1. Using Data To Drive Your City’s
Talent Dividend
Kate Shaw, Research for Action
Michael Longaro, Washington DC
Jill Gurvey, Philadelphia PA
Mary Gwen Wheeler, Louisville KY

2. Michael Longaro, OSSE Jill Gurvey, OMG Mary Gwen Wheeler,
Washington, DC Philadelphia, PA 55,000 Degrees
Louisville, Kentucky
Goal of Project Reduce gaps in college Track Philadelphia high Increase Louisville’s
access services school student progress in education attainment
provided to DC Public college enrollment, by 55,000 degrees to
and Charter School persistence, and 50% of working-age
Students completion and population by 2020
Increase % of students Determine how to
who have access to, increase persistence and
enroll and persist in, completion
and complete college.
Primary Audiences College and Credential Municipal entities and Cross-sector partnership :
Completion Network local nonprofits Education
SEA National audience Business
LEAs Government
Civic organizations
Type of Data Individual Student K-12: Individual student- Population level
Level level Aggregate student
Aggregate IHE: aggregate, data
disaggregated by H.S.
Source of Data College Access School District of ACS
Providers (CAPs) Philadelphia IPEDS
DC Public School NSC NSC
DC Charter Schools Individual IHEs KY Dept. Education

3. Michael Longaro, OSSE Jill Gurvey, OMG Mary Gwen Wheeler, 55,000
Washington, DC Philadelphia, PA Degrees
Louisville, Kentucky
Analyses Service gap College enrollment, Education attainment by
Performed Service redundancy persistence, completion, county, degree level, age
service location transfer and race/ethnicity
student cohort stratified by 10-12 additional indicators
demographics, high of educational progress
school type, delayed
enrollment
Description of CAP level report “Deck” reports 2010 Benchmark Report
Product LA level report Standard research report 2011/2012 Annual
Statewide report Progress Reports
Online interactive data
dashboard
Founding Partners Pledge
Profile
Dissemination Small group meetings Rolled out in cooperation with Annual reports released
Strategy with broad range of SDP and Mayor’s Office of with Mayoral Press
stakeholders Education: conference
Conference presentations Print report
Media interviews Op-eds
Mayor’s Council meetings Community presentations

4. Michael Longaro, OSSE Jill Gurvey, OMG Mary Gwen Wheeler,
Washington, DC Philadelphia, PA 55,000 Degrees
Louisville, Kentucky
Major Successes Getting a majority of Helped frame local Leadership table
DC college access conversation Broadscale Brand
providers to validated which students Recognition
participate to target Business Ownership
Overcoming importance of data of goals
skepticism at the sharing and cooperation Count Me In!
feasibility of the 20 institutions used a campaign
initiative common data template Progress indicators
for data submission on upward trend
Major Challenges Stakeholder resistance Expense Talent Attraction
Concerns about Lack of consistent Lack of college-going
Privacy definitions culture
Incomplete and
Concerns about Data Low adult attainment
inaccurate data
Sharing rates
Limitations of aggregate
level data