2. Email marketing for recruitment
agencies.
From the team at MailNinja.
Find out more at https://mailninja.co.uk.
So what are the most effective SEO tactics for recruitment agencies?
A recent survey conducted by Ascend2 and Research Partners, confirmed something that we
have been preaching for the last 3+ years. If you want to improve your website’s SEO, you
need a plan to post good quality content.
Quality Content Most Effective; Most Difficult.
While marketers and sales professionals rank quality content as the most effective strategy, it’s
also ranked the most difficult to produce. Here are 3 strategies that staffing and recruiting firms
can use to develop great content:
1. Answer questions.
Your clients ask you questions each and every day–and you give them some darn
good answers (hopefully)! Put those questions and answers on your website and
BAM…you have some great content.
2. Just do it.
3. “I’m not a writer.” “I can’t come up with good topics.” “I don’t have time.” These are
all excuses (some more valid than others). But if you just keep coming up with
excuses then you’ll never add good content, and you’ll never improve in search
rankings. You don’t have to be a professional writer; you just have to share value. If
you share business value, your readers will come back and the search engines will
take notice.
3. Share case studies
Have you helped a client solve a specific problem or challenge? Share that story.
Highlight the problem, your solution, and the results. This makes for great content
and will show other companies that you’re a partner, not just a vendor.
4. How can MailNinja help?
Since MailNinja has been working with small business and global
corporations since 2010, we know a little about how email marketing works.
We can help you fine-tune your message, send great-looking emails, and
help you track the data that matters to the growth of your business.
To start - simply call our sales team on (0) +44 1793 677 511 or email
info@mailninja.co.uk.