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Don’t Just Polish Your Resume. Polish Your Brand. ,[object Object],An Equal Opportunity Employer.
What’s the most important brand to show you can manage well?
12% anticipate declines Net 1% increase in jobs Source: The Creative Group survey of 500 advertising and marketing executives of advertising and marketing executives plan to increase staff levels in the second quarter of 2010 13%
 
[object Object],[object Object],[object Object],[object Object]
Which car brand suits you?
[object Object],Source: The Creative Group survey of 250 advertising and marketing executives
 
 
 
[object Object],[object Object],[object Object]
Resume Must-Haves ,[object Object],[object Object],[object Object]
[object Object],Source: Robert Half survey of 150 executives 82% Source: Robert Half survey of 150 executives
After Sending Your Resume ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],72% Source: The Creative Group survey of 250 advertising and marketing executives
Where else are they looking for you? ,[object Object],[object Object],[object Object],[object Object],Source: The Creative Group survey of 250 advertising and marketing executives
Digital Damage Control ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
Brand Building Online ,[object Object],[object Object],[object Object],[object Object]
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],JaneDoe Dinner is in the oven = D 10 minutes ago · Comment · Like · Wall-to-Wall Michael Hi Jane, I’m in the neighborhood, can I drop by for dinner?  Teri Thanks for the dinner invite Jane. I’ll tell you all about the job at my company. We are looking for someone just like you. JaneDoe Sure! More the merrier! Michael Great! I’ll bring my roommate Teri, he mentioned there is a job opening at the firm he works for. Aren’t you on the lookout? JaneDoe Yes! That would be great!
Finding Job Openings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Phil Hi Jane, Teri just handed me your resume, it looks great. We think you would be great for the job we have open. Can you come in for an interview on Tuesday at 3? 5 minutes ago · Comment · Like · Wall-to-Wall JaneDoe Sure! I will be there at 3 on Tuesday. Thanks! JaneDoe Thanks, I will check it out! Shelley Hey Jane, I just saw a really cool job post on our alumni career center website. 5 minutes ago · Comment · Like · Wall-to-Wall
Participating in Creative Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Staying in Touch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],Are you ready for the test-drive?
Interview Prep Work ,[object Object],[object Object],[object Object],[object Object],[object Object]
Interview Prep Work
When You Don’t Get the Job ,[object Object],[object Object],[object Object],[object Object]
Master the Freelance Economy ,[object Object],[object Object],[object Object]
Revisit Your Brand ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRAND: YOU Landing a Job in a Competitive Market Donna Farrugia Executive Director An Equal Opportunity Employer.

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AAF Brand You.ppt

  • 1.  
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  • 3. What’s the most important brand to show you can manage well?
  • 4. 12% anticipate declines Net 1% increase in jobs Source: The Creative Group survey of 500 advertising and marketing executives of advertising and marketing executives plan to increase staff levels in the second quarter of 2010 13%
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  • 7. Which car brand suits you?
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  • 33. BRAND: YOU Landing a Job in a Competitive Market Donna Farrugia Executive Director An Equal Opportunity Employer.