Transition from School to Work

1,186 views

Published on

This is an example of a presentation I created for my boss at my internship. I didn't do any speaking but I helped put together this entire presentation with my boss. This shows that I understand how to use Microsoft PowerPoint. I also understand how to set up and clearly organize a PowerPoint for a speaking engagement. I'm also knowledgable in recruiting and searching and therefore I can help assist people in making the transition from college to career.

Published in: Education, Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,186
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
31
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Transition from School to Work

  1. 1. Transitioning from School to Work:<br />What They Never Told You About Getting A Job<br />Lynn Hazan<br />President, Lynn Hazan & Associates, Inc.<br />Executive Search Firm for Recruitment in Marketing and Communications<br />Lynn@lhazan.com <br />www.lhazan.com<br />312-863-5401<br />
  2. 2. From Student …<br />
  3. 3. TO EMPLOYEE<br />
  4. 4. Return on Relationship Investment<br />Career long relationships starting now<br />SEVERE CANDIDATE SHORTAGE <br />Trend will continue<br />Shelby Story<br />
  5. 5. What do you want to do?Do you want to work in…<br />Advertising<br />Public Relations<br />Marketing<br />Interactive<br />
  6. 6. Reality Check-Candidates<br />More candidates apply for all jobs <br />Overqualified candidates seek lower level positions<br />Stiff competition<br />
  7. 7. 21st Century Skills <br /><ul><li>Creativity & Innovation
  8. 8. Critical Thinking & Problem Solving
  9. 9. Communication & Collaboration
  10. 10. Productivity & Accountability
  11. 11. Leadership & Responsibility
  12. 12. Technology Literacy
  13. 13. Flexibility & Adaptability
  14. 14. Initiative & Self Direction
  15. 15. Social & Cross Cultural Skills
  16. 16. Information Literacy
  17. 17. Social Media Literacy</li></li></ul><li>Who are YOU???<br />Write your story in six words – <br />The Hemmingway Challenge<br />© 2011. Lynn Hazan & Associates.<br />
  18. 18. © 2011. Lynn Hazan & Associates.<br />Anyone Can Tell a Story<br />For Sale. Baby shoes. Never worn.<br />Write down your story in SIX words<br />Who are you TODAY?<br />
  19. 19. What makes you Special?<br />What Makes you Unique?<br />Why should I hire you?<br />USE SPECIFICS &<br />GIVE CONCRETE EXAMPLES<br />© 2011. Lynn Hazan & Associates.<br />
  20. 20. What is your UPS?<br />UniquePositioningStatement<br />*Use this to prepare your resume’s summary statement <br />© 2011. Lynn Hazan & Associates.<br />
  21. 21. A Timeline in Chocolate <br />Present<br />Past<br />Future<br />The job description is about the present<br />The interview is about the future<br />The resume is about the past<br />
  22. 22. In hiring, past performance is a good indicator of future performance.<br />
  23. 23. Resumes<br />Highlight Accomplishments<br />Quantify and Qualify as much as possible<br />Case Studies/Stories<br />Tell your story<br />© 2011. Lynn Hazan & Associates.<br />
  24. 24. 10 Boilerplate Phrases That Kill ResumesAccording to career expert Liz Ryan<br />Results-oriented professional<br />Cross-functional teams<br />Superior (or excellent) communication skills<br />Strong work ethic<br />
  25. 25. 10 Boilerplate Phrases That Kill Resumes<br />Met or exceeded expectations<br />Proven track record of success<br />Works well with all levels of staff<br />Team player<br />Bottom-line orientation<br />
  26. 26. Objective Statements:Why we don’t like them<br /><ul><li>Recent MBA/MSIMC graduate seeking position in social marketing that enables me to make a positive contribution to an organization.</li></ul>______________________________________________<br /><ul><li>Looking for a position where I can build bridges from companies and their products to new and prospective customers </li></li></ul><li>Summary Statements: <br />The hook<br />Make the reader want to learn more<br />
  27. 27. What is the purpose of an interview? <br />Let’s brainstorm…<br />
  28. 28. ● Determine candidate’s fit for job<br />● Determine job’s fit for candidate<br />● 3 R’s: Resume, Rapport and Relationship<br />● Connect with corporate culture<br />● Progress to next steps to get hired<br />
  29. 29. Before the interview<br />With company:<br />1. Research: Website, LinkedIn, Facebook, Alumni <br />2. Check out competition<br />3. What is company known for?<br />4. How do you fit?<br />
  30. 30. True Life Stories You Won’t Believe! Candidate…<br />●Asked for food<br />● Took off shoes<br />● Was sloppily dressed<br />● Swore 3 times<br />● Wore strong perfume- I almost passed out<br />● Knew nothing about our company <br />
  31. 31. Interview Protocol<br />●Know title and name <br />●Correct directions<br />●Mirror client<br />●Professional Dress<br />●Thank you letter within 24 hours<br />
  32. 32. Do’s & Don’ts of Interviewing: <br />Do:<br />●Arrive on time<br />● Establish rapport<br />● Demonstrate by work and deed your fit <br />● Bring extra resumes & samples<br />● Show enthusiasm<br />
  33. 33. Don’t:<br />● Oversell yourself or be desperate <br />● Undersell yourself/sabotage yourself<br />● Go to an interview hungry<br />● Be haughty or arrogant/over confident <br />● Be too casual<br />● Turn statements into questions <br />● Lie! <br />
  34. 34. Tough Questions?-Not really<br />Real interview questions--practice your answers!<br />●How do you resolve conflict?<br />●Describe a time when you had to work as part of a team. What was your role and what was the outcome?<br />●Describe your work ethic.<br />●Do you have any questions for me?<br />
  35. 35. Conversation and Dialogue <br /><ul><li>Be actively engaged
  36. 36. Ask probing questions
  37. 37. Yes/No answers = Conversation Killers </li></li></ul><li>Frame the Process: Storytelling at its Best<br />Problem or need<br />Opportunity or challenge<br />Strategies and tactics<br />Results<br />What you did with results<br />
  38. 38. Paired Share:<br />Why you should hire me!<br />Make it interesting.<br />Time: 1 minute each<br />
  39. 39. Portfolio<br /><ul><li>Chronological order, most recent first
  40. 40. Consider electronic portfolio – visualcv.com
  41. 41. Writing samples: press releases, pitch letters, communication plans, newsletters, fact sheets, backgrounders
  42. 42. Creative Samples: copywriting, art, design
  43. 43. Spec Work
  44. 44. Projects
  45. 45. Add online</li></ul>© 2011. Lynn Hazan & Associates.<br />
  46. 46. Resume, meet Technology<br />Keep resume on mobile device <br />Add resume to LinkedIn as SlideShare presentation <br />Create free Visual CV on visualcv.com or ceevee.com<br />Online Portfolio <br />
  47. 47. Key to Networking<br /><ul><li>Build lifelong relationships
  48. 48. Build within/outside companies
  49. 49. Join professional associations, online social networks
  50. 50. Build horizontally & vertically</li></li></ul><li>Social Networking Options<br />
  51. 51. The C’s of Social Media<br />-Content<br />- Community<br />- Connections<br />- Conversation<br />- Constantly changing<br />
  52. 52. Make Sure You Are Discoverable<br />- Easy to contact from your LinkedIn page:<br />Via email address<br />Link to blog<br />Phone number<br />- So that hiring managers AND recruiters can find YOU<br />
  53. 53. Refresh your content<br />regularly<br />
  54. 54. Invitation to join LinkedIn<br />Dear Lynn,<br /> I look forward to meeting you and learning from your presentation tonight at the AMA meet up. I'd like to add you to my professional network on LinkedIn.<br /> Thanks, Patricia Sorenson<br />Personalize<br />your<br />invitations<br />
  55. 55. Recommendations<br />Get<br />recommended<br />
  56. 56. Create your own group<br />JOIN<br />GROUPS<br />Professional associations<br />Alumni groups<br />
  57. 57. Professional Associations<br /><ul><li>PRSA
  58. 58. IABC
  59. 59. Ragan Community
  60. 60. LinkedIn Prof. Groups</li></ul>Charities and Causes:<br /><ul><li>Volunteer and get involved
  61. 61. Networking</li></ul>© 2010. Lynn Hazan & Associates.<br />
  62. 62. Create Content on SlideShare<br />
  63. 63. Join the AMA LinkedIn Group<br />
  64. 64. Twitter<br />Search for potential employers’ pages <br />Follow them and participate in their conversations<br />Post articles relevant to your career path<br />Keep tweets appropriate and timely<br />Build your personal “brand”<br />
  65. 65.
  66. 66. Facebook<br />Add a professional profile picture<br />Delete inappropriate and/or unprofessional content from high school and college<br />Fan employers pages<br />Follow them regularly<br />Keep in touch with former classmates- easy way to network<br />
  67. 67. Present Your Best Self<br />Add content you feel comfortable showing your boss<br />Block or delete inappropriate content<br />Update regularly<br />How visible do you want to be? [Privacy Settings]<br />X<br />
  68. 68. Tip: Ping.fm<br />Update your LinkedIn, Twitter and Facebook status with one click<br />
  69. 69. Online Job Boards<br />Mass- decreasing effectiveness<br />Niche- targeted- higher usage <br />De facto <br />Aggregators- capture jobs-increased use <br />48<br />
  70. 70. © 2011. Lynn Hazan & Associates.<br />Strategy for Job Search<br />Set a goal-what kind of job<br />Plan A, B, C<br />Corp, Agency, Not for profit<br />Do your Research<br />Get active in organizations<br />
  71. 71. Where the Jobs Are<br /><ul><li>Agency: good point of entry, very competitive, internships very helpful
  72. 72. Corporate: minimum 3-5 years’ experience, small departments
  73. 73. Entrepreneurial Sector
  74. 74. Non-profit: cause/issue-oriented
  75. 75. Freelance: project-based</li></ul>© 2011. Lynn Hazan & Associates.<br />
  76. 76. WOW Project<br />Candidates who are dazzled by a job opportunity should “dazzle employers back” with a “Wow!” project.<br />© 2011. Lynn Hazan & Associates.<br />
  77. 77. Who are YOU???Think into Your Future<br />Write your story in six words – <br />The Hemmingway Challenge<br />© 2011. Lynn Hazan & Associates.<br />
  78. 78. To sign up for Lynn’s E-jobs, the free, confidential listserv from Lynn Hazan & Associates:<br />Clearly print your name and email address on the sign up sheet!<br />
  79. 79. Register for FREE at:<br />Mylynnhazancareer.com<br />
  80. 80. Find Lynn Hazan & Associates on: <br /><ul><li>Twitter: lynnhazan
  81. 81. LinkedIn: Lynn Hazan
  82. 82. Facebook: Lynn Hazan
  83. 83. SlideShare: Lynn Hazan
  84. 84. EzineArticles: Lynn Hazan</li></ul>55 E. Washington St.<br />Suite 715<br />Chicago, IL 60602<br />312-863-5401<br />lynn@lhazan.com<br />www.lhazan.com<br />

×