers and boost business”     ©  mark-­‐making*  2014  
  • 294. Social media opens new windows Farmers are using Instagram as a way to promote their business and boost profits. ‘Posting’ is not just done for fun, social media is used to tackle rural isolation for people in a lonely profession.     ©  mark-­‐making*  2014  
  • 295. Ben (@benjaminhole)     ©  mark-­‐making*  2014  
  • 296. Ben @cbenjaminhole | | The Isle of Purbeck Ben @benjaminhole The Isle of Purbeck 59083 followers     ©  mark-­‐making*  2014  
  • 297. Ben @benjaminhole | The Isle ofof Purbeck Ben @benjaminhole | The Isle Purbeck Story teller     ©  mark-­‐making*  2014  
  • 298. Ben @benjaminhole | The Isle of Purbeck As Ben says: “Living in a fairly remote spot and working long hours doesn't always allow for a great social life.”     ©  mark-­‐making*  2014   013  
  • 299. Ben @benjaminhole | The Isle of Purbeck “It's seems funny to say this, but I guess Instagram has made me appreciate my surroundings so much more...”     ©  mark-­‐making*  2014  
  • 300. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 301. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 302. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 303. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 304. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 305. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 306. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 307. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 308. Ben @benjaminhole | The Isle of Purbeck “…and my chosen vocation”     ©  mark-­‐making*  2014  
  • 309. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 310. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 311. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 312. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 313. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 314. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 315. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 316. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 317. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 318. Ben @benjaminhole | The Isle of Purbeck “It makes me stop and look at things, marvel at the sights.”     ©  mark-­‐making*  2014   013  
  • 319. Ben @benjaminhole | The Isle of Purbeck Ben tries to show with his gallery where the food comes from     ©  mark-­‐making*  2014   013  
  • 320. Ben @benjaminhole | The Isle of Purbeck Ben wants to show as well the work that goes into producing food and how we work alongside nature to preserve our surroundings     ©  mark-­‐making*  2014   013  
  • 321. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 322. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 323. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 324. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 325. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 326. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 327. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 328. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 329. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 330. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 331. Lexi (@ch3m1st)     ©  mark-­‐making*  2014  
  • 332. Lexi @ch3m1st | New York Lexi, a New York mobile photographer 4657 followers     ©  mark-­‐making*  2014  
  • 333. Lexi @ch3m1st | New York He turned his IG hobby into an exciting experience     ©  mark-­‐making*  2014  
  • 334. Lexi @ch3m1st | New York He was inspired to turn a long commute into a photographic challenge…     ©  mark-­‐making*  2014  
  • 335. Lexi @ch3m1st | New York ..and take shots from moving platforms     ©  mark-­‐making*  2014  
  • 336. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 337. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 338. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 339. Lexi @ch3m1st | New York “The beauty being, shooting from a moving platform, with an imprecise path: No two shots can ever be the same…”     ©  mark-­‐making*  2014  
  • 340. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 341. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 342. Ben @benjaminhole | The Isle of Purbeck     ©  mark-­‐making*  2014   013  
  • 343. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 344. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 345. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 346. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 347. Lexi @ch3m1st | New York He even made a hashtag #fotograferry, that's now being used by others     ©  mark-­‐making*  2014  
  • 348. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 349. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 350. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 351. Lexi @ch3m1st | New York “At first Instagram was just another app, but it became so much more.”     ©  mark-­‐making*  2014  
  • 352. Lexi @ch3m1st | New York “The square format challenged me to rethink composition and reignited my passion for photography.”     ©  mark-­‐making*  2014  
  • 353. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 354. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 355. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 356. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 357. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 358. Lexi @ch3m1st | New York He helped coordinate an event with Grand Central NYC     ©  mark-­‐making*  2014  
  • 359. Lexi @ch3m1st | New York Thanks to this collaboration he got access to the history & some secret spots     ©  mark-­‐making*  2014  
  • 360. Lexi @ch3m1st     ©  mark-­‐making*  2014   013  
  • 361. Lexi @ch3m1st | New York “The precious opal faced clock is valued $10-20 million!”     ©  mark-­‐making*  2014   013  
  • 362. Lexi @ch3m1st     ©  mark-­‐making*  2014   013  
  • 363. Lexi @ch3m1st     ©  mark-­‐making*  2014   013  
  • 364. Lexi @ch3m1st     ©  mark-­‐making*  2014   013  
  • 365. Lexi @ch3m1st | New York Thanks to his presence on Instagram, Lexi won a flight above New York sponsored by New York on Air     ©  mark-­‐making*  2014  
  • 366. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 367. Lexi @ch3m1st | New York     ©  mark-­‐making*  2014   013  
  • 368. Lexi @ch3m1st | New York Using Instagram gave Lexi a few commercial benefits too, like treats from brands     ©  mark-­‐making*  2014  
  • 369. Lexi @ch3m1st | New York He received a new watch from Timex and tripod from Joby.     ©  mark-­‐making*  2014   013  
  • 370. Lexi @ch3m1st | Instagram means… “Photography has taken me to new heights, presented new opportunities, and formed new friendships.”     ©  mark-­‐making*  2014   013  
  • 371. Lexi @ch3m1st | New York “Community and friendships are an amazing driving force behind this app.”     ©  mark-­‐making*  2014  
  • 372. Josh (@joshjohnson)     ©  mark-­‐making*  2014  
  • 373. Josh (@joshjohnson) Community builder     ©  mark-­‐making*  2014  
  • 374. Josh (@joshjohnson) 533865 followers     ©  mark-­‐making*  2014  
  • 375. Josh (@joshjohnson)     ©  mark-­‐making*  2014   013  
  • 376. Josh (@joshjohnson) He is a founder of the 1st Instagram community #JJ     ©  mark-­‐making*  2014  
  • 377. Josh (@joshjohnson) #JJ Community is based on the motto “CREATE TO CONNECT”     ©  mark-­‐making*  2014  
  • 378. Josh (@joshjohnson) And it is driven by the joy of creativity     ©  mark-­‐making*  2014  
  • 379. Josh (@joshjohnson) Daily themes     ©  mark-­‐making*  2014  
  • 380. THEME: Lone Tree     ©  mark-­‐making*  2014   013  
  • 381. THEME: Fog     ©  mark-­‐making*  2014   013  
  • 382. THEME: Shadow     ©  mark-­‐making*  2014   013  
  • 383. THEME: Yellow and blue     ©  mark-­‐making*  2014   013  
  • 384. THEME: Monochro me     ©  mark-­‐making*  2014   013  
  • 385.     ©  mark-­‐making*  2014   013  
  • 386.     ©  mark-­‐making*  2014   013  
  • 387. Josh (@joshjohnson) 20 million images     ©  mark-­‐making*  2014  
  • 388. Josh (@joshjohnson) The passion for Instagram turned into a business     ©  mark-­‐making*  2014  
  • 389.     ©  mark-­‐making*  2014   013  
  • 390. Mike (@realityseo)     ©  mark-­‐making*  2014  
  • 391. Mike (@realityseo) | California Mike attended the Art Center College of Design to study advertising photography. He worked as a photo assistant in Detroit.     ©  mark-­‐making*  2014  
  • 392. Mike (@realityseo) | California He found it challenging to change to convention and make a living by taking non commercial abstract photography.     ©  mark-­‐making*  2014  
  • 393. Mike (@realityseo) | California Mike quit his career & decided to change things entirely. He still continues taking abstract photos, as he says: “because I have to do them. Because there may be more of us who can't make a living doing abstract photos.”     ©  mark-­‐making*  2014  
  • 394.     ©  mark-­‐making*  2014   013  
  • 395. Mike (@realityseo) | California     ©  mark-­‐making*  2014   013  
  • 396. Mike (@realityseo) | California     ©  mark-­‐making*  2014   013  
  • 397. Mike (@realityseo) | California Cars are his favourite photography subject     ©  mark-­‐making*  2014   013  
  • 398. Mike (@realityseo) | California Mike sees IG as: “A sketchbook of all sorts”     ©  mark-­‐making*  2014  
  • 399. Mike (@realityseo) | California “It provides the creative outlet I crave.”     ©  mark-­‐making*  2014   013  
  • 400. Matt (@mattscutt)     ©  mark-­‐making*  2014  
  • 401. Matt (@mattscutt) | London Matt (@mattscutt) Matt is a London agency creative director. He started using Instagram in 2012 and now he is one of the most well known Igers     ©  mark-­‐making*  2014  
  • 402. Matt (@mattscutt) He turned his passion into recognition     ©  mark-­‐making*  2014  
  • 403. Matt (@mattscutt) | London He takes photos using Canon 60D and iPhone 5     ©  mark-­‐making*  2014  
  • 404. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 405. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 406. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 407. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 408. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 409. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 410. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 411. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 412. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 413. Matt (@mattscutt) | London By following Instagram groups and taking part in different photo challenges, he managed to have his photos featured     ©  mark-­‐making*  2014  
  • 414. Matt (@mattscutt) | London Suddenly from having just 40 followers he managed to reach 1000     ©  mark-­‐making*  2014  
  • 415. Ben @benjaminhole | The Isle of Purbeck 97917 followers     ©  mark-­‐making*  2014  
  • 416. Matt (@mattscutt) | London Having this authority allowed him to launch his own competitions     ©  mark-­‐making*  2014  
  • 417. Matt (@mattscutt) | London His activity was noticed by a well known Instagram group @all_shots and he was invited to join their team as a administrator     ©  mark-­‐making*  2014  
  • 418. Matt (@mattscutt) | London The best of all is that through an Instameet (meeting of Instagram users) he was able to meet his partner Tracy (@tnbiskitt)     ©  mark-­‐making*  2014  
  • 419. Matt (@mattscutt) | London The price of fame? “Now when I post I get over a 100 likes a minute. I stand no chance of following it as it moves so quickly and constantly I have to turn off notifications before it drains my battery.”     ©  mark-­‐making*  2014  
  • 420. Matt (@mattscutt) | London     ©  mark-­‐making*  2014   013  
  • 421. Matt (@mattscutt) | London “I’ve been approached a few times by brands (Ford, Hotels etc.) I’ve sold a few shots after being contacted - some for as little as £25 each (where I retain the copyright) and some for much more (where I release the rights to the buyer).”     ©  mark-­‐making*  2014  
  • 422. Merek (@merekdavis)     ©  mark-­‐making*  2014  
  • 423. Merek (@merekdavis) Merek Davis is a photographer from Arizona     ©  mark-­‐making*  2014  
  • 424. Merek (@merekdavis) He turned his dream into a successful reality     ©  mark-­‐making*  2014  
  • 425. “When the iPhone came along, it completely changed my focus. I was able to shoot quickly and capture what I wanted right then. And I could constantly be working on my projects.”     ©  mark-­‐making*  2014  
  • 426. While working on projects he realized a need for having different textures     ©  mark-­‐making*  2014  
  • 427. At the time there was no app which did it well and made them look "organic" and part of the image     ©  mark-­‐making*  2014  
  • 428. So he started developing and selling textures, which he called MEXTURES     ©  mark-­‐making*  2014  
  • 429. Merek (@merekdavis) Mextures are a collection of 2000px x 2000px square textures that work great for iPhoneography/mobile photography     ©  mark-­‐making*  2014  
  • 430.     ©  mark-­‐making*  2014   013  
  • 431. Merek (@merekdavis)     ©  mark-­‐making*  2014   013  
  • 432. Merek (@merekdavis)     ©  mark-­‐making*  2014   013  
  • 433. Merek (@merekdavis)     ©  mark-­‐making*  2014   013  
  • 434. Merek (@merekdavis)     ©  mark-­‐making*  2014   013  
  • 435. Merek (@merekdavis)     ©  mark-­‐making*  2014   013  
  • 436. While Mextures was really popular, applying them and creating final edits was a very time consuming task     ©  mark-­‐making*  2014  
  • 437.     ©  mark-­‐making*  2014   013  
  • 438. The app was launched on May 20th 2013     ©  mark-­‐making*  2014  
  • 439. Mextures It was one of the first marketing attempts to launch a product on Instagram…     ©  mark-­‐making*  2014   013  
  • 440.     ©  mark-­‐making*  2014   013  
  • 441. Mextures 409,532 Currently there are photos on Instagram tagged with #mextures     ©  mark-­‐making*  2014  
  • 442. Mextures was created to enhance people’s creations. As Merek says: “It’s a reminder to me of how creative people can be with just a few tools, and a limitless brain.”     ©  mark-­‐making*  2014  
  • 443. Mextures     ©  mark-­‐making*  2014   013  
  • 444. Mextures     ©  mark-­‐making*  2014   013  
  • 445. Mextures     ©  mark-­‐making*  2014   013  
  • 446. Mextures     ©  mark-­‐making*  2014   013  
  • 447. Mextures     ©  mark-­‐making*  2014   013  
  • 448. Mextures     ©  mark-­‐making*  2014   013  
  • 449. Mextures     ©  mark-­‐making*  2014   013  
  • 450. Mextures     ©  mark-­‐making*  2014   013  
  • 451. “There is a massive pot of creative on Instagram, and the ability to turn on my phone and see hundreds of different fresh styles right at my fingertips is amazing and that concept never gets old, and never ceases to amaze me.”     ©  mark-­‐making*  2014  
  • 452. Kai (@kondensstreifensurfer)     ©  mark-­‐making*  2014  
  • 453. Kai (@kondensstreifensurfer) Kai runs 2 accounts, an official one and a private one, which is just for his family     ©  mark-­‐making*  2014  
  • 454.     ©  mark-­‐making*  2014   013  
  • 455.     ©  mark-­‐making*  2014   013  
  • 456.     ©  mark-­‐making*  2014   013  
  • 457. Kai (@kondensstreifensurfer) The private profile is full of pictures of his wife and three kids and currently has around 1,700 posts     ©  mark-­‐making*  2014  
  • 458. Kai (@kondensstreifensurfer) Since his family live several hours away Instagram is one of the best ways to stay connected     ©  mark-­‐making*  2014  
  • 459.     ©  mark-­‐making*  2014   013  
  • 460. Kai (@kondensstreifensurfer) “It is easier than using Skype, because you don’t need to plan to meet at a certain time but have a nice little feed of pictures and short stories of your loved ones you can visit whenever you want.”     ©  mark-­‐making*  2014  
  • 461. Kai (@kondensstreifensurfer) “Grannies on both sides told me they would start and end every single day with a look at their grandchildren in Instagram.”     ©  mark-­‐making*  2014  
  • 462.       Here are the reasons why you might start using Instagram…     ©  mark-­‐making*  2014  
  • 463. Why to use Instagram Everybody can be creative     ©  mark-­‐making*  2014  
  • 464. Why to use Instagram Instagram enables you to share work immediately     ©  mark-­‐making*  2014  
  • 465. Why to use Instagram Editing has never been as easy, fast and.. fun!     ©  mark-­‐making*  2014  
  • 466. Why to use Instagram 200 iPhone photography apps     ©  mark-­‐making*  2014  
  • 467. Why to use Instagram You can quickly build your own brand     ©  mark-­‐making*  2014  
  • 468. Why to use Instagram You can reach a new audience and new clients     ©  mark-­‐making*  2014  
  • 469. Why to use Instagram You can stumble upon new inspiration     ©  mark-­‐making*  2014  
  • 470. Why to use Instagram You can learn new things     ©  mark-­‐making*  2014  
  • 471. Why to use Instagram You can explore a new community of photographers & artists     ©  mark-­‐making*  2014  
  • 472. Why to use Instagram It can help you to stand out from the crowd     ©  mark-­‐making*  2014  
  • 473. Why to use Instagram ..and make you a really interesting showcase     ©  mark-­‐making*  2014  
  • 474. Why to use Instagram Instagram can allow you to raise your voice as an artist     ©  mark-­‐making*  2014  
  • 475. “The best camera is the one you have with you” Chase Jarvis     ©  mark-­‐making*  2014   013  
  • 476.       What did we gain from using IG as individuals?     ©  mark-­‐making*  2014  
  • 477. Benefits of using IG It gives us ‘a break’ from our daily activities     ©  mark-­‐making*  2014  
  • 478. Benefits of using IG It strengthens us as a team     ©  mark-­‐making*  2014  
  • 479. Benefits of using IG Thanks to Instagram are able to learn more about each other     ©  mark-­‐making*  2014  
  • 480. Benefits of using IG Instagram has become a window into people’s lives (who might be miles away)     ©  mark-­‐making*  2014  
  • 481. Benefits of using IG We meet countless number of fascinating people all over the world     ©  mark-­‐making*  2014  
  • 482. Benefits of using IG Steve’s, Nic’s and my Instagram feeds were promoted by being on a ‘Suggested user’ list     ©  mark-­‐making*  2014  
  • 483. Benefits of using IG     ©  mark-­‐making*  2014   013  
  • 484. Benefits of using IG In a matter of a few weeks our Instagram followers went up to…     ©  mark-­‐making*  2014  
  • 485. Benefits of using IG     ©  mark-­‐making*  2014   013  
  • 486. Benefits of using I Nic’s & Steve’s photos were recognised by the Mobile Photography Awards     ©  mark-­‐making*  2014   013  
  • 487. Benefits of using IG Each of us won different photography competitions     ©  mark-­‐making*  2014  
  • 488. Benefits of using IG Steve’s photo was featured on EyeEm     ©  mark-­‐making*  2014  
  • 489. Benefits of using IG     ©  mark-­‐making*  2014   013  
  • 490. Benefits of using IG We were able to turn our knowledge into photography tutorials and blog posts     ©  mark-­‐making*  2014  
  • 491. Kasia (@kasia_piekut)     ©  mark-­‐making*  2014   013  
  • 492. Kasia (@kasia_piekut)     ©  mark-­‐making*  2014   013  
  • 493. Benefits of using IG Shannon created his own account @Retroluxdeluxe around his favourite Retrolux filter     ©  mark-­‐making*  2014  
  • 494. Benefits of using IG     ©  mark-­‐making*  2014   013  
  • 495. Benefits of using IG # 4,428 times     ©  mark-­‐making*  2014   013  
  • 496.       What did we gain from using IG as a business?     ©  mark-­‐making*  2014  
  • 497. What did we gain from using Instagram? We are able to show off the human side of our brand     ©  mark-­‐making*  2014  
  • 498.     ©  mark-­‐making*  2014   013  
  • 499.     ©  mark-­‐making*  2014   013  
  • 500.     ©  mark-­‐making*  2014   013  
  • 501. What did we gain from using Instagram? We were able to organise our first Instawalk     ©  mark-­‐making*  2014  
  • 502. What did we gain from using Instagram?     ©  mark-­‐making*  2014   013  
  • 503.     ©  mark-­‐making*  2014   013  
  • 504. What did we gain from using Instagram?     ©  mark-­‐making*  2014   013  
  • 505.     ©  mark-­‐making*  2014   013  
  • 506. What did we gain from using Instagram? We won the West Oxfordshire Business Award in the social media category     ©  mark-­‐making*  2014  
  • 507. Benefits of using IG     ©  mark-­‐making*  2014   013  
  • 508. Benefits of using IG     ©  mark-­‐making*  2014   013  
  • 509. What did we gain from using Instagram? As well as the Oxfordshire Business Awards     ©  mark-­‐making*  2014  
  • 510. Benefits of using IG     ©  mark-­‐making*  2014   013  
  • 511. What did we gain from using Instagram? We created an engaging community where creativity thrives     ©  mark-­‐making*  2014  
  • 512. What did we gain from using Instagram? We became an inspiration for others     ©  mark-­‐making*  2014  
  • 513.     ©  mark-­‐making*  2014   013  
  • 514.       How to use Instagram?     ©  mark-­‐making*  2014  
  • 515. How to use IG Start following interesting people     ©  mark-­‐making*  2014  
  • 516. How to use IG Create your own community     ©  mark-­‐making*  2014  
  • 517. How to use IG Look for interesting Instagram groups     ©  mark-­‐making*  2014  
  • 518. How to use IG     ©  mark-­‐making*  2014   013  
  • 519. How to use IG Share your best photos     ©  mark-­‐making*  2014  
  • 520. How to use IG Share ‘sneak peaks’ from behind the scenes     ©  mark-­‐making*  2014  
  • 521. How to use IG Show insights into who you are     ©  mark-­‐making*  2014  
  • 522. Pros for Instagram Don’t feel obligated to use filters     ©  mark-­‐making*  2014  
  • 523. How to use IG Feature work of other photographers you admire     ©  mark-­‐making*  2014  
  • 524. How to use IG Ask questions     ©  mark-­‐making*  2014  
  • 525. How to use IG Create a real time discussion or debate     ©  mark-­‐making*  2014  
  • 526. How to use IG Use the right #hashtags     ©  mark-­‐making*  2014  
  • 527. How to use IG Engage     ©  mark-­‐making*  2014  
  • 528. How to use IG and….     ©  mark-­‐making*  2014  
  • 529. How to use IG Get Instagram as soon as you can!     ©  mark-­‐making*  2014