SlideShare a Scribd company logo
1 of 26
 
Being an effective Community Manager is like being a gracious, hostess (or host)...
 
As organisations launch platforms to engage in collaborative conversations with individuals (consumers) Managing the community becomes  one of the most important levers for success.
Think…
 
 
The Host/ess with the Mostess ,[object Object],[object Object],[object Object]
 
 
Welcome! ,[object Object],[object Object],[object Object]
Stop Talking about Yourself! ,[object Object],[object Object],[object Object]
Smile! You’re online. ,[object Object],[object Object],[object Object]
Watch Your Tone Mr! ,[object Object],[object Object],[object Object]
[object Object],[object Object]
 
 
Pay attention, I’m speaking. ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
What’s your name and where do you come from? ,[object Object],[object Object],[object Object]
Bob, here, is from Scunthorpe ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
It’s the person behind the name ,[object Object],[object Object],[object Object],[object Object]
“ I’m not from Marketing you know.” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 

More Related Content

What's hot

Networking Tips via Keith Ferrazzi Book "Never Eat Alone"
Networking Tips via Keith Ferrazzi Book "Never Eat Alone"Networking Tips via Keith Ferrazzi Book "Never Eat Alone"
Networking Tips via Keith Ferrazzi Book "Never Eat Alone"
LinkedIn Riches
 
UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014
UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014
UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014
Dana Workes
 
Networking In A Crowd Of Strangers
Networking In A Crowd Of StrangersNetworking In A Crowd Of Strangers
Networking In A Crowd Of Strangers
kparish3289
 
How To Become a Better Female Entrepreneur
How To Become a Better Female EntrepreneurHow To Become a Better Female Entrepreneur
How To Become a Better Female Entrepreneur
Penina Rybak
 

What's hot (18)

Selling The Brand Of You Ashley Cisneros
Selling The Brand Of You Ashley CisnerosSelling The Brand Of You Ashley Cisneros
Selling The Brand Of You Ashley Cisneros
 
Running a good group
Running a good groupRunning a good group
Running a good group
 
It's not about you: networking 101
It's not about you: networking 101It's not about you: networking 101
It's not about you: networking 101
 
Public Speaking Can Help Your Business
Public Speaking Can Help Your BusinessPublic Speaking Can Help Your Business
Public Speaking Can Help Your Business
 
Networking Tips via Keith Ferrazzi Book "Never Eat Alone"
Networking Tips via Keith Ferrazzi Book "Never Eat Alone"Networking Tips via Keith Ferrazzi Book "Never Eat Alone"
Networking Tips via Keith Ferrazzi Book "Never Eat Alone"
 
Custom scouts_making_the_ask_small_screen
Custom  scouts_making_the_ask_small_screenCustom  scouts_making_the_ask_small_screen
Custom scouts_making_the_ask_small_screen
 
UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014
UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014
UMSL Capstone Presentation_Social Media Review_Dana Workes 12.5.2014
 
Never Eat Alone Presentation
Never Eat Alone PresentationNever Eat Alone Presentation
Never Eat Alone Presentation
 
Sponsorship marketing ideas to build a better brand experience
Sponsorship marketing ideas to build a better brand experienceSponsorship marketing ideas to build a better brand experience
Sponsorship marketing ideas to build a better brand experience
 
Tips for Nonprofits from Industry Experts for 2010 Donors
Tips for Nonprofits from Industry Experts for 2010 DonorsTips for Nonprofits from Industry Experts for 2010 Donors
Tips for Nonprofits from Industry Experts for 2010 Donors
 
Before you start on social media
Before you start on social mediaBefore you start on social media
Before you start on social media
 
Pinterest Engagement Featuring Carol Stephen
Pinterest Engagement Featuring Carol StephenPinterest Engagement Featuring Carol Stephen
Pinterest Engagement Featuring Carol Stephen
 
Networking In A Crowd Of Strangers
Networking In A Crowd Of StrangersNetworking In A Crowd Of Strangers
Networking In A Crowd Of Strangers
 
Socialize with savvy
Socialize with savvySocialize with savvy
Socialize with savvy
 
Socialize with savvy
Socialize with savvySocialize with savvy
Socialize with savvy
 
How To Become a Better Female Entrepreneur
How To Become a Better Female EntrepreneurHow To Become a Better Female Entrepreneur
How To Become a Better Female Entrepreneur
 
Jim Rochford\'s "If You Don\'t Like Networking, You Must Like Cold Calli...
Jim Rochford\'s "If You Don\'t Like Networking, You Must Like Cold Calli...Jim Rochford\'s "If You Don\'t Like Networking, You Must Like Cold Calli...
Jim Rochford\'s "If You Don\'t Like Networking, You Must Like Cold Calli...
 
Dale carnegie
Dale carnegieDale carnegie
Dale carnegie
 

Similar to LBi_IAB social media event_080710

The secret of successful
The secret of successfulThe secret of successful
The secret of successful
Irene Cravero
 
Building and growing your online community
Building and growing your online communityBuilding and growing your online community
Building and growing your online community
Derek Rice
 
Mediabarcamp2013 development of internet activism in belarusian media
Mediabarcamp2013 development of internet activism in belarusian mediaMediabarcamp2013 development of internet activism in belarusian media
Mediabarcamp2013 development of internet activism in belarusian media
Tatsiana Tsigan
 
How to shine at networking events workshop slides2
How to shine at networking events workshop slides2How to shine at networking events workshop slides2
How to shine at networking events workshop slides2
guest011482
 

Similar to LBi_IAB social media event_080710 (20)

Community management, social media week Glasgow 2012 - Emma Ramsay
Community management, social media week Glasgow 2012 - Emma RamsayCommunity management, social media week Glasgow 2012 - Emma Ramsay
Community management, social media week Glasgow 2012 - Emma Ramsay
 
The 5 Secrets of Networking
The 5 Secrets of NetworkingThe 5 Secrets of Networking
The 5 Secrets of Networking
 
Who to reach, what to say and how to say it
Who to reach, what to say and how to say itWho to reach, what to say and how to say it
Who to reach, what to say and how to say it
 
The secret of successful
The secret of successfulThe secret of successful
The secret of successful
 
Talk the Talk: Tips for Effective Communication - AIM Open House presentation
Talk the Talk: Tips for Effective Communication - AIM Open House presentationTalk the Talk: Tips for Effective Communication - AIM Open House presentation
Talk the Talk: Tips for Effective Communication - AIM Open House presentation
 
Building and growing your online community
Building and growing your online communityBuilding and growing your online community
Building and growing your online community
 
Mediabarcamp2013 development of internet activism in belarusian media
Mediabarcamp2013 development of internet activism in belarusian mediaMediabarcamp2013 development of internet activism in belarusian media
Mediabarcamp2013 development of internet activism in belarusian media
 
How To Deal With Social Media Meanies (Barkworld Expo 2010)
How To Deal With Social Media Meanies (Barkworld Expo 2010)How To Deal With Social Media Meanies (Barkworld Expo 2010)
How To Deal With Social Media Meanies (Barkworld Expo 2010)
 
Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...
 
Persuasion Note Cards: preview
Persuasion Note Cards: previewPersuasion Note Cards: preview
Persuasion Note Cards: preview
 
Community Management Tips: How To Set Up Public and Private Communities
Community Management Tips: How To Set Up Public and Private CommunitiesCommunity Management Tips: How To Set Up Public and Private Communities
Community Management Tips: How To Set Up Public and Private Communities
 
Social Media Identity: Who Am I and How Did I Get Here
Social Media Identity: Who Am I and How Did I Get Here Social Media Identity: Who Am I and How Did I Get Here
Social Media Identity: Who Am I and How Did I Get Here
 
Public advocacy effective lobbying
Public advocacy   effective lobbyingPublic advocacy   effective lobbying
Public advocacy effective lobbying
 
Breaking Through Your Networking Fears - Gina Romero
Breaking Through Your Networking Fears - Gina RomeroBreaking Through Your Networking Fears - Gina Romero
Breaking Through Your Networking Fears - Gina Romero
 
Building Community 101
Building Community 101Building Community 101
Building Community 101
 
Participants are for life, not just your survey!
Participants are for life, not just your survey!Participants are for life, not just your survey!
Participants are for life, not just your survey!
 
Get Out of the Back Row! A Community Involvement Primer - #OpenWest
Get Out of the Back Row! A Community Involvement Primer - #OpenWestGet Out of the Back Row! A Community Involvement Primer - #OpenWest
Get Out of the Back Row! A Community Involvement Primer - #OpenWest
 
MMC Presentation - 199 Ideas for Membership Recruitment and Retention
MMC Presentation - 199 Ideas for Membership Recruitment and RetentionMMC Presentation - 199 Ideas for Membership Recruitment and Retention
MMC Presentation - 199 Ideas for Membership Recruitment and Retention
 
How to shine at networking events workshop slides2
How to shine at networking events workshop slides2How to shine at networking events workshop slides2
How to shine at networking events workshop slides2
 
Why Care About Social Media?
Why Care About Social Media?Why Care About Social Media?
Why Care About Social Media?
 

Recently uploaded

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
amitlee9823
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Dipal Arora
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
lizamodels9
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
lizamodels9
 

Recently uploaded (20)

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdf
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 

LBi_IAB social media event_080710

Editor's Notes

  1. Plan to embed these four elements into your overall management strategy.
  2. Sustainable communities require strong management Plan to embed these four elements into your overall management strategy.
  3. The "Social Butterfly"-The importance of engaging. Social etiquette. Watching your tone. To be credible
  4. The marketing and PR approach to social networks and communities is often to push out brand messages and assume the members want to hear all about it.